Letting Agents : How to Run a Landlord Buy To Let Evening (Part 1 of 4)

Written by Christopher Watkin on - Letting Agent Talk -

I have been running Buy to Let evenings for Letting Agents for years and found the best way to attract landlords is if you talk about your local Property Market.

I want to show you the what works best – so you can do the same.

I have produced FOUR VIDEOS .. the first three videos show the three clearly defined stages of the buy to let evening ITSELF and the fourth about the planning, doing and reviewing of the event itself

  • 1st Video (Stage 1) The Historical Data of the Local Property Market and how it compares with neighbouring towns
  • 2nd Video (Stage 2) Why the local town has seen an increase in the Private Rented Sector (published on EAN in a few days time)
  • 3rd Video (Stage 3) The places to invest one’s money in the future of the Buy to Let evening (published on EAN in a few days after Stage 2
  • ….. and the 4th video will go through the process of bringing it all together, finding the stats, the facts, the figures, how to get people to the event and lots of tips and guidance and will be published on my YouTube channel  in late February (be sure to subscribe so you don’t miss out)

This evening was held in November 2017 in Maidstone and was kindly hosted by Nigel and his team at Seekers Estate and Letting Agents

Thank you (… and the 2nd video will be published in a few days on Estate Agent Networking)


Author: Christopher Watkin

I teach, guide, support, mentor, consult, counsel, partner many hundreds of UK Estate and Letting Agents in their quest to grow their estate and lettings agencies business.

Old school techniques of touting, landlords wanted leaflets, ring us for a free valuation, we have sold this in your street leaflets don't work anymore. There are too many competitor agents .. meaning cheap fees are epidemic, overvaluing is almost a norm to get the stock and don’t even mention about the online/hybrid threat.

So a few years ago, I set about looking around the UK and spotted that certain agents (not many mind you) in certain towns were still seen as the ‘go to person on property’, the person the newspaper editor rang up every week for a comment and I looked at what they did and they were doing some thing quite remarkable…. Only one thing but they were doing it so well .. and reaping the reward in terms of decent listings and decent fees, happy staff, decent sales pipeline and exchange income, managed lettings portfolios in the many hundreds .. but more importantly, they really enjoyed the job… they enjoyed getting up in the morning and people looked up to them

Over 400 agents around the UK are on a mission to change the way our Estate and Lettings agency profession is perceived and looked upon, doing it town by town, city by city. I guide these 400 agents, teach them, mentor them and support them to be seen in a different light, to be seen as the ‘go to person for property’, actually be the ‘local property expert’ and prove it.

Christopher Watkin
07950 147 572
[email protected]

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