33 Top #TwitterTips you need be actioning for your business.
I am sure that many readers will agree that social media is quite addictive and many of us will have our preferred platforms that we use in both our personal lives and in business. I spend much of my ‘social media hours‘ on Twitter as I find it the best place to catch up on the latest news (let us face it, most press / media outlets now push out fake or toned down news depending if the are left or right minded), how businesses close to me are marketing themselves and its a place to share my thoughts, comments and opinions.
How we use Twitter can very much determine the rewards we get from using it and within this blog I wish to focus on those who use Twitter for business. Here are 33 key tips that you need to put in to practice to help you to achieve the best results:
- Choose a good username.
- Use eye-catching / professional profile images.
- Retweet other peoples content when you can.
- Share news within your business sector.
- Follow influential people within your business sector.
- Pin a post to your Twitter timeline.
- Use lists to allow you to view target content.
- Share your content ie blogs, videos, images via Twitter.
- Make sure your Twitter account is included on your website so people can follow you.
- Use the Twitter logo with a link on your email stationary.
- Try and verify your account to increase credibility.
- Hashtags are create so use them and try and create a unique one for your business.
- Include images and videos in your Tweets to increase their engagement.
- Ask questions and when applicable, help others by answering questions and requests.
- What you will not say to someones face you should try not to say it to them on Twitter!
- Mix up the content of your tweets, try not to be repetitive and predictable.
- Check what you tweet, avoid spelling mistakes and broken links!
- Log in and tweet regularly, try not leave it more than one week inactive.
- Try live video streaming using Periscope which auto posts to your connected Twitter account.
- Study your Twitter analytics to monitor what tweets work and which are not so effective.
- Recycle your tweets to reach wider audiences as it is said that only 2% or less of your followers get to see a tweet.
- Schedule your tweets and save time by using the likes of Hootsuite and Sproutsocial.
- Use the search facility and type in the keywords that relate to your business, ie ‘selling my house’ or ‘help landlord’ etc.
- Tap in to events and trends, see what the latest ones are via the events tab.
- Want retweets? Then just ask for them. Use ‘please retweet‘ to get the best response.
- Do not send people those automated ‘welcome!’ direct messages when they start following you.
- Connect your Twitter account receive updates from other updates you share ie Instagram, Vivino etc.
- Don’t be afraid to block people or mute people who distract your attention / cause you annoyance.
- Take advantage of creating polls on Twitter, these can attract a lot of attention and shares.
- Tidy up those you follow – Use Twitter management softwares to unfollow accounts that do not follow you back.
- Do not be afraid to use direct messaging to ask questions and build relationships.
- Make sure you take advantage of using Twitter on your mobile phone – It really is a great and easy to use app.
- Secure your Twitter account – Use the option of Verify login requests so to have a code sent to your mobile for logging in.