Marketing

What Steps Can A Business Take To Ensure Brand Ambassador Success

 

Engaging with an audience live and in person is the optimum method for a brand to interact with their customer base, making the experience a personal one. One-on-one interaction, face-to-face, creates authenticity and realism that is memorable for a consumer. When the audience remembers a brand, they return to that label. Learn details on creating…

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EAN Content

new kid on the block estate agency

Create a Local Presence as the New Estate Agency

 

Being the new kid on the block might sound like the perfect marketing subject, though this only lasts for a very short period of time before your new news becomes old news and you simply join the long list of local estate agents competing for valuations and sales. You can not have an endless launch…

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Christopher Walkey

social media spending in 2022

Marketing on Social Media is not expensive: Here’s why

 

I was recently watching some past episodes of Dragons Den on YouTube and I noted that many of the businesses pitching focused on social media as their main route to market. Each pitch was assured by several dragons that competing (via relevant keywords) against the endless rivalry would be far costlier that their proposed marketing…

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Christopher Walkey

backlinks from social media

Clever Ways in which to acquire Backlinks via Social Media

 

Seeing as you are tuning in to this article I will assume that you are aware of what backlinks are and how important they can be for driving traffic to your website to include building your domain authority and ranking on search engines. It’s kinda important eh!? You can obviously pay your way to backlink…

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Christopher Walkey

backlinks in estate agency seo marketing

The importance of Backlinks in your SEO Marketing Plans

 

Firstly, let us tackle the question of ‘What is a backlink?‘ – Backlinks, which also go by the name of inbound links, incoming links or one way links are simply the word to phrase links from one website to another website. So a third party website will contain a link to your website thus your…

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Christopher Walkey

8 Must Action Twitter Tips for Tweeting Success

 

I love Twitter personally and just in the last few days, boy oh boy has it got interesting thanks to @ElonMusk! For me, Twitter is the breaking news channels, the place for quick fire debates, feedback, comments and much more – It is vibrant, alive and kicking even though it has over the last couple…

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Christopher Walkey

public image

How Important Is Public Image In The Property Industry?

 

Most people have a deep routed physiological need to be liked, it’s hardwired into our brains to want to be of acceptance, so it’s no wonder that so many people fail in creating their own successful businesses. Good or bad, your public image will determine how people engage with you, if you have a great,…

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Christopher Walkey

How to Build an Audience on Social Media in the Property Sector

 

I am sure we can all agree, fan or not, that social media plays a big part of our everyday lives, this can be from simply catching up with friends and family activities to reading up on the latest global news. Both personal and business accounts are found on social media, genuine to those not…

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Christopher Walkey

Social-Media-for-Estate-Agents

Social Media Marketing: “No way a Quick Return on Investment”

 

Everyone would favour a quick return in marketing investment though most of us know that it rarely works out that way and consistency is key as is patience. Having high expectations for your business is a great mindset, though this must be pacified with realistic goals. Marketing takes up a big portion of annual spend…

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Christopher Walkey

Staying Competitive in a Saturated Market

 

The last few years have been great for real estate agencies, but increased profit acts as a double-edged sword. With more to gain, the market is growing increasingly saturated with new agencies, making the prospect of staying competitive an increasingly difficult task. While there are many ways to stay ahead, our goals are to ensure…

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EAN Breaking News

Estate Agency TikTok’rs

 

I’m sure that many of us in the property industry are inspired by highly successful property professionals across the globe from those television famous interior designers to luxury real estate agents earning millions in commissions annually and driving those Ferrari / Lamborghini dream cars. Even though the real estate sector holds big finance,  it is…

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Christopher Walkey

How to sell property on Instagram?

 

The progress of the real estate business depends on how well you engage new buyers. Customers expect high quality in everything and now it’s important not only to showcase real estate but also your personal competencies. Instagram is the most demanded marketing channel and people invest large budgets, starting from the opportunity to buy real…

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EAN Content

Boomin aren’t Blooming on Social Media

 

When it comes to social media these days it really signifies as to how well you are engaging with your online community(ies). From Facebook to TikTok, each and everyday nearly every house buying and selling (renting and leasing too) consumer will hit at least one platform in order to catch up with what is happening…

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Christopher Walkey

4 Tips for Improving Real Estate Email Open Rates

 

Buying a house is a big investment with a long decision-making period, and as a realtor, you want to be right there beside your customer every step of the way. But what can you do if your subscriber doesn’t even open your emails? Do you just give up on their business? Absolutely not. This is…

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EAN Content

Estate Agencies Videos starring Themselves:

 

Today we are seeing more and more video content within the estate agency sector and this isn’t in reference to one of Channel 4’s broadcasts such as Kirsty Allsop and Phil Spencer in Location, Location, Location or even The Great House Giveaway. Here I am referencing those videos that are being created by the estate…

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Christopher Walkey