How to Choose a Perfect Bookmaker?

If you just think of starting to bet on sports, you may wonder how to choose a bookmaker that will be perfect for you. It is not surprising because today there are many betting sites including both old and traditional sportsbooks and new online bookmakers in the UK which offer different terms of cooperation, bonus programmes, and odds. In this article we would like to talk about which bookmakers deserve attention and why. Read on and you will understand what things are crucial to consider when choosing a bookmaker.

Which Bookmakers Should You Pay Attention To?

There are many bookmakers in the UK, so choosing can be challenging. We analysed the market and identified several betting platforms that deserve your attention:

• Betfred;
• 10bet;
• Parimatch;
• STS;
• BetVictor and some others.

The above bookmakers are licensed, so it is entirely safe to use them. In addition, they have many bonus programmes, allowing you to bet with minimum risk.

Some Tips for Choosing a Bookmaker

It can be difficult to choose a bookmaker if you are unfamiliar with the betting market. We advise you not to register on the first betting site you come across but to study offers of several platforms and only after that to make a choice. So, first of all, you need to pay attention to such points as:

• Licence availability;
• Odds;
• Support service;
• Bonus programmes;
• Number of sports and bets;
• Mobile app availability.

Each of these aspects is of great importance, so it is worth discussing them in more detail.

Licence Availability

Many scammers work in the industry, but it is pretty simple to distinguish reliable bookmakers today – they have a licence. Thus, government agencies carefully check all data about the platform’s operation and about the owner, tools for protecting the personal information of users and transactions, and much more. You can get a licence only if the bookmaker is ready to work honestly and openly, without fraud and money laundering.

Odds

Odds are the most important indicator when choosing a bookmaker because the amount of winnings depends on their size. The higher the odds, the more you can earn from your hobby. It should be understood that betting sites cannot offer the best odds for all events because then it will work at a loss. As a result, when choosing a platform, you need to pay attention to the odds offered for your favourite sport. You can easily find sites with great odds on football or horse racing in the UK, but the situation is worse for other sports.

Support Service

From time to time, users are forced to contact the support service to find the necessary information, solve problems or receive additional bonuses. That is why it is crucial that the support service works 24/7 and is available via several channels (phone, chat on the site, email, and even social networks).

Bonus Programmes

Bookmakers strive to attract the attention of new users by offering big bonuses. Usually, customers can get free bets, in which case they can bet without risk but still receive tangible rewards.

Among the most common bonus programmes are:
• Bonus for registration;
• Weekly bonus;
• VIP programmes;
• Cashback;
• Refunded bets.

The conditions for receiving the above bonuses are very different on different platforms, so you should read the terms and conditions attentively.

Number of Sports and Bets

Most international bookmakers have many sports (up to 30) and bets (up to 150). However, several large platforms are operating in the UK, limited to only 1 or 3 sports, but they offer favorable conditions.

Mobile App Availability

Most users prefer to bet from their smartphones; in this case, they can make decisions much faster (especially if the match has already started). That is why it is an advantage when the platform must have a mobile app with good functionality.

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Breaking News

UK monthly property transactions for May 2025

Headline statistics from the latest transactions data include: the provisional seasonally adjusted estimate of the number of UK residential transactions in May 2025 is 81,470, 12% lower than May 2024 and 25% higher than April 2025 the provisional non-seasonally adjusted estimate of the number of UK residential transactions in May 2025 is 80,530, 13% lower than May 2024 and…
Read More
Breaking News

Construction Skills Mission Board (CSMB) shows the Government has a plan

The Construction Skills Mission Board (CSMB) held its first board meeting today (26 June 2025), where it set out a roadmap for recruiting 100,000 more construction workers a year by the end of Parliament. Richard Beresford, Chief Executive of the National Federation of Builders (NFB), said: “The Construction Skills Mission Board (CSMB) is a recognition…
Read More
Paint Stripper Tools
Estate Agent Talk

5 Strategies to Optimise Your Warehouse for Real Estate

The term fixer-upper can mean many things, from ‘slap some paint on the walls and it looks brand new’ to ‘will this building collapse if we open the front door?’ Indeed, in the dicey world of commercial property acquisition, each warehouse you buy will probably fall into both camps. Thinking about the viability of warehouses…
Read More
Breaking News

HMOs sell for up to 50% above market average

New research from Excellion Capital, the boutique debt advisory and investment firm, reveals that HMOs sell for as much as 50% above the average house price, further increasing their investment potential after it was revealed that HMOs also create rental yields of up to 12.5%. After previous research from Excellion Capital recently showed that the…
Read More
Breaking News

UK buyers struggle while 50,000 homes sit empty

As the UK housing crisis deepens, new analysis by Open Property Group exposes a worrying surge in so-called “zombie homes”- properties that sit unoccupied and deteriorating while millions struggle to access affordable housing. Key insights: 50,000+ long-term vacant homes in England alone 23,000+ of these have been empty for more than two years Estimated £13.6…
Read More
Breaking News

Breaking Property News 26/06/25

Daily bite-sized proptech and property news in partnership with Proptech-X.   The UK is Europe’s second most distressed market despite headline GDP growth Retail and Consumers Goods has emerged as the most distressed sector in Europe, with distress levels now the highest since the global financial crisis, according to the latest Weil European Distress Index (WEDI). The…
Read More