The Ultimate Guide to Content Marketing for Estate Agents and Letting Agents
Everyone has heard of Content Marketing … but do you know exactly what it is and how it will save your estate and lettings agency backside from the oblivion of cheap fees and the low fee online agents
This 5 min 40 second video tells you everything you need to know about Content Marketing for estate agents and letting agents… everything!
In a nutshell .. content marketing for estate agents and letting agents is a two stage technique where you write (stage 1) articles about the local property market (house prices, rents, yields etc) then deliver (stage 2) them to the homeowners and landlords of your town, using newspapers, newsletters, Rightmove, social media, video, blogs etc… MAKING THOSE LOCAL HOMEOWNERS AND LANDLORDS ATTRACTED TO YOU
In terms of the writing of the articles .. you have four choices
(1) Teach yourself how to write the articles yourself
(2) Be taught how to write the articles
(3) Have the articles ghostwritten for you
(4) Do nothing
If you want to know the sort articles you should be writing .. have a look at these examples .. (where you will also see examples of newspaper editorials and PDF newsletters https://drive.google.com/open?id=0B0d59TaH3c33cFNkc3pUdjF0V00 … )
So … have a look .. enjoy and if you want to find out more .. here are some suggestions ..
* 12 videos on Content Marketing for Estate and Letting Agents https://goo.gl/d3A9tq
* 250 articles on Content Marketing for Estate and Letting Agents https://www.linkedin.com/today/author/0_0rJj6gSvqclL15sfJaQvq1