Are you suffering from Superhero Syndrome?

July 23, 2015
Are you suffering from Superhero Syndrome Image

Do you believe that you are literally the only person in your business who can do things the right way? You’re not alone.  I recently wrote about how to delegate, as it’s something small business owners really struggle with. If you’re an independent, single-office agency, then you have no doubt had to be Jack of all trades, but being master of none can be a problem.

Chris Ducker from Virtual Stafffinder calls this Superhero Syndrome, but warns it can soon lead to burnout.  It’s hard to let go, especially when you’ve been used to being the only one at the helm for so long, but Chris suggests writing ‘3 Lists to Freedom’ as a starting point to see what you can effectively delegate.  He recommends you write a list of all the tasks:

  1. You HATE doing
  2. You CAN’T do
  3. You SHOULDN’T be doing

Mine might look a bit like this:

  1. I HATE cleaning up my computer files (and therefore it never gets done)
  2. I CAN’T install new plugins on my site (I always mess things up)
  3. I SHOULDN’T be uploading my blogposts (because it’s simple but time-consuming to do)

Once you have your three lists, then you can plan how you’re going to delegate them, because whilst you’re doing things you hate, can’t do, and shouldn’t do, you aren’t doing things you love, can do and should do!

What’s on your three lists?

Let me know in the comments below.

What to read next: Unpack your service

What to do next: Do you get my Supertips? They’re jam-packed full of great tips and marketing strategies just like this one, and best still – they’re free! Get yours here -> www.samashdown.co.uk/samsupertips

Speak to Sam: If you’d like to know how I think you could improve your marketing, just answer a few short questions here and I’ll tell you if and how you could be more effective.

Sam Ashdown

Sam is an industry-renowned marketing strategist to estate agents. She helps agents grow and flourish, using her unique smart marketing techniques and strategies. Sam works with agents throughout the UK to help them gain more valuations, win more instructions and sell more properties.

You May Also Enjoy

Estate Agent Talk

Roller Garage Doors: 7 Essential Buying Tips.

Roller garage doors vary in quality, design, and the components used. Recognising these variations is essential when making a purchase, as it ensures you choose a product that provides long-term benefits. Here are seven key factors to consider: 1. Environmental Impact For superior insulation, sectional garage doors may be a better option, even though roller…
Read More →
Breaking News

Glenigan Construction Index: Pockets of regional resilience, do little to offset faltering confidence

The value of underlying work starting on-site during the three months to February decreased 6% and remained 17% below 2024 levels as activity remains relatively stagnant Lowered expectations on economic recovery dent residential construction, with starts down 10% on the preceding three months, slashed by 14% against 2024 figures Non-residential project starts decreased 2% against…
Read More →
Home and Living

How to Create a Stylish and Comfortable Home Office

Creating a stylish and comfortable home office is essential for productivity and well-being. Here are key considerations to design a workspace that is both functional and inspiring:​D 1. Select an Appropriate Location Choose a quiet area in your home with minimal distractions. If a separate room isn’t available, consider converting a nook or unused space…
Read More →
Breaking News

Zoopla Rental Market Report: Rents rising at lowest level for 3.5 years

Upcoming reforms in the rental market will limit new investment and the number of homes for rent Rents rising at lowest level for 3.5 years as Zoopla warns upcoming rental reforms will continue to limit rental supply   Average UK rents for new lets are three per cent higher over the last year, down from…
Read More →
Estate Agent Talk

Commonhold White Paper – Thoughts from the Industry

The sale of new leasehold flats in England and Wales is to be banned under Labour’s plan to end the  ‘feudal’ system. Labour wants to switch to Scotland’s commonhold system There are around 5 million leaseholders in England and Wales. Under commonhold, each flat owner would own the freehold of their home, but also have…
Read More →
Breaking News

Greenpeace Ruling Exposes UK Government Policy

In January 2025, Greenpeace brought a collective action against the Dutch state for failing to comply with a 2018 European Court of Justice ruling on nutrient neutrality. An appeal is expected: however, as the UK Government has adopted the same ‘tax builders for pollution others cause’ approach to reducing nutrient pollution, it may find itself…
Read More →