Areas in UK where Rental Values will Increase in 2023

Rates rise when there is an increase in demand, and demand grows when there is lack of supply. As all professionals in the property market will agree, including the letting agents in Witney, this is the basic reason for the soar in the UK rental market. With the current economic crisis, unaffordability to buy a house, especially for single income and lower income earners, has led to an increase in the demand for more properties to rent. That is why the rental market in 2023 looks profitable at the present time.

However, where in the UK will we see the highest rental values in 2023? The areas with the highest demand, of course. However, the demand can be based on various factors.

Tenant demand:

The student population constitutes a large percentage of the rental market. Hence, areas near good schools and universities are sure to be in demand. Some of the top university cities are London, Manchester, Birmingham, Oxford, Nottingham, Leeds, Edinburgh, Glasgow, Coventry, Newcastle upon Tyne, Sheffield and Bristol.

Career opportunities:

Regeneration in a number of towns and cities has led to more employment being available

This acts as an incentive for job hunters which, in turn, leads to a demand for rentals. Some such are:

• Slough and Reading which are undergoing development. They offer good transport facilities and since they are still upcoming areas, their prices favour comparably with the more expensive areas.

• Bracknell is another town outside London with advanced ICT, engineering and technology opportunities.

• Liverpool and Peterborough, though opposite in direction (east and west) are both popular on the property list because of their industrial growth and residential facilities. In addition, both are university cities as well.

• Bolton in Greater Manchester is another such hotspot location with its wide range of industries.

• York continues to evolve with a range of culture and communities making it easier for people to choose a suitable neighbourhood.

Property prices:

With the influx of a majority of the population to employment in the cities, the demand for rental accommodation in those areas has increased tremendously.

Although London remains the city with the highest demand for rentals, the inhibitive cost of property there may lead to a slight downfall in the demand. However, even with a minimal decrease in demand, central London and even the outer London areas, especially north west and east London, still remain popular on the rental market. The increased mortgage rates have made it impossible for some first-time buyers to access property. This, in turn, has increased the rental demand. With unaffordability being a major problem, some tenants have decided to remain where they are to avoid any rent increases while others are downsizing to smaller, affordable accommodation. One and two bedroom apartments have risen in demand.

Rental yields:

A look at places which offer high rental yields is another way of identifying where rental values will increase. Locations close to city centres and those which have been regenerated or are undergoing massive development will offer higher yields. Those areas with good transport facilities and day-to-day amenities such as shopping, restaurants, educational, medical facilities and entertainment venues will also add to the yields.

Supply versus Demand:

Although the affordability of renting properties to suit consumer choice has dwindled, it has only led to an increase of rental enquiries for more affordable properties. As one authority stated on the imbalance of demand against supply, “The gap in the supply of rental properties is making properties more desirable, creating a pronounced demand in the market.” A considerable portion of an individual’s earnings is going towards rent, so the areas with high employment opportunities would necessarily provide good rentals as well.

Population growth:

One way of judging locations with increased rental values is to look at the population growth. Areas with a large or increasing number of inhabitants will probably result in a hike in demand for accommodation as well.

Professionalism in the rental sector:

While considering investing in Buy-to-Let property, a few factors need to be considered. The proposed Renters Reform Bill and the EPC regulations are two such. If the standards of the building regulations with regard to energy efficiency are met by keeping operational costs down, those energy efficient properties will be an incentive to tenants as they offer stability and lower functional costs as well. Locations with such properties, such as new builds, will yield higher rentals.

Conclusion:

Though it seems predictable that rental values will increase in the coming year, the most likely areas for such increases can be based on the above factors. Further research on location issues that are on the priority list of investors needs to be conducted, so that the most productive locations can be chosen for investment.

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Breaking News

Prime London buyer demand strengthens in Q2

aThe latest Prime London Demand Index by London lettings and estate agent, Benham and Reeves, reveals that buyer demand across London’s prime property market strengthened during the second quarter of 2026, with overall demand reaching 14.5%. The capital’s family-focused prime neighbourhoods continued to lead the way, with Clapham, Wandsworth, and Chiswick among the strongest performing…
Read More
Breaking News

Mortgage rates fall at fastest pace in almost two years

Moneyfacts UK Mortgage Trends Treasury Report data reveals fixed mortgage rates have recorded their biggest monthly reductions since October 2024. Product choice rose and the churn of mortgage deals was stable. Fixed mortgage rates dropped for a consecutive month, citing the biggest monthly reductions since October 2024, with the average two- and five-year fixed rates…
Read More
Breaking News

Breaking Property News 13/7/26

Daily bite-sized proptech and property news in partnership with Proptech-X.   How Prevou created the world’s most enthusiastic salesperson for estate agents   A fly on the wall analysis of how and why successful technology companies solve big problems for small estate agencies in the UK Every successful business starts with a problem. For Prevou, that…
Read More
Letting Agent Talk

Landlords and tenants advised to work together to get through extreme heatwaves

With some areas set to be hotter than Portugal this week, lettings and estate agents across the UK are issuing advice to protect properties ahead of extreme weather Prolonged periods of hot weather across the UK are placing additional pressure on homes, from overheating and poor ventilation to damage caused by extreme temperatures. Today, lettings…
Read More
Estate Agent Talk

Nearly half of UK home listings fail to sell

A London estate agent has warned that thousands of homeowners across the UK are pricing themselves out of the market by setting asking prices that no longer reflect what buyers are willing to pay. The warning comes after new analysis by Zoopla, covering more than two million property listings between 2023 and 2026, found that…
Read More
Rightmove logo
Breaking News

Lowest number of new build developments coming to market since 2017

New analysis from the UK’s largest property platform Rightmove reveals that the number of new build housing developments coming to market is at its lowest level since January 2017 The figures are despite the government’s target to build 1.5 million homes over the course of this parliament Higher mortgage rates continue to set a challenging…
Read More