Countryside charm continues to drive downsizer demand

Countryside

The latest research from over-50s property specialists, Regency Living, reveals that England’s countryside locations continue to attract strong demand for park home living and lead the way in quarterly growth during Q2 2025.

Regency Living analysed current park home for-sale stock listed across every English county, identifying where demand has increased the most since Q1 of this year, based on the proportion of park homes already marked as under offer or sold subject to contract.

The research shows that nationally, demand has dipped marginally to 17.9%, down -0.6% quarter-on-quarter, but the figures highlight some standout growth pockets where downsizer appetite for park home living is on the rise.

Top 10 Counties for Quarterly Growth in Park Home Demand:

Oxfordshire – up +18.2%
Greater Manchester – up +17.2%
Tyne and Wear – up +12.5%
Northamptonshire – up +11.7%
West Yorkshire – up +11.0%
Wiltshire – up +9.0%
Warwickshire – up +7.5%
Derbyshire – up +6.9%
Worcestershire – up +6.3%
Norfolk – up +5.1%

 

These gains reflect a noticeable swing in interest back toward central counties – many of which offer a compelling mix of rural scenery, affordable prices, and good transport links.

Where Demand Remains Highest

Demand remains strongest in Oxfordshire (45.2%), Hertfordshire (39.4%), and Wiltshire (38.3%), with high buyer interest also seen in Tyne and Wear (37.5%), Bedfordshire (35.6%), West Midlands County (33.3%), Surrey (30.8%), and Staffordshire (30.5%).

These areas remain the go-to locations for silver downsizers, offering a mix of green open spaces, access to amenities, and strong local park home communities.

Tim Simmons, Sales & Marketing Director at Regency Living, commented:

“Park homes continue to present a compelling option for downsizers looking for lower maintenance, affordable, and community-driven living. While coastal and countryside destinations remain ever-popular, we’re seeing renewed interest in central counties where downsizers can strike the perfect balance between peace and convenience.

The strong growth in areas like Oxfordshire, Greater Manchester and Tyne and Wear shows just how much appetite exists for this lifestyle across the country – and with stamp duty savings to be had, we expect demand to remain resilient through the summer.”

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