93% of London’s new build transactions are flats – where can you buy new, but bigger?

It may come as no surprise that 93% of all London new build transactions in the last year were attributed to the purchase of flats, but the latest research by new home specialists, Stone Real Estate, has looked at where you have the best chance of buying bigger in the capital, without forsaking a shiny new build property.

Stone Real Estate analysed new build sales transaction records over the last year across London, looking at what proportion of sales was attributed to each property type.

The data shows that 93% of all transactions were listed as flats, with just 4% listed as terraced homes, 2% as semi-detached and a lowly 1% as detached properties.

When looking by borough, flats accounted for 100% of all new build transactions in boroughs starting with B – Barking and Dagenham, Barnet, Bexley, Brent and Bromley, no we’re not making that up.

Camden, the City of London, Westminster and Croydon also had 99% of all new build transactions attributed to the purchase of a flat.

So why are flats so popular in the new build sector?

Founder and CEO of Stone Real Estate, Michael Stone, commented:

“The flat is, of course, the most prominent type of new build property available in today’s market and this is for a number of reasons. First of all, space is scarce and so building up not only allows you to house more people on a plot, but it also means a better return for the housebuilder as they have more homes to sell. Price also dictates this trend to a large extent, with many buyers unable to afford a larger property, so the flat enables the delivery of a more affordable option to meet demand.

However, this popularity goes beyond supply and price point. Many new build developments are delivering a lifestyle in addition to the bricks and mortar, incorporating features such as onsite amenities, private gyms, cinema rooms and rooftop social areas. All of these additional benefits resonate with today’s new build London buyer and this is helping to drive the popularity of these developments and the flat.”

But flat living isn’t for everyone, so where should you look if you want to buy new, but don’t want to live in a flat?

Terraced New Builds

Believe it or not, there is one borough where the flat isn’t the most popular new build option. In Wandsworth, terraced new build properties accounted for 51% of transactions last year, making it the best borough for home buyers looking for a little more new build space.

Tower Hamlets (27%), Richmond (20%), Waltham Forest (20%), Sutton (18%), Redbridge (14%) and Merton (10%) also saw the number of new build transactions attributed to terraced housing hit 10% or above of all transactions, making them good options to look further afield than a flat.

Semi-Detached

As your search for more room expands, the chances of finding a new build in London start to diminish but hunt hard enough and you will find your ideal new build property.

Waltham Forest saw a healthy 30% of all new build sales last year fall under the semi-detached category, with Southwark (13%) and Sutton (10%) also ranked high when it came to semi-detached new build availability.

Detached

Perhaps the Holy Grail of the new build sector in London, finding a detached home will be a stretch given they only account for 1% of all new build transactions.

However, there is hope and Southwark is your best bet when house hunting. Last year, detached homes accounted for 14% of all new build transactions, the highest of any London borough.

Lambeth (6%), Newham (5%) and Richmond (4%) also offered a new build detached offering to a degree, while detached homes accounted for 1% of transactions in Sutton, Redbridge, Hillingdon, Lewisham and Hammersmith and Fulham.

Michael Stone continued…

“The beautiful thing about the London property market is the diverse offering of properties on offer and while flats dominate the new build sector for the large part, there are still plenty of pockets where you can secure the quality and value for money of a new build home, but with a property size and style to suit you.”

Percentage of new build homes sold by property type
Borough
Detached
Flat
Semi-Detached
Terraced
BARKING AND DAGENHAM
0%
100%
0%
0%
BARNET
0%
100%
0%
0%
BEXLEY
0%
100%
0%
0%
BRENT
0%
100%
0%
0%
BROMLEY
0%
100%
0%
0%
CITY OF LONDON
0%
99%
1%
0%
CAMDEN
0%
99%
0%
1%
CITY OF WESTMINSTER
0%
99%
0%
1%
CROYDON
0%
99%
0%
1%
EALING
0%
98%
0%
2%
GREENWICH
0%
95%
2%
2%
HACKNEY
0%
95%
1%
5%
ENFIELD
0%
95%
0%
5%
HAMMERSMITH AND FULHAM
1%
95%
1%
4%
HARROW
0%
94%
2%
3%
HARINGEY
0%
94%
0%
6%
HAVERING
0%
94%
0%
6%
HILLINGDON
1%
93%
2%
5%
HOUNSLOW
0%
91%
1%
8%
KINGSTON UPON THAMES
0%
90%
3%
8%
ISLINGTON
0%
90%
1%
9%
KENSINGTON AND CHELSEA
0%
90%
1%
9%
LAMBETH
6%
89%
0%
4%
LEWISHAM
1%
88%
1%
9%
MERTON
0%
87%
3%
10%
NEWHAM
5%
85%
3%
8%
REDBRIDGE
1%
83%
2%
14%
RICHMOND UPON THAMES
4%
75%
1%
20%
SOUTHWARK
14%
72%
13%
1%
SUTTON
1%
71%
10%
18%
TOWER HAMLETS
0%
65%
8%
27%
WALTHAM FOREST
0%
51%
30%
20%
WANDSWORTH
0%
49%
0%
51%
All
1%
93%
2%
4%

Properganda PR

National and local media coverage for property businesses. Journo quotes delivered in minutes.

You May Also Enjoy

AI in estate agency letting agency property
Estate Agent Talk

AI property search not yet mainstream

The latest research by GetAgent.co.uk has revealed that while artificial intelligence is increasingly being embraced across the property industry, the technology has yet to become a mainstream tool for buyers and sellers when it comes to searching for and marketing homes. GetAgent commissioned a survey* of UK estate agents to understand how widely AI-powered search…
Read More
Breaking News

70% of Britain’s housing market is in recovery with prices trending upwards

The latest research from Yopa reveals that 70% of the British housing market is now in recovery with prices trending upwards following the challenging conditions of the past two years. This is despite the broader national picture showing that average house prices have edged down over the last six months. Yopa analysed six months of…
Read More
Breaking News

Breaking Property News 12/3/26

Daily bite-sized proptech and property news in partnership with Proptech-X.   ‘The actual work, making smart procurement decisions, protecting the owner’s budget was buried under a mountain of emails and calls’ Rihards Trops CEO of TenderPro   Every property manager knows the feeling. You need to find a contractor, get three comparable quotes, coordinate site visits,…
Read More
Breaking News

Renters’ Rights Act already driving surge in tenant complaints

“Renters’ Rights effect” drives unprecedented demand dispute resolution Industry redress scheme flooded with enquiries ahead of Act going live in May   THE IMPENDING implementation of the Renters’ Rights Act has already led to unprecedented demand for The Property Ombudsman’s services, as more tenants seek support to resolve disputes fairly and independently. In the four…
Read More
Breaking News

Rights Act: Key changes renters need to know — new rules start on 1 May 2026

The Renters’ Rights Act is a major overhaul of the rules that govern renting in England, the biggest in decades. Propertymark, the UK’s leading body for property professionals, wants renters to understand what’s coming and how it will affect them. The next wave of changes under the Act will take effect on 1 May 2026.…
Read More
Breaking News

What Would Make Me Stay: How Tenants Are Redefining What Home Really Means

68% of tenants say the single biggest factor that would make them stay in their rental home long term is the relationship with their landlord or agent, above rent levels, location, or the quality of the property itself. That is the headline finding from LRG’s Winter 2025/26 Lettings Report, and it points to something the…
Read More