Have you lost the love for Agency?

January 3, 2018

In our highly competitive, some might even say ferocious game of estate (and lettings?)  agency, here is how it’s supposed to work

  • Decide you want to make a difference in estate and lettings agency – so start your own agency
  • Hire awesome friendly staff that go the extra mile
  • Have a decent website, boards and marketing
  • Work your ar$e off to even get those early free vals
  • Work until stoop’o’clock
  • Leading your staff, talisman like .. as everyone puts in loads of overtime on their time .. because they are on the journey with you
  • You are extraordinary, non-standard andunique
  • Get every property on your books at decent fees
  • Arrange Viewings and conduct negotiations
  • Bag the Sale, celebrate every little win
  • … and whilst its hard…. Its brilliant being an agent

In essence your passion and drive to offer a professional, connected, even memorable awesome estate and lettings agency service and experience shines out ..

Like a beacon…

A crusader for awesome estate / lettings agency … that vendors and landlords love you to bits … and bring you thank you cards and presents … and you almost become one of the family

However, now you are five /six/ten (whatever) years in … has that initial fire/passion/vision gotten a little lost?

Are you enjoying estate agency as much as you used to?

Is it more of a chore, more job like .. less crusader like?

Have you started to worry more about your market share instead of client’s mind share.

Judging yourself on your number of offices than the hearts and minds of your staff

This is what happens when you build a fence around your business.

You get protective about the status quo of your agency… maybe even start to believe you deserve the business you get

You have now become ordinary, standard, universally-generic, and you contest the battles that being universally-generic forces you to fight…. (The constant fee battles, over valuing to bag the listing and the trying to prove why you are worth twice the fee that those online agents)

There is a different way .. and you know that way ..

You had it once .. when you started your agency

It’s just you have find it again.

If you need map to find that love, passion, drive … let me give you one piece of advice.

Look at the people you surround yourself with … your friends and acquaintances. Some will be positive and some negative. Spend a less time with the negative people and a little more with the positive.

It sounds easy and obvious – it is

I’ve tangibly watched people I mentor have a totally different life on that theory… try it?

PS I am not saying this is the only the answer … but it will go along way to help

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Breaking News

Rights Act: Key changes renters need to know — new rules start on 1 May 2026

The Renters’ Rights Act is a major overhaul of the rules that govern renting in England, the biggest in decades. Propertymark, the UK’s leading body for property professionals, wants renters to understand what’s coming and how it will affect them. The next wave of changes under the Act will take effect on 1 May 2026.…
Read More →
Breaking News

What Would Make Me Stay: How Tenants Are Redefining What Home Really Means

68% of tenants say the single biggest factor that would make them stay in their rental home long term is the relationship with their landlord or agent, above rent levels, location, or the quality of the property itself. That is the headline finding from LRG’s Winter 2025/26 Lettings Report, and it points to something the…
Read More →
Breaking News

Competition for rented homes falls to lowest level in six years

More homes for rent and a drop in demand eases the pressure on renters Competition for rental homes falls to six year low with 4.8 enquiries per property Increased supply sees the number of homes available for rent up 11% on last year Meanwhile demand for rental properties falls 14% year-on-year on lower migration and…
Read More →
Breaking News

Mortgage lending now supports 30% of housing stock

Mortgage lending now underpins 30% of England’s housing stock, rising to as high as 42% in the country’s most mortgage-reliant locations. At the same time, many areas of the market have seen a notable increase in the number of homes owned with a mortgage over the last three years, highlighting the continued strength and resilience…
Read More →
Estate Agent Talk

Is it worth buying a fixer-upper property?

The latest research from eXp UK reveals that fixer-upper homes can be picked up for an average saving of more than £44,000, but when the cost of renovating the property is accounted for do homebuyers actually stand to make a saving? And what chance do buyers have of finding one on today’s market? Fixer-uppers are…
Read More →
Breaking News

Nottingham letting agents are the busiest in Britain

The latest research from Propoly reveals that across Britain’s major cities, there are an average of 13.5 rental listings for each single letting agency branch, with the nation’s busiest agents found in Nottingham where this figure climbs to 35 properties per professional. Propoly has analysed the estimated number of current rental listings in 21 of…
Read More →