The private rented sector isn’t shrinking – it’s changing with the times, and so should you

Recent research from Countrywide draws attention to a significant drop in the number of residential landlords in the UK over the last two years.

At first glance, this seems to add weight to fears that the private rented sector is currently no place for investors or tenants. (Recent changes to landlord taxation and agency regulation have put pressure on property portfolios as well as housing availability and affordability – the twin legs of the long-running housing crisis.)

More than meets the eye
But look deeper and you might agree it’s not bad news at all. While some landlords are dropping out, rental stock has in fact increased, Countrywide’s numbers show.

The estate agency group estimates that “the number of landlords peaked at 3.72 million in 2015, when there were some 171,000 fewer rented homes than today. In 2017, there are just over 154,000 fewer landlords (3.56 million in total), but the number of rented homes has increased from 4.9 million in 2015 to 5.1 million today”.

The only explanation is that portfolio sizes are, in fact, increasing, the research concludes.

But who are these landlords that are so confidently taking on more properties while others are bowing out (or biting the dust) due to changes in mortgage interest tax relief, higher stamp duty for landlords and tighter mortgage criteria?

Also, where is the rental stock coming from, as the tidal wave of conversions into Airbnb short lets threatens to lay waste to UK housing stock?

The rise of the professional landlord
The common thread is a long-overdue trend in the market – the emergence of professional landlords.

“Increasing regulation in the sector, accompanied by recent changes to income tax relief on mortgage interest payments, seem to be favouring more experienced, professional landlords,” explains Johnny Morris, research director at Countrywide.

What might this new variety look like? Are they any different from the so-called ‘accidental landlords’ dotting the UK rental landscape (who never meant to become landlords and often haven’t built up the necessary knowledge to manage an investment property)?

One fairly visible type of professional landlord is the institutional investor with government backing for a new wave of build-to-rent (BTR) schemes. BTR brings high scalability to rental developments, and has the potential to significantly add to the country’s house-building capacity, thus reducing pressure on the rental market and housing in general.

But whatever they look like, professional landlords also inject much-anticipated standards of tenure and business conduct into the rental sector, which is a boon for tenants and the broader housing market.

Move with the times
These market shifts have serious implications for landlords and agents alike.

One thing is certain – as we proceed down this path of professionalisation, the dynamics of running a modern estate agency will change: dealing with 200 landlords who own one property each is different from dealing with 20 landlords who own 200 properties.

And as the government introduces further regulations, the industry’s survival will depend on its ability to change with changing requirements.

Innovative property technologies offer a proven means to achieve agility and move with the times: Just as technology is able through agile principles to change and flex, so the property market – enabled by technology – can learn to flex and change to remain relevant.

Neil Cobbold

You May Also Enjoy

Breaking News

Halifax House Price Index November – Thoughts from the Industry

Halifax House Price Index for November 2025 shows that: – On a monthly basis, house prices were broadly unchanged in November (0%) after a 0.5% monthly increase in October Annually, house prices were up 0.7% versus this time last year. As a result, the current average property price is now £299,892.   Here are some…
Read More
Breaking News

Halifax House Price Index November 2025

House prices in November 2025 were flat compared to the same month a year earlier. UK house prices hold steady as yearly growth slows • House prices were broadly unchanged in November (+0.0%) after a +0.5% rise in October • Average property price is now £299,892, edging up to another new record high • Annual…
Read More
Rightmove logo
Breaking News

Skipton in North Yorkshire crowned 2025’s happiest place to live

Skipton in North Yorkshire has been crowned the happiest place to live in Great Britain for the first time, in an annual study completed by thousands of residents across more than 200 local areas Residents of Skipton ranked the market town particularly highly for its access to nature and green spaces, the friendliness of the…
Read More
Breaking News

National Estate Agent Day

iamproperty has created a new date for the property industry calendar – the first National Estate Agent Day. The awareness day has been created and registered by iamproperty and has an official spot in the UK National Awareness Days calendar starting next year on 26th February. This annual calendar date will become the official celebration…
Read More
Estate Agent Talk

Propertymark urges households to check carbon monoxide alarms and heating systems

As temperatures drop and households across the UK rely more heavily on boilers, gas fires, and open flames, Propertymark is urging everyone to take simple steps to protect themselves from the dangers of carbon monoxide (CO), the “silent killer.” Carbon monoxide has no smell, taste, or colour, yet even small amounts can cause a serious…
Read More
Estate Agent Talk

Autumn Budget 2025: Key advice for homeowners, buyers and landlords

The UK’s Autumn Budget delivered several headline-grabbing policies that will directly shape the future of the housing market. While initial reactions ranged from concern to confusion, property experts say the sector should take a measured, informed view, particularly as many changes won’t take effect for several years. From understanding who is going to face implications,…
Read More