Do awesome Valuer/Listers make awesome Branch Managers?

Bosses are so often so concerned about their status of their position and organisation they actually forget their actual job. As Simon Sinek says … “Their actual job of a boss is not about being in charge ..it’s about taking care of those in our charge”

I don’t think bosses understand this. I don’t think individuals train for this when we are lower ranks of any agency … our only responsibility is to be a good Neg or good Valuer.

That’s all we have to do … and our bosses give us training on that (Neg courses/Valuers courses etc) so we can be really good at their our jobs We come to work, we work hard and the agency will give us loads of training how to do our job … and that’s what we do … and if you work really hard and if you’re good at your job as a Neg .. they promote you to Valuer … and if you are really good at that .. they promote you to Branch Manager where you are now responsible for the people who do the job you used to do ….

But (and there is always a but) nobody shows you how to manage people and that’s why we get managers and not leaders in estate agency The reason our Branch Managers nit pick is .. and micro-manage people is they actually do know how to do the Negs or Valuers job better than you .. because that’s what got them promoted in the first place.

An awesome Valuer doesn’t mean you will be an awesome Branch Manager. Many Valuers do make the change and shift to be an awesome Branch Manager quite quickly .. a leader of their people .. but many take years (screwing up peoples estate agency careers in the meantime) and regrettably some Branch Managers will never make that shift at all.

To combat this, these Valuers need to be taught how to motivate and lead people which is we have to go this through this transition of being responsible for the job (ie the Boss person) and doing the job (the Valuer).

Some (not all) Estate Agents MD’s are not teaching their staff how to lead .. they would rather buy in talent than teach it .. instant results

Leadership is a skill like any other practice… and if you practice it .. most people will get good at it and you will get become a strong it. Again, as Sinek says, “You’re not in charge .. you’re responsible for those in your charge that means things like when everything goes right you have to give away all the credit and when everything goes wrong you have to take all the responsibility”

At the end of the day great leaders are not responsible for the job … they’re responsible for the people who are responsible for the job…and it’s the responsibilities of the all the MD’s and CEO’s of Estate Agencies to train their staff those skills

Christopher Watkin

I teach, guide, support, mentor, consult, counsel, partner many hundreds of UK Estate and Letting Agents in their quest to grow their estate and lettings agencies business. Old school techniques of touting, landlords wanted leaflets, ring us for a free valuation, we have sold this in your street leaflets don't work anymore. There are too many competitor agents .. meaning cheap fees are epidemic, overvaluing is almost a norm to get the stock and don’t even mention about the online/hybrid threat. So a few years ago, I set about looking around the UK and spotted that certain agents (not many mind you) in certain towns were still seen as the ‘go to person on property’, the person the newspaper editor rang up every week for a comment and I looked at what they did and they were doing some thing quite remarkable…. Only one thing but they were doing it so well .. and reaping the reward in terms of decent listings and decent fees, happy staff, decent sales pipeline and exchange income, managed lettings portfolios in the many hundreds .. but more importantly, they really enjoyed the job… they enjoyed getting up in the morning and people looked up to them Over 400 agents around the UK are on a mission to change the way our Estate and Lettings agency profession is perceived and looked upon, doing it town by town, city by city. I guide these 400 agents, teach them, mentor them and support them to be seen in a different light, to be seen as the ‘go to person for property’, actually be the ‘local property expert’ and prove it. Christopher Watkin 07950 147 572 christopher@christopherwatkin.co.uk

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