Quick Tips To Make Your Rental Property More Appealing
If you’re a landlord looking to rent out a property, then the key is to market it correctly. You want people to turn up and say “wow, I never realized how much house I could afford.”
What’s more, it’s a competitive market out there. Landlords are all competing for a dwindling supply of good renters. So what can you do?
Invest In High-Quality Photographs
Most renters will view your property online before coming to see it in person. For this reason, you need to make sure that it looks great. If it’s not up to scratch, they won’t bother.
Great photos of properties:
Are taken during the daytime with the lights on
Cover all aspects of the property, from the kitchen to the bathroom to the front door
Don’t include images of people, pets or clutter
Just remember, prospective tenants will usually judge a book by its cover, so always be careful.
Make Your Kitchen More Appealing
Renters like to believe that they will spend every night cooking during their stay in your accommodation. That’s a long way from the reality, though. In fact, the majority of tenants only use the kitchen a couple of times a week. The rest of the time they eat processed food from the microwave or takeout.
Even so, it still pays to make your kitchen appealing. Include plates and glasses that your tenant is unlikely to ever use. And redo the kitchen cabinet fascias as these are the most visible elements.
Stage The Space
In your travels on the internet, you may have come across the concept of “staging a home.” The idea is to present it in the best possible light so that people can imagine themselves really living there. The better you present the property, the more likely they are to buy.
To stage a space effectively, start with pendant lights from lampsy.com. Different styles of lighting help to make the space feel warm and cozy. When you illuminate the room from multiple angles, it helps to tamp down the harshness of overhead lighting.
Then add various accessories as highlights in the room. These could include vases on sideboards, books on the coffee table or cushions on the bed. Keep arranging and rearranging until you have the perfect look.
Give The Accommodation A Fresh Lick Of Paint
Unfortunately, tenants can do damage to the paintwork in your property, so it’s a good idea to redo it once they move out. Scuffs on the walls are common.
Get Rid Of All Clutter
If there is any clutter in the property, get rid of it. If you are marketing the property as furnished, only include furniture that your tenants expect.
Check all storage areas in the property for clutter. Don’t keep ugly furniture at the accommodation that your tenants will just want to remove and replace with their own. If there are existing tenants in the property, warn them in advance and ask them to tidy the place up. If they are grouchy, offer to lend a helping hand to clean the bathroom and kitchen.
Build Solid Reviews
When it comes to rental properties, reviews matter a great deal. If potential tenants can see that other renters enjoyed their stay in your accommodation, they are much more likely to consider it seriously.
Collecting reviews is surprisingly easy. You can now get your rentals rated on a number of platforms, with more options arriving all the time. Reviews might sound like a threat: after all, landlords often try to offer the lowest-quality accommodation to get the highest margins. However, you can use them to your advantage by displaying the fact that you’re not like everyone else.
Use A Neutral Palette
When it comes to marketing a rental property, neutral colors always work best, according to www.landlordtoday.co.uk. Renters don’t want to feel like they’re walking into someone else’s “quirky” space. Instead, they want interiors that they feel that they can make their own.
The best colors are white, cream, beige and brown. You can also experiment with light lilacs and grays in some properties, depending on the style. When choosing furniture, make sure that it too is neutral. Avoid the temptation to place a funky centerpiece in the room. Your tenants may not appreciate it.
Improve The Property’s Curb Appeal
Lastly, you’ll want to invest some money improving the property’s curb appeal. How it looks from the road can influence buying decisions tremendously.
You can also include things like fire pits or jacuzzis for the high-end market. These additions will appeal to certain buyers.
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