Posts Tagged ‘Social media’
How powerful is your voice on Social Media?
What is the purpose of social media for you business? Is it to build brand awareness, maybe to build your personal profile, are you looking to sell more, what about building better relationships in your community, you could have a point to prove or an opinion to share… Well, whatever it is you have in…
Read MoreWhat got you here isn’t working any more
Over half a million people work in estate agency in the UK, probably three times the number employed in the industry when I was a child. Transactions, however, have not trebled in the same timespan. Which means one thing: HUGE competition for instructions. Where your predecessors could rely on word of mouth and goodwill to…
Read MoreWhat’s Your Audience Worth?
Why your audience is your most valuable asset, and how to look after it I posted this picture on Twitter the other evening. It opened up a bit of a debate. Some agents insisted that it works for them, generating enquiries and viewings. Others, including Julian O’Dell, estate agent and fellow trainer agreed with me:…
Read MoreMy ethical stand to Value over Profit in social media
There has been something I have wanted to talk about for a while, a subject that may rustle a few feathers but I hope it gets people thinking. As a business we are here to make a profit but how we do it can define who we are. I believe that ethics is extremely important…
Read MoreSOCIAL MEDIA MARKETING FOR ESTATE AGENTS: THE DEFINITIVE GUIDE
The what, where, how, when and who of using social media to drive traffic, generate market appraisals and win instructions. (Note: I’ve created a short video for you on Social Media Marketing here in case you want to skip the post and go right here http://samashdown.co.uk/) “We’re spending £400 a month having our Facebook page…
Read More5 tips for attracting followers to your LinkedIn company page
So you’ve set up a LinkedIn company page, added an introduction of your company, uploaded a background image and included all the other details (website link, address…). You’re sharing status updates regularly – by sharing your own and others content, but your followers are not increasing. Now what? Now you need to build your following.…
Read MoreLandlords: How to get more from your property.
For a lot of landlords renting out a property can be a big investment. You will want to get your property out there and make as much profit as possible. So if you find yourself asking “How do can I increase my income from my rented property?” – take a look at our tips below.…
Read MorePutting Letting Agents in the Positive.
Keylet Sales & Lettings are running a free transport service for students. The students – including those who do not rent through Keylet, in Cathays – are being offered free lifts into Cardiff city centre every Wednesday evening throughout February. Wednesdays are when the students have their weekly socials. The lifts are given in the…
Read MoreHas the #Oculus created a rift?
What can we learn about social media from the Oculus Rift price announcement? I’m just going to put it out there right now: I’m REALLY excited to get my hands on an Oculus rift. When I was just a little whippersnapper, I was taken on a family outing to a technology event that had the…
Read MoreSocial Media – Guide for Estate Agents in 2016.
If I mentioned the names of Mike Krieger, Andrew McCollum, Noah Glass and Jawed Karim I am sure many readers will not have an idea who I am talking about… Yet if I mentioned hashtag, tweet, shared, likes and update then I am sure I am getting a majority of readers on to the same wave length as…
Read MoreWhy local advertising still matters in digital age.
Although digital has become omnipresent with more and more businesses focusing on online and social advertising, there is still a strong business case for local advertising channels. This is especially true for small-to-medium sized businesses based in a specific locality or region. In small communities, it’s easier to show your business and get people interested…
Read MoreEstate Agents use of Social Media.
This starts as a test of how accurately you read the title. Which is a lot of what this article is about. Attention to detail. This isn’t an article about how, you as an estate agent, should be using social media. This is an article highlighting how you use it and probably why you you…
Read MoreKremer Signs Make History at Industry Awards.
On the 3rd November 2015 Kremer Signs made history at the prestigious Neg Awards, by becoming the first back to back winners of the ‘Supplier of the Year’ award. The award ceremony was held at the Hilton Hotel, Park Lane London, and was presented by comedian Alistair McGowan. The judges comments: “This company has proven…
Read MoreUsing Video To Humanise Your Agency
Facebook recently announced that users will be able to replace their profile picture with something a little more engaging: video. All social-media users have at one point seen a picture of themselves and immediately thought “that’s my new profile picture” and if a picture is worth thousand words, then video is worth a million –…
Read MoreMaximise your selling potential during winter.
People seem to think that selling your home in the winter is a lot harder than it is in the summer. But there are actually a number of advantages to selling your home in the colder months. Take a look at our tips below and to see how you can maximise your selling potential. Ice…
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