How is Live Streaming Helping Estate Agents Sell Property?

Live streaming has been one of the greatest advancements of the internet age. It has brought people closer to the action than ever before, giving them a sense of immersion and the feeling that they are physically in a different place.

Some estate agents have realised the power of live streaming already and have begun to implement it. There are loads of benefits to this, such as being able to sell property to people all over the world without having to fly them in for a viewing.

Live Streaming Blew Up With Online Casinos

Live streaming is everywhere now, and it’s all thanks to the online casino industry. This was the first sector to display its potential, and now the category is one of the most popular ways to play at iGaming sites. For example, the casino gambling at Paddy Power includes countless titles in different categories, including roulette, blackjack, game shows, and baccarat.

The sheer variety on offer at these sites highlights how many people are in search of games that use the technology. Live streaming was initially used to bring classic casino tables to players in their homes. Now, it has branched out into spinning wheel games and all sorts of newfangled options.

The reason why live streaming is so popular among casino players is the fact that it makes them feel close to the action. They get a sense that they are playing in a real world casino, sitting opposite from a dealer who speaks directly to them. Due to the popularity of live streaming at online casinos, Facebook brought it to the mainstream in 2017. This helped it get the attention of estate agents.

Wider Reach for Property Sales

In the past, estate agents had to rely on open houses and people living within a reasonable distance from the property. Nobody wants to travel for hours simply to view a house they may not even buy – unless it’s something truly amazing.

Live streaming has rectified that problem, as it enables estate agents to take people on tours of properties without them having to be there. They can organise a viewing time with a prospect from anywhere in the world and allow them to choose how to view the listing. They can interact in real time and ask questions, or even ask the seller to show something in more detail.

This happened recently with a luxury apartment sale in Miami. According to a piece in CNBC, people were able to view the $22.5 million beachfront location via a live stream. This enabled wealthy movers and shakers from all over the world to imagine what it would be like to live in a beachfront spot in the legendary city.

With the opportunity for real time feedback from customers, live streaming is proving to be an incredible new way to sell properties. Indeed, with some exclusive locations, it’s being combined with auctions to give prospects a sense of urgency.

Many of the top estate agents are able to close deals within their live calls.

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Breaking News

Placemaking around rail is a winning blueprint

The Government has announced that around 40,000 new, high-quality homes will be built on surplus railway land, as the Transport Secretary, Heidi Alexander, unlocks brownfield sites across the country for development. Richard Beresford Chief Executive of the National Federation of Builders (NFB), said: “The Government has a chance to set a new standard in placemaking…
Read More
Rightmove logo
Breaking News

Rightmove: Average two-year and five-year fixed mortgage rates now level

Rightmove’s daily mortgage tracker shows that the current average two-year fixed mortgage rate is currently level with the average five-year fixed mortgage rate.   Both the average two-year fixed rate, and five-year fixed rate are currently 4.52% Prior to July 2025, the last time this was the case was in September 2022 before the mini-Budget…
Read More
Breaking News

UK Homemovers Relocating Over 50 Miles

UK Homemovers Now Relocating Over 50 Miles as Buyers Seek Better Value Beyond the City The latest research by GetAgent Exchange, a platform enabling estate agents to monetise out-of-area applicant leads, has found that UK long-distance movers are now relocating an average of 52 miles from their original location, rising to over 80 miles in…
Read More
Breaking News

Beach hut values soar by as much as 100%

The latest research from over-50s property specialists, Regency Living, reveals that it’s not just demand for bricks and mortar that is pushing up house prices in Britain’s most desirable coastal locations, with the average price of a beach hut soaring by as much as 100% in some seaside towns. High cost of coastal homes England’s…
Read More
Breaking News

Revealed: the most lucrative shared living postcodes

New research from COHO, the HMO management platform, reveals that the shared living market in England & Wales generates an estimated monthly rental income of £1.4bn. But which postcode areas are creating the most income from shared living? How much are HMOs making in your postcode? Find out here COHO has analysed the estimated number…
Read More
Breaking News

Mortgage approvals continue to climb in June

The latest mortgage approval data from the Bank of England figures show that: – Mortgage approvals on house purchases for June sat at 64,167 up (+1.4%) from 63,288 in May. This signals two consecutive months of growth. Approvals are also up (+5.6%) when compared to the 60,761 seen in June 2024. This growth is positive,…
Read More