Industry Interview: Daniel Caplan, CEO of New i.d Interiors.
August 27, 2015
Should people invest in interior design when selling their homes to achieve a better sale price?
Having your property interior designed will always help with the saleability of any property. It is all about that first impression and it is a known fact that a prospective purchaser will make their mind up whether they like a property or not within the first few seconds of entering the property. So if you create the right impression that will help.
Do Show Homes help to sell both property and the value of adopting interior design?
Most new build house builders will now have one or even several show homes on their developments because they are selling a dream lifestyle and purchasers have aspirations. That does not mean that the developer will spend a fortune it is all relative to the value of the property and how many properties they have to sell. Barratt Homes developers of Bentley Priory in Stanmore Middlesex must have had about 8 different show homes done on this development for properties from £800,000 up to £3,500,000 approx.
Can bringing in an interior designer help to increase the value of your home?
Obviously bringing in an expert designer would always be better but it very much depends on budget. There are always inexpensive ways of dressing your property for sale in an inexpensive manner or even just a lick of neutral coloured paint can brighten the place up. The great thing about a designer is that they can visualise how to make a WOW interior which can be beyond a member of the public. Hence bringing someone in to help.
Which is the single most important piece of advice you’d give a person selling their home re presentation?
Generally and in conclusion having your home interior designed definitely will add some value to the property but most importantly will help sell the property much quicker. There is no particular budget for the interior design but is relative to the value of the property. You can attempt this yourself but it depends on how much work is needed. Our Designer Collection featuring furniture and accessories from the Kelly Hoppen London Range is a perfect solution to furnishing your property or dressing it for sale.
Thank you to Daniel Caplan, CEO of New i.d Interiors.
You May Also Enjoy
As RRA Changes Loom, Thoughts from the Industry
Overview of changes due via RRA as of Friday 1st May Abolish section 21 evictions and move to a simpler tenancy structure where all assured tenancies are periodic – providing more security for tenants. Ensure possession grounds are fair to both tenants and landlords – giving tenants more security, while ensuring landlords can reasonably recover…
Read More 
Three steps landlords should take to pet-proof properties under new laws
With new pet rental rules set to come into force on the 1st of May, landlords are being urged to act quickly to prepare their properties and policies. The changes come at a time when demand for pet-friendly homes is far outpacing supply, with up to 13 million dogs across the UK but fewer than…
Read More 
Market continues to build momentum
Foxtons Lettings Market Index – March 2026 Market continues to build momentum, recovering from winter slowdown as supply strengthens Lettings market continues to build momentum as we move further into the spring period. While renter demand remains below last year’s levels, March performance shows continued recovery from the winter slowdown. Market entering critical period…
Read More 
41% of letting agents unaware of rent rule changes
The latest research by The Letting Partnership has found that a significant proportion of letting agents remain unaware of key changes to rent in advance rules under the Renters’ Rights Act, despite the reforms coming into force from 1st of May 2026 and almost 40% of agents still taking more than one month’s rent up front.…
Read More 
How homeowners can fight back against rising energy bills
New research from Yopa warns that millions of homeowners are set to be hit with a 14% jump in energy bills this summer, wiping out recent savings and piling fresh pressure on household finances. In response, Yopa has analysed which home improvements are most effective at reducing energy use, looking at both the typical savings delivered…
Read More 
Homes selling as fast as last year
First time buyers in outer London hit hardest as higher borrowing costs and high stamp duty costs weigh on sales times The average time to sell a home is just 1 day longer than last year at 33 days, despite higher mortgage rates and 2 months of conflict in the Middle East However, areas…
Read More