Rightmove launches summer campaign

May 25, 2023
Love or Hate Rightmove

Rightmove, the UK’s biggest property website, has launched a multi-channel advertising campaign that will reach potential home-movers across ITV, ITVX, SKY, Channel 4 and YouTube this summer.

 

Rightmove’s ‘This Is it’ advert will be played across key programmes including the remaining Premier League football fixtures, Gogglebox and Love Island, reaching a variety of potential movers at different stages of their buying, selling or renting journey.

 

‘This Is It’ shows a couple imagining what a new home and life could be like if rather than letting uncertainty and a search for the ‘perfect’ time get in the way, they took the leap now.

 

Rightmove’s campaign will run until the beginning of August and follows its headline sponsorship of the 19th series of Ant & Dec’s Saturday Night Takeaway during March and April.

 

The full ‘This Is It’ advert can be viewed here: https://www.youtube.com/watch?v=qbBJcN77R-0

 

Matt Bushby, Chief Marketing Officer at Rightmove commented: “Agents are approaching the end of what is typically a very active part of the year for the market in spring and will be busy planning the rest of their year. We want to reach different groups of potential home-movers this summer so that they turn to Rightmove to check what’s available and contact their local agent. The market is much more settled and resilient than many expected at the start of the year, so we hope to inspire more people to consider making a move.  

Rightmove

UK Property news updates shared directly from Rightmove PLC - the country's leading property portal.

You May Also Enjoy

Home and Living

High Quality Modular Homes for the UK

Are you looking for added accommodation space in your garden / on your land? Modular Living Homes by tutumHOUSE offer a new way to live – minimalist in form, rich in experience. “There are approximately 9.6 million homes in the UK with a garden shed, and around 52% of the population owns one.” asgardsss There…
Read More →
Estate Agent Talk

The most stressful places to move to in the UK

With more people in the UK moving homes during summer than any other season and the average cost of moving in the UK rising to over £14,000, picking the right place to move to has become more crucial than ever. Luckily, new research from Pay Less for Storage reveals the UK cities that make life easiest…
Read More →
Estate Agent Talk

Time-Traveling Estate Agent Sequel Climbs Amazon Charts

A UK Estate Agent Currently Bringing Joy to People’s Lives – Shame He’s Fictional…   Eric Meek, the fictional estate agent created by author Dale Bradford, is back for a second outing in The Time‑Travelling Estate Agent 2, a sequel that is already climbing Amazon’s bestselling time‑travel rankings. Estate agents were recently highlighted as the third…
Read More →
Estate Agent Talk

Is it finally time for lenders to back green homes?

Andrew Smith weighs the risks and rewards Property developers are increasingly pitching green homes to lenders; however, with sales cycles slowing down and repair costs rising, is now the right time to back sustainable builds and at what price point is there market demand? Sustainability is continuing to shape our future of construction with the…
Read More →
Breaking News

Breaking Property News 24/07/25

Daily bite-sized proptech and property news in partnership with Proptech-X.   OpticWise – digital infrastructure in commercial real estate If your building were a product, how would it perform on the user experience scale?  Week 9: Experience as Infrastructure – Designing for Human-Centric Buildings Welcome to Week 9 of our 52-week journey into the future…
Read More →
new build homes colchester essex
Breaking News

UK Housebuilding Falters as Construction Hiring Flatlines

New research from Inventory Base reveals that UK construction industry employment has increased by almost 11% in the past five years, but there has been less than 1% growth in the past 12 months. Inventory Base’s analysis of the UK construction industry shows that in 2024 (latest data available) it employed an estimated total of…
Read More →