Shelter issues warning ahead of critical Christmas season

Shocking new figures show Shelter received a call for help every 22 seconds in the run up to Christmas last year, and the charity is warning that the situation this winter could be set to get worse.

New research from Shelter and M&S shows that in 2016 the charity’s helpline received over a hundred thousand calls in the two months leading into Christmas – while more than 500 calls were made on Christmas Eve and Christmas Day alone.

A crippling combination of rising homelessness, sky-high rents, problems with Universal Credit and a dearth of affordable homes means the charity is preparing for huge numbers of people struggling with homelessness and housing problems to come to them for support.

And with calls to the free Shelter helpline increasing by 25% over the past year, their expert advisers are overwhelmed with pleas for housing help.

The Shelter helpline is funded by M&S customers throughout the festive season, with 5% of every purchase made from the ‘Festive Collection for Shelter’ going directly to the charity. This means the helpline can offer housing advice and support every single day of the year for people battling bad housing and homelessness.

Mark Cook, a helpline adviser for Shelter, said: “Every Christmas I speak to parents in despair as they face the trauma of homelessness, when they should be filling stockings and looking forward to Christmas dinner.

“Even though I’ll be working at Christmas, I think myself so lucky to be able to go home at the end of the day when there are so many families having to go without such a basic need.

“No family should face the agony of losing the roof over their heads, which is why we’re calling on people to get their lunch from M&S’s Festive Collection for Shelter. Something as simple as buying a sandwich could make the world of difference to a family whose home is on the line this Christmas.”

Mike Barry, Plan A Director at M&S, said: “We know our customers care about this issue and purchasing lunch from our Festive Collection for Shelter is a small, simple way they can make a big difference this Christmas. With calls to the Shelter helpline increasing by 25% over the past year it’s more important than ever we support this important cause.”

Case study: Andrea was evicted from her home after her private landlord put up the rent and she was unable to keep up with her payments. Andrea spent Christmas homeless and eventually rang the Shelter helpline, desperate for help.

“When I was made homeless the council told me they couldn’t rehouse my whole family because my son was grown up – even though he had never lived away from us. But after calling the Shelter helpline, their legal advisers turned things around and stopped us from being split apart.

“Mentally I’m a strong person, I’ve been through quite a lot – but this pushed me to my limit. I felt as though nobody had time for me, nobody was really interested in me. I was just another statistic. The Shelter helpline was my saviour and the best thing I’ve ever done. If hadn’t called that day, I would be in a very, very bad place and without my son.”

Due to the help from Shelter, Andrea is now housed by the council with her whole family and has been able to get back into full time work.

Source of news story from Shelter

Allen Walkey

Highly experienced businessman with a successful career in property sales and investment both in the UK and abroad. Now a freelance writer and blogger for the property and Investment Industry, keeping readers up-to-date with changes and events in a rapidly changing world.

You May Also Enjoy

what is happening to house prices
Letting Agent Talk

Smart Upgrades: Boosting Rental Property Value Without Breaking the Bank

Most landlords don’t have a vault of gold stashed away for renovations. If you do, good for you (and maybe hide it better?). But for the rest of us, improving a rental property usually means walking a tightrope between cost and ROI. So what can you actually do that won’t drain your savings, and still…
Read More
Home and Living

Creating the Perfect Rental: Balancing Aesthetics, Functionality, and ROI

Let’s get this out of the way: “perfect” is doing a lot of heavy lifting in that title. Because, really, no rental is perfect. Not for everyone. Not forever. But if you’re aiming to create a rental that looks good, works well, and pays you back in more than just stress headaches? You’re in the…
Read More
Letting Agent Talk

The Landlord’s Guide to Hassle-Free Maintenance and Long-Term Tenant Satisfaction

Do you own rental property? If yes, you already know that you are being put on a test: keeping things running smoothly while somehow managing not to lose your mind (or your best tenants). Maintenance. It’s not fun. But neglect it, and your rental becomes a revolving door of disappointed tenants and mounting repair bills.…
Read More
Breaking News

Breaking Property News 22/05/25

Daily bite-sized proptech and property news in partnership with Proptech-X.   Mandatory AML checks now enforced for Landlords and Tenants From 14th May, 2025 new UK legislation requires that all landlords and tenants be screened against global sanctions and PEP (Politically Exposed Persons) lists. These checks are now a legal obligation, with no exceptions, and failure…
Read More
Breaking News

Inheritance Tax Receipts raise £0.8 billion in one month

Inheritance tax receipts hit £0.8 billion in April 2025 according to data released by HM Revenue and Customs (HMRC) this morning. This is £97 million higher than in April of the previous tax year, and continues an upward trend over the last two decades. With such a strong start to the new tax year, predictions that Inheritance tax…
Read More
Breaking News

Zoopla research reveals homeownership outranks marriage as top priority for UK adults

A new survey from Zoopla reveals that 48 per cent of UK renters in a relationship are prioritising saving for a home over a wedding, with this figure rising to 59 per cent amongst Gen Z The financial pressures of saving for a home have resulted in a fifth considering postponing marriage in favour of…
Read More