Demand for Added Value projects with significant growth potential in developing countries is on the rise as yields in Western Europe fail to impress.

High-yield, high-risk strategies in Europe gain traction with investors

Investments into European commercial property have been on the rise since 2012 but high demand has led to disappointing yields says Yulia Kozhevnikova, analyst at overseas property broker Tranio.com. Over the last four years, price growth for income-generating property has accelerated faster than rental rates increased, which eventually stifled yields across the board. According to CBRE, yields on street retail decreased from 6% in 2009 to 4% in 2015. Offices fared no better as investors saw yields fall from 6% to 5% over the same period.

This trend was particularly prominent on such popular markets as the UK and Germany where property value growth has been measured in double digits, pushing prime rental yields to a low of 2–3%.

This situation has brought into question the value of investing in overheated markets and investors are now actively seeking projects with higher returns. The following avenues and ideas are gaining traction with investors:

developing markets

regional markets (as opposed to capital cities)

higher yield expectations

Added Value projects (as opposed to lettings)

The attraction of developing markets

The United Kingdom, Germany and France attract the most capital injections into commercial property in Europe but even here investment volumes are slowing. On the other hand, volumes have been increasing on markets that are less popular in terms of buy-to-let purchases.

Take the UK or France for example. In 2015, total investments into income-generating property rose by just 4–5% year-on-year, while in Hungary and Turkey, they skyrocketed 60% and Portugal alone attracted four times more capital than the previous year.

This main reason for this is that markets like Portugal, Hungary, Turkey and Spain still have some growth potential left compared to developed markets in France, Germany and the UK that have experienced high levels of demand until now.

Peripheral markets on the rise

Capital cities in most countries come with the lowest risk but also the lowest yields. For instance, if street retail in London earns about 2.25%, in Manchester it brings in double that (4.5%). Understandably, investors are hitting out onto peripheral markets because they want to earn more money and this is why regional investments are rising. Between 2014 and 2015, they increased from 43% to 48% on average in Europe, while in Poland they rose from 59% to 82% and in Sweden they more than doubled (from 17% to 39%). However, it is not a universal trend and countries like Italy, Portugal and France saw investments into peripheral markets decrease.

*Excluding: Rome and Milan (Italy), Madrid and Barcelona (Spain) and Berlin, Hamburg, Düsseldorf, Cologne, Munich, Frankfurt am Main (Germany)

Bigger appetite for risk and returns

After years of low gains on prime markets, investors have developed an appetite for higher yields and are ready to take higher risks to achieve them. This trend was particularly noticeable in 2015, when commercial property investment volumes increased the most on markets with average yields of 6–7% while growth was weakest on low-risk markets with yields of 4% or less.

The trend was also confirmed by a recent Colliers investor survey which showed that expectations in terms of internal rate of return (IRR) are also on the rise. According to their research, the share of investors targeting an IRR of 11% and higher increased from 59% in 2015 to 69% in 2016, proportionate to the fall in demand for IRR under 11%.

More demand for Added Value projects

With opportunistic strategies (i.e., development and acquisition encumbered property), the return on investment is about 16–20%. Added Value projects (i.e., redevelopment and resale at a higher price) with medium to high risk have returns of about 11–15%. On the other hand, Core strategies (i.e., low-risk lettings with high occupancy) earn no more than 5% without leverage and 5–10%, with leverage.

-> What is a real estate investment fund and is it a good option?

According to a survey by European Association for Investors in Non-Listed Real Estate Vehicles (INREV), the share of investors choosing Added Value strategies has increased from 22% in 2012 to 47% in 2016 while demand for Core has dropped to 39% from 69% just four years ago.

“Average yields on property rentals are only around 4% and are still falling. This is why more and more investors are looking towards Added Value projects, especially since the downward trend is also affecting development project yields too. However, as entry thresholds increase, the main concern for developers on developed markets is finding land to build on at a reasonable price,” explains George Kachmazov, managing partner at Tranio.com.

If this downward trend persists on European markets, demand for high-yield high-risk projects will certainly climb, leading to a decline in returns on such projects in developed markets. Between here and next year, investments into the Added Value segment in recovering markets like Spain, Portugal and Poland ear going to increase and, therefore, so will prices per square metre.

Yulia Kozhevnikova, Tranio.com

Yulia Kozhevnikova is a real estate expert and journalist at Tranio.com, an international overseas property broker. She is a regular contributor and writer for international media outlets specialising in overseas property news, property investment and market reports.

You May Also Enjoy

Letting Agent Talk

Five key tax mistakes made by landlords

By Allison Thompson, National Lettings Managing Director, Leaders Landlord tax is a hugely complicated area, so if you are investing in buy-to-let or renting out any property you own, it’s well worth consulting a specialist property tax adviser. They can help ensure you: a. Own, let, take income and realise gains from your investment in…
Read More
Breaking News

House prices post third consecutive quarter of growth

The latest Property Market Index Review by London lettings and estate agent, Benham and Reeves, has revealed that the property market continued to demonstrate positive momentum during the third quarter of this year, with house prices increasing for a third consecutive time, although the rate of growth seen did slow considerably when compared to the…
Read More
Breaking News

Estate agent predicts ‘Boxing Day Bonanza’ as property market reignites

A leading estate agent is forecasting a “Boxing Day Bonanza” for home movers. Brendan Kay, Managing Director of Parkers Properties in West Oxfordshire, says that the “market is coiling and about to spring” after months of inertia driven by Budget uncertainty. Brendan, who has offices in Witney and Eynsham, looks after clients in some of…
Read More
Estate Agents should not all look the same
Breaking News

Agent numbers set to grow by 4% in 2026

The latest research from The Property DriveBuy reveals that the number of estate agency businesses in the UK could be set to increase by over 4% in 2026, marking another year of solid expansion for the sector and further increasing the level of market competition. Property DriveBuy analysed available Office for National Statistics data (2017-2025)…
Read More
Breaking News

Rental supply climbs 15% despite landlord uncertainty

The latest research from Dwelly has found that, despite what has been an incredibly uncertain year for landlords – marked by political back and forth over the Renters’ Rights Act, its eventual approval, and the additional 2% tax hit delivered in last week’s Autumn Budget – there are currently 15% more rental homes available to…
Read More
Breaking News

FCA sets out plans to help build mortgage market of the future

First-time buyers and the self-employed could get a step-up onto the housing ladder, under new plans from the FCA. Its priorities for reforms to the mortgage market also include helping homeowners unlock housing wealth for a more comfortable later life. The FCA will focus on 4 areas: First-time buyers & underserved consumers: Simplifying mortgage rules…
Read More