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Latest Posts
Property Styling – 10 tips to get it right and win those big instructionsJanuary 18, 2019Over the last fifteen years, I’ve helped style over 1,000 homes for sale. I’ve worked with some of the best stylists, home stagers and photographers in the country, and I’ve picked up some tricks and tips that have helped me build an agency of my […]
Pros and Cons of Using AirbnbJanuary 17, 2019Founded in 2008, Airbnb has gone on to become a global brand with a valuation of over $30 billion. Over 4 million listings and 150 million users has seen Airbnb become one of, if not the biggest property rental platform in the world, being present […]
Ways to get better results from online marketing for Estate AgentsJanuary 16, 2019A lot of estate agency marketing evolves around promotion of property and this usually involves getting your listings presented on and looking good on the major property portals. “Even back in 2013 it was said that 95% of property searches […]
Property prices in Spain continue upward trendJanuary 15, 2019In recent years Spain has suffered from a falling real estate market value with some locations seeing falls of up to 50%. The recent news though seems a lot more positive for the popular holiday destination and retirement retreat for many expats. […]
Breaking news
Scottish property sales expecting slump due to Brexit uncertaintyJanuary 18, 2019Scottish property and their values have enjoyed a fairly positive outcome over the last few years in seeing many price increases though somewhat at a slower pace of recent months. Brexit, a spanner in the works for many, is though reported by Herald [More]- Heading for the worst house price slump in 20 years?January 18, 2019Headlines since the Brexit deal was thrown out by MP’s against the hope of Theresa May there has been gloomy reports out towards the housing market. Already seeing falls in many areas and evident reductions across property portals, there is [More]
Permitted development is a product of planning mismanagementJanuary 18, 2019Baroness Thornhill has expressed her disappointment on how permitted development rules remain an example of top down planning. She argued that elected councillors and officers are better judges than ministers or civil servants on balancing the need [More]
132 New Homes for Northamptonshire County CouncilJanuary 18, 2019With meany headlines reporting on the need for new homes we have some positive news for Northamptonshire County Council where plans have been approved for 132 new homes at the former site of Parklands Middle School, Devon Way. The 5.2 hectare site [More]
Estate Agent Talk
Cheap Fee Estate AgentsInstead of being a cheap estate agent, perhaps you ought to consider raising fees and using the extra money to create an awesome agency service? Be the Waitrose and M’n’S agent .. not the Farmfood’s or Netto agent Cheap Estate and Letting Agency […]
Massive price cuts on Property across the UK on Zoopla?Zoopla enables browsers to search for property in order of reductions and this can bring up some very surprising results especially if you are looking to pick up bargains… Or maybe it highlights some very poor original valuations by estate […]
Estate agents – the newcomer’s guideBecoming an estate agent isn’t an easy task. As well as competing against other agents, you’ll be crossing your fingers that a property bubble doesn’t come along and bring the economy crashing around your portfolio. But these are only the start of […]
Letting Agent Talk
- Pros and Cons of Using AirbnbFounded in 2008, Airbnb has gone on to become a global brand with a valuation of over $30 billion. Over 4 million listings and 150 million users has seen Airbnb become one of, if not the biggest property rental platform in the world, being present […]
A Beginner’s Guide to Landlord InsuranceFor a starter bummer, it is fun to reveal the real essence of landlords. Do you think they get costs in everything between natural calamity and accidental damages to property? NO!! It is just havoc created in minds of landlord apprentices. The […]
Risks for Landlords When Renting a Property and How to Avoid ThemAs a buy-to-let landlord, renting out a property carries some risks. There are different potential problems that can occur too, and financial losses could mount up when you don’t manage a property well. Fortunately, there are also ways to avoid or […]
Marketing
Property Styling – 10 tips to get it right and win those big instructions
Over the last fifteen years, I’ve helped style over 1,000 homes for sale. I’ve worked with some of the best stylists, home stagers and photographers in the country, and I’ve picked up some tricks and tips that have helped me build an agency of my own. If a house is untidy, over-personalised or just poorly [...]
Ways to get better results from online marketing for Estate Agents
A lot of estate agency marketing evolves around promotion of property and this usually involves getting your listings presented on and looking good on the major property portals. “Even back in 2013 it was said that 95% of property searches start online.” Outside of pushing your property portfolio you need to look at pushing your [...]
What's Your Audience Worth?
Why your audience is your most valuable asset, and how to look after it I posted this picture on Twitter the other evening. It opened up a bit of a debate. Some agents insisted that it works for them, generating enquiries and viewings. Others, including Julian O’Dell, estate agent and fellow trainer agreed with me: [...]
New Smart Sign used by Real Estate Agents
Innovation is always a pleasing subject in any industry, sometimes it is embraced and sometimes it is jeered at and doubted – Not everyone likes change! For sale signs for estate agents though an older marketing tool still very much remains popular across the country and provide an eye catching marketing avenue aiding sales / [...]
Instagram for Estate Agents
Social media has well and truly made its mark with estate agents across the country and is now a key marketing avenue for many. Popular is Facebook alongside Twitter with a growing number of agents setting up accounts, updating frequently and using paid for promotions. Both platforms are great for building target following and increasing [...]
Estate Agents - Its all Me-me-me-me-me with you lot
Do you use these four words in your marketing and website .. because if you do - you could be making a rod for your own back
When Did Estate Agents Become Marketers?
An estate agent friend of mine asked me the other day, “Sam, give me a better term for a grade II listed cottage than ‘Superb kerb appeal’, please?!” I offered a few adjectives, like ‘fairytale’, ‘captivating’ and ‘a slice of English history’, and he eventually settled on “Oozing charm and character”, which is pretty good [...]
ONLINE CHAT IS THE NO.1 DIGITAL CONTACT METHOD
Online live chat has become the leading digital contact method for online customers, as a staggering 42% of customers prefer live chat compared, to just 23% for email, and 16% for forums (*Source: JD Power, 2018). The study also shows that more than 30% of customers expect live chat on websites and for customers that [...]
Shortage of talented Negs and Valuers in UK Estate Agency, what's the solution?
Getting decent staff for your Agency is a bind .. three answers to the problem
Your Minimum Viable Market
We are all marketed to, all of the time. Most marketing is noisy, shouty and intrusive. It interrupts our reading, watching and browsing. And most of it is entirely irrelevant to us. The only time I notice an advert, is when it speaks to me directly. When I’m fast-forwarding the ads on tv (no one [...]
Finance
Patience or hard work – Which is the most important when running an Estate AgencyYou might be surprised with the answer fellow Agents
A guide to non-homeowner loansWhether you need a loan to buy a car, consolidate debt or pay for an unexpected expense, it is a commonly held myth that you won’t be able to borrow money unless you are a homeowner. This isn’t true. While a lot of lenders do require you to be a […]- How to Manage Finances with Multiple IncomesIn some respects, you’d be inclined to think that managing money from multiple income streams would be easier than dealing with a single source of cash. While this may mean that you have money at your disposal, this can also be a complex process […]
Capital Gains Tax on Inherited Property: What is it and How Does it Work?The loss of a loved one is difficult. Often making things worse is the admin and emotional turmoil involved in inheriting their belongings, sometimes even their property. For many people those inherited homes hold too many memories of their loved one, pushing them towards looking to make a quick sale on the property.
