Shifts in Property and Tourism Trends in Phuket

Phuket is one of Thailand’s prime areas for both real estate and tourism, and these two sectors make up a hefty chunk of the region’s economy. However, recent times have seen big changes in both of Phuket’s key industries, and many current trends are very different from those observed in the region not so long ago.

Changes in both the Thai economy and the global economy have left to shifts in the kind of properties that are favoured in Phuket. When the region first rose to its current levels of prominence a few years ago, it was large, spacious beachfront property that performed best for investors. Previously, things shifted very much in favour of more modest properties and this still essentially holds. Now, however, investors are just as interested in the investment package as the type of investment.

With forecasts for the near future of the global economy somewhat more pessimistic, the security of assured rental periods and the added value of a fully-managed investment are supremely popular with buyers of property in Phuket right now. Indeed, these have become something approaching the norm for new investment opportunities in this market.

The residential investment sector is, of course, more than a little linked to Phuket’s tourist industry. Phuket is a popular tourist spot thanks to its good infrastructure and beautiful scenery – not least fantastic beaches. As with most popular tourist spots, some of the prime investment opportunities are properties that can serve as tourist accommodation. When buying these kinds of properties, another perk is becoming more and more essential to investors; having the right to a certain amount of personal usage per year. In a tougher economic climate, this provides important added value for investors by giving them both the benefits of a personal holiday home for a certain amount of time each year, and a revenue-generating investment asset the rest of the time. The more expensive and high-quality the property, the more investors tend to demand flexibility in personal usage rights.

These kinds of tourist properties for sale in Phuket are becoming more and more important to the local economy. The region that is popular with both wealthy expats and shorter-term tourist visitors, but the tourist trade is very much booming. The key shift from recent trends has taken the form of some changes to the demographics represented, particularly a decline in the number of Russian tourist and an increase in the number of visitors from China.

Despite these changes, overall tourist numbers, continue to be strong and indeed to grow at an impressive pace. Last year, there were 6.24 million arrivals to the region, including around 3.4 million direct foreign arrivals and 2.9 million domestic arrivals. This is an 8.7% year-on-year increase in the number of foreigners visiting the region, and an 11.7% increase in the number of Thai nationals.

The growing strength of the tourist trade in Phuket is down, at least in part, to significant improvements in the region’s already good-quality infrastructure. Most notably, this includes a significant expansion to the region’s airport, improving international accessibility and the volume of incoming visitors that the terminal can handle.

Mark Burns

Mark Burns is a Director and Property Investment Consultant at Hopwood House. With over 10 years' experience in property investment, Mark has provided investors with a wide range of opportunities in exotic locations around the world.

You May Also Enjoy

Estate Agent Talk

Building Buyer Trust Through Architectural Visualization in Real Estate Marketing

In real estate marketing, trust is not a soft value. It is a transaction driver. Buyers commit to years of financial exposure based on how credible a project feels long before it is built. That credibility is no longer shaped by brochures alone. Today, developers often work with a rendering agency to construct a visual…
Read More
Crowded beaches - Clacton-on-Sea in Essex
Breaking News

£84.2bn in internationally owned homes across England

The latest market analysis by Jefferies London has found that the current market value of foreign-owned homes across England stands at an estimated £84.2bn, with London accounting for £43.9bn, the largest share of any region. Jefferies London analysed estimates of foreign homeownership across England, alongside average house price data, to calculate the estimated total market…
Read More
Breaking News

Housing affordability improves across Britain

The latest research from Yopa has found that the average house price across Britain now sits at 8.3 times the typical annual salary, with affordability improving over the last year, driven by more measured house price appreciation and stronger earnings growth. This has helped to reduce the house price to income ratio across six out…
Read More
Breaking News

Manchester tops list of Britain’s first‑time buyer hotspots

Manchester is the most popular location for first‑time buyers outside London First‑time buyers now account for around half of all mortgaged home purchases across Britain In the most popular areas, that rises to more than 70% Worcester is home to the fastest‑growing first‑time buyer market   New research from Lloyds reveals Britain’s hottest locations for…
Read More
Breaking News

0% mortgages – are they too good to be true?

With the reintroduction of 0% mortgages, are they too good to be true? A property expert weighs in This morning, Melton Building Society announced that they’re now offering 0% mortgages to customers. However, are these too good to be true? The deal is a five-year fix at 5.99 per cent with a £199 application fee,…
Read More
Estate Agent Talk

Property Auctions: What Buyers and Sellers Need to Know Before Taking the Plunge

As more homes are bought and sold via auction, consumers are being urged to fully understand the process so they can gain maximum benefit, according to Stuart Collar-Brown, President of NAVA Propertymark (National Association of Valuers and Auctioneers). Property auctions continue to grow in popularity, offering buyers speed and transparency and providing sellers with greater…
Read More