Estate Agent Talk

The Great Estate Agent Experiment and What’s in it for you.

 

Last week I sent out an email via an industry media company to thousands of estate agents across the UK. It was entitled Are you a Rat or a Hamster? An Open Letter to Independent Estate Agents. I also posted it on Estate Agent Networking and on my blog. My goal was simply to raise…

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The Online (hybrid) Estate Agent

 

The online only (Hybrid) estate agent has for some time now been discussed as the future for estate agency in general.  PurpleBricks appears to have taken the lead in this respect, others are lining up behind them to take a slice of the cake, Sir Charles Dunstone, the co-founder of Carphone Warehouse, has invested in…

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Allen Walkey

Any old landlords wanted .. we dont care

 

“Landlords Wanted” … the two magic words that worked a treat ten years ago but don’t work now…. WHY? Ten years ago, they used to light up the brain of landlords, they grabbed their attention, it initiated action with them .. it made them feel loved. But now, that phrase has been corrupted by the…

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Christopher Watkin

Look at why I wouldn’t necessarily keep an unhappy customer to their contract.

 

Would you hold an unhappy customer to their sole agency contract? I often look through the internet at Google searches such as- The main problems facing estate agents Estate agent problems Biggest issues facing estate agents Estate agency issues And there are as many responses detailing customers problems with estate agents as there are search…

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Time to switch off foreign investment in the UK housing market?

 

This story has understandably slipped under the radar in the light of the terrorist attacks in Paris. http://www.bbc.co.uk/news/business-34806370 The government has sold off £13bn of former Northern Rock mortgages that taxpayers acquired during the financial crisis. It’s one of the final pieces of the jigsaw from the bailout of the failing banks during the credit…

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Be on TV – Estate Agents.

 

Are you the Boss of a Small Business? Do you have Incredible Staff who deserve to be seen on TV? They might be hard working, exceptionally creative or highly entertaining … Whatever their assets, we want to hear from companies who want to nominate their team to star in an observational series which celebrates Britain’s workforce….

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Smarter Dispute Resolution For Lettings.

 

Fixflo recently announced new partnerships with The Property Ombudsman (TPO) scheme and The Deposit Protection Service (The DPS). The new arrangements will mean members of TPO scheme and letting agents with The DPS who also use Fixflo’s repairs software will be able to send independently recorded repairs evidence to them with the click of a button….

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Metrolink Rent Map

The Manchester Metrolink Rent Map 2015: How Far Will Your Money Go?

 

Manchester-based digital agency Digital Media Team has put together a handy rental map of Manchester, showing the average monthly cost for a one-bedroom property based on the postcode of each stop on the Metrolink route. It’s not as shocking as the London Underground Rent Map (£2920pcm for a one-bed at Hyde Park Corner, anyone?), but…

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Estate Agents – Everyone is ignoring your advertising

 

Do you like to be sold to? I bet you said No. Nobody likes to be sold to .. so why do estate and letting agents do just that? Try and sell themselves … all of you do it. All your advertising material, your Free Valuation leaflets, Landlords Wanted flyers, half price fees deals, We…

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Christopher Watkin

The 2015 raterAwards – Less than 1 month to go!

 

The 2015 Branch raterAwards are just weeks away from being decided – now’s the time to chase up all those reviews that you’ve been waiting on, as the branches with the best reviews by 11th December are the ones that will secure the Gold, Silver and Bronze in their geographical areas.   With 1 in…

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Are you a Rat or a Hamster? An open letter to independent estate agents.

 

Hello there, I’ll get to the point. The industry has an image problem. A bloody big one. Most people do not trust estate agents. Heck a lot of agents don’t even trust agents. Every time there is a top ten list of the least trusted / most despised professions in the UK estate agents will…

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Leading industry service provider wins awards for multiple Estate Agents.

 

For the second year running Fairfield Displays and Lighting have won the highly commendable Silver Negotiator Award for Supplier of the Year ‘Products and Services’. Competition gets fiercer each year and undergoes a strict judging process. Fairfield being the only company in this particular field, maintaining second place is no mean feat. Priding themselves on…

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Have you seen this frank podcast for estate agents?

 

This podcast, by John Savage, an agent from Central London is very very honest and frank .. really enjoyed it! I think you will to! https://itunes.apple.com/gb/podcast/property-battlefield/id963526585?mt=2

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Christopher Watkin

The winner takes it all!

 

You’ve got one chance at a valuation. You either win it or you don’t. How do you put yourself in the best position to win more, more of the time? Do you offer more or less marketing than your rivals? A good and engaging write up, thoughtful and well taken images, a media tour, floorplan?…

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Taking data and scraping away your content by New Start Up concepts…

 

I recently got asked regarding the emergence of the many new online concepts within the industry and what I thought regarding their business models. I did have a chat regarding GetAgent that I saw had not too good press recently following issues from some agents that the content they have isn’t their right to take…

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Christopher Walkey