Are private rental prices too expensive in the UK?

GERRARDS CROSS, UK. September 26th, 2024 – New 2024 research, analysed by LandlordBuyers.com, shows that private rental prices have all increased across England (8.5%), Wales (8.5%), Scotland (7.6%) and Northern Ireland (9.9%) in the last 12 months.

Experts say, on average, you should be spending 30% of your monthly salary* on your rental fees. Despite this, in the following regions you will be expected to pay over 30% of your income on rent:

– London = 53.4% of your salary on rent

– South East = 37.5% of your salary on rent

– South West = 36.5% of your salary on rent

– East England = 35.9% of your salary on rent

– Scotland = 32% of your salary on rent

– West Midlands = 31.9% of your salary on rent

This is a contrast to the regions across the UK where you can be expected to pay under the 30% salary threshold on your monthly rent payments

– North East = 24.7% of your salary on rent

– Wales = 24.8% of your salary on rent

– East Midlands = 27.3% of your salary on rent

– Yorkshire = 27.8% of your salary on rent

– North West = 29% of your salary on rent

Discussing the current state of the UK rental market, LandlordBuyers.com Managing Director, Jason Harris-Cohen, said: “A North-South divide definitely still exists but the divide is tapering. Only in mid-September did estate agent Hamptons release data that showed the gap between rental values in the North and rental values in the South of England has narrowed to its lowest point in over a decade”, comments Jason. “In fact, while it was still more expensive to rent in the South, Southern rents were only 37% more expensive than those in the North – down from 43% more in August 2023 and a peak of 55% more in November 2021.”

Jason adds that whether the gap will narrow further, stay the same or widen depends on a number of factors. “One will be landlords themselves: which ones decide to exit the market and where their rentals are geographically located. Buy-to-let professionals are holding their breath ahead of autumn’s Budget. If pockets of landlords, perhaps mainly in the South, decide to sell, we could see supply restricted, values rise and the gap widen again.”

“Conversely, if Labour gets to grips with levelling up, we may see the appeal of Northern towns surge, wages catch up with Southern counterparts and demand for property – both to buy and rent – increase.”

“House prices will play their part too”, adds Jason. “Stagnating property and rental values in the South have been blamed for the rental value slowdown, whereas house price growth in the North has been broadly strong. If this trend continues, we could see Northern values increase further and approach something more like rental equilibrium across the country.”

“When it comes to the gap between average salaries and average rental prices, the figures show there’s still an imbalance. While the Office for National Statistics revealed wage growth was running at 5.1% over the three-months to the end of July 2024 – outpacing inflation at 2.2% – Goodlord found the average cost of a new rental home in England was 7% higher in August 2024, compared to the same point in 2023.”

*The data is based on average monthly salary for workers in that specific region vs the average monthly rental price for tenants in that specific region

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Breaking News

Landlord search activity spikes ahead of major Renters’ Rights Act changes in May

The latest research from Dwelly has found that landlord search activity relating to the Renters’ Rights Act (RRA) has surged over the past three months, as many prepare for the legislation’s most significant reforms set to come into force in May. Dwelly analysed Google search trends data for key terms relating to the Renters’ Rights…
Read More
Rightmove logo
Breaking News

Highest ever price gap between first-time buyer and second-stepper home

Latest Rightmove data shows that the price gap between a typical first-time buyer home and a second-stepper home is at its highest ever, increasing cost pressures on those looking to trade up: The average asking price for a 3-4 bedroom, typical mid-market second-stepper home is 52% more than a 0-2 bedroom, typical first-time buyer home…
Read More
Estate Agent Talk

Mortgage Rates and Human Behaviour: Why Small Changes Create Big Reactions

By Sarah Thompson, Group Financial Services Director, Mortgage Scout Mortgage rates have returned to the headlines in recent weeks, with some lenders pushing products back above 5%. Renewed market volatility has been driven in part by global uncertainty, including the conflict in the Middle East and its impact on energy markets and investor confidence. Yet…
Read More
Breaking News

Nearly six in ten UK property purchases trigger AML red flags

Nearly six in ten UK property purchases now require further scrutiny under anti-money laundering (AML) rules, according to new data from client due diligence platform Thirdfort. Analysis of more than 415,000 completed Source of Funds (SoF) checks found that 57.7% of transactions contained at least one red flag, with an average of two flags per…
Read More
Breaking News

Vanishing act of sub-4% fixed rate mortgages

A cut to Bank of England Base Rate (BBR) looks increasingly unlikely, with the upheaval in mortgage re-pricing leading to a vanishing act of sub-4% fixed mortgages, according to Moneyfactscompare.co.uk analysis. Mortgage market analysis The pool of lenders offering a sub-4% fixed rate deal has taken a significant blow. All of the biggest banks, namely…
Read More
Estate Agent Talk

Government’s Home Buying and Selling Reform

Will the Government’s Home Buying and Selling Reform Consultation Increase or decrease the speed at which the market moves? Kevin Shaw, National Sales Managing Director, LRG The government’s consultation on Home Buying and Selling Reform is a step in the right direction. It recognises what every estate agent and conveyancer already knows: property sales take…
Read More