How to Start My Own Real Estate Agency in Leeds

July 3, 2023

If you’re looking to start your own real estate agency, Leeds is the perfect place. As one of the fastest financially growing cities in the UK, Leeds is a great place to set up a start up business that will flourish as time passes.

Recent data has shown that Leeds is due to add around £1.5 billion to its economy by 2026, with an employment growth of 1.4% year on year from 2024.

If you want to join the large number of businesses investing in Leeds, here are some tips and tricks to setting up your own real estate agency in the city.

  1. Hire Exceptional Staff

When selecting staff for your business, ensure that their personality is likely to match with the rest of your team, and that they have a work ethic that will complement the motivation you want to see.

Consider holding regular training sessions for staff to stay up to date on their knowledge of the industry, and the current state of the market.

You may also want to incentivise your staff by rewarding them for their hard work and progress within the company through regular pay reviews, vouchers like Virgin Experience Days and staff nights out.

  1. Create a Memorable Brand

Creating a brand that your customers will remember is very important to creating the best real estate business.

To achieve this, design a logo that will be memorable to your customers and remain in the front of their minds. You can use tools like Canva to do this, with ready-made templates for you to customise, or you can design your logo entirely from scratch – the choice is yours!

  1. Have a Strong Online Presence

In the modern era, it’s now almost impossible for a business to flourish without a significant online presence.

In order to reach customers, you will need to invest in a high quality website, with SEO expertise to drive conversions from your customers.

To do this, you can invest in SEO expertise and support from Maratopia in Leeds, who will guide you on your way to success.

  1. Provide Excellent Service

Like any business, providing excellent service is the ultimate shortcut to success. If you want to keep your customers coming back for more, ensure that you handle enquiries efficiently and professionally. If you sell or let properties faster, this will also help to entice more customers to do business with you.

Another side to excellent customer service is handling complaints promptly. By addressing problems to a satisfactory standard, your customers are more likely to return to you in the future.

Additionally, going the extra mile for your customers is essential for building a reputation amongst the local community, as well as those who may be renting or buying from a different area. To keep in touch with your customers, you might want to invest in email marketing using tools like MailChimp to send out regular emails to your customer base.

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