How to Choose a Perfect Bookmaker?

If you just think of starting to bet on sports, you may wonder how to choose a bookmaker that will be perfect for you. It is not surprising because today there are many betting sites including both old and traditional sportsbooks and new online bookmakers in the UK which offer different terms of cooperation, bonus programmes, and odds. In this article we would like to talk about which bookmakers deserve attention and why. Read on and you will understand what things are crucial to consider when choosing a bookmaker.

Which Bookmakers Should You Pay Attention To?

There are many bookmakers in the UK, so choosing can be challenging. We analysed the market and identified several betting platforms that deserve your attention:

• Betfred;
• 10bet;
• Parimatch;
• STS;
• BetVictor and some others.

The above bookmakers are licensed, so it is entirely safe to use them. In addition, they have many bonus programmes, allowing you to bet with minimum risk.

Some Tips for Choosing a Bookmaker

It can be difficult to choose a bookmaker if you are unfamiliar with the betting market. We advise you not to register on the first betting site you come across but to study offers of several platforms and only after that to make a choice. So, first of all, you need to pay attention to such points as:

• Licence availability;
• Odds;
• Support service;
• Bonus programmes;
• Number of sports and bets;
• Mobile app availability.

Each of these aspects is of great importance, so it is worth discussing them in more detail.

Licence Availability

Many scammers work in the industry, but it is pretty simple to distinguish reliable bookmakers today – they have a licence. Thus, government agencies carefully check all data about the platform’s operation and about the owner, tools for protecting the personal information of users and transactions, and much more. You can get a licence only if the bookmaker is ready to work honestly and openly, without fraud and money laundering.

Odds

Odds are the most important indicator when choosing a bookmaker because the amount of winnings depends on their size. The higher the odds, the more you can earn from your hobby. It should be understood that betting sites cannot offer the best odds for all events because then it will work at a loss. As a result, when choosing a platform, you need to pay attention to the odds offered for your favourite sport. You can easily find sites with great odds on football or horse racing in the UK, but the situation is worse for other sports.

Support Service

From time to time, users are forced to contact the support service to find the necessary information, solve problems or receive additional bonuses. That is why it is crucial that the support service works 24/7 and is available via several channels (phone, chat on the site, email, and even social networks).

Bonus Programmes

Bookmakers strive to attract the attention of new users by offering big bonuses. Usually, customers can get free bets, in which case they can bet without risk but still receive tangible rewards.

Among the most common bonus programmes are:
• Bonus for registration;
• Weekly bonus;
• VIP programmes;
• Cashback;
• Refunded bets.

The conditions for receiving the above bonuses are very different on different platforms, so you should read the terms and conditions attentively.

Number of Sports and Bets

Most international bookmakers have many sports (up to 30) and bets (up to 150). However, several large platforms are operating in the UK, limited to only 1 or 3 sports, but they offer favorable conditions.

Mobile App Availability

Most users prefer to bet from their smartphones; in this case, they can make decisions much faster (especially if the match has already started). That is why it is an advantage when the platform must have a mobile app with good functionality.

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Breaking News

Rental supply climbs 15% despite landlord uncertainty

The latest research from Dwelly has found that, despite what has been an incredibly uncertain year for landlords – marked by political back and forth over the Renters’ Rights Act, its eventual approval, and the additional 2% tax hit delivered in last week’s Autumn Budget – there are currently 15% more rental homes available to…
Read More
Breaking News

FCA sets out plans to help build mortgage market of the future

First-time buyers and the self-employed could get a step-up onto the housing ladder, under new plans from the FCA. Its priorities for reforms to the mortgage market also include helping homeowners unlock housing wealth for a more comfortable later life. The FCA will focus on 4 areas: First-time buyers & underserved consumers: Simplifying mortgage rules…
Read More
Breaking News

UK housing market modest growth expected in 2026

UK housing market steady in 2025, modest growth expected in 2026 • UK housing market performed broadly in line with expectations over the last year • Limited annual growth of +0.7% lifted the average property price to a new high of £299,892 • Market activity was influenced by stamp duty changes but overall remained close…
Read More
Breaking News

Cladding remediation work stalls – when will we realise that this is a matter of life and death?

The most recent government data shows that the UK is monitoring more high-rise buildings with potential cladding risks than ever before, yet fewer are actually entering remediation. Property Inspect UK is now warning that the widening gap between identification and action reflects a persistent structural issue in how remediation is managed, verified, and delivered. As…
Read More
Estate Agent Talk

3 Top-Rated Garages in Northampton

Car maintenance can be stressful if you are unsure which garage to trust to deliver precise and timely service. Choosing a garage that handles repairs carefully ensures your vehicle remains safe and performs reliably on the road. In Northampton, several garages stand out for their consistent service quality and attentive customer care. They provide support…
Read More
Breaking News

Slight easing in affordability pressures helps underpin buyer demand

Housing market activity remained resilient in 2025 House price growth expected to be in the 2% to 4% range in 2026 Looking back at the housing market in 2025 and what we can expect in 2026, Robert Gardner, Nationwide’s Chief Economist, comments: “The word that best describes the housing market in 2025 is ‘resilient’. Even…
Read More