Have you lost the love for Agency?

January 3, 2018

In our highly competitive, some might even say ferocious game of estate (and lettings?)  agency, here is how it’s supposed to work

  • Decide you want to make a difference in estate and lettings agency – so start your own agency
  • Hire awesome friendly staff that go the extra mile
  • Have a decent website, boards and marketing
  • Work your ar$e off to even get those early free vals
  • Work until stoop’o’clock
  • Leading your staff, talisman like .. as everyone puts in loads of overtime on their time .. because they are on the journey with you
  • You are extraordinary, non-standard andunique
  • Get every property on your books at decent fees
  • Arrange Viewings and conduct negotiations
  • Bag the Sale, celebrate every little win
  • … and whilst its hard…. Its brilliant being an agent

In essence your passion and drive to offer a professional, connected, even memorable awesome estate and lettings agency service and experience shines out ..

Like a beacon…

A crusader for awesome estate / lettings agency … that vendors and landlords love you to bits … and bring you thank you cards and presents … and you almost become one of the family

However, now you are five /six/ten (whatever) years in … has that initial fire/passion/vision gotten a little lost?

Are you enjoying estate agency as much as you used to?

Is it more of a chore, more job like .. less crusader like?

Have you started to worry more about your market share instead of client’s mind share.

Judging yourself on your number of offices than the hearts and minds of your staff

This is what happens when you build a fence around your business.

You get protective about the status quo of your agency… maybe even start to believe you deserve the business you get

You have now become ordinary, standard, universally-generic, and you contest the battles that being universally-generic forces you to fight…. (The constant fee battles, over valuing to bag the listing and the trying to prove why you are worth twice the fee that those online agents)

There is a different way .. and you know that way ..

You had it once .. when you started your agency

It’s just you have find it again.

If you need map to find that love, passion, drive … let me give you one piece of advice.

Look at the people you surround yourself with … your friends and acquaintances. Some will be positive and some negative. Spend a less time with the negative people and a little more with the positive.

It sounds easy and obvious – it is

I’ve tangibly watched people I mentor have a totally different life on that theory… try it?

PS I am not saying this is the only the answer … but it will go along way to help

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Breaking News

Before You Sign: 10 Things Home Movers Wish They Knew

Almost three quarters of home movers wish they knew more before making or accepting an offer as property professionals call for reform Almost three quarters (73%) of people who have recently bought or sold a home wish they had known more about the property or its location before making or accepting an offer, according to…
Read More →
Breaking News

Property expert warns homeowners to lock in amid mortgage rates uncertainty

With mortgage rates fluctuating and threatening to rise, homeowners hoping for cheaper borrowing in 2027 are being warned against delaying their mortgage plans if they’re anticipating lower rates According to Moneyfacts, the average five-year fixed mortgage rate has now reached 6% in October, the highest level in around three years, while the average two-year fixed…
Read More →
mycelium growth
Breaking News

Damp and mould online searches rise by 34%

The latest research from Inventory Base shows that search interest in damp and mould has increased by 34.2% in the latest two-month comparison, while searches for damp have risen by 29.1% and mould by 16.8%. The analysis of Google search interest trends* found that searches for “damp and mould” rose from an average search interest…
Read More →
Rightmove logo
Breaking News

Nearly two-thirds of movers want homes that generate their own energy

Neary two-thirds of movers (63%) want their home to generate most or all of its own energy More than half, 53%, say recent energy-price rises have increased their interest in solar panels and home battery storage Just 8% would prefer to remain fully reliant on the grid Since 2022, mentions of heat pumps in newly…
Read More →
Breaking News

Renters’ Rights Act: A review of the first six months

Ahead of the Renters’ Rights Act (RRA) coming into force on May 1st, there were many concerns across the industry. Landlords were probably most worried about the removal of section 21 and fixed-term tenancies, fearing it would be harder and take longer to remove troublesome tenants and regain possession of their properties. Widespread predictions were…
Read More →
Breaking News

Private rent and house prices, UK: October 2026

Average UK monthly private rent increased by 3.8%, to £1,406, in the 12 months to September 2026 (provisional estimate); this annual growth rate is unchanged from the 12 months to August 2026. Average rents increased to £1,466 (4.0%) in England, £848 (4.1%) in Wales, and £1,011 (0.7%) in Scotland, in the 12 months to September…
Read More →