Twitter thinking about charging users in the near future.
Twitter is growing, in most cases, to be one of the best and most sincere news channels available to users across the world. In times where we know that news stations just broadcast what their political beliefs steer them to share, social media and in particular Twitter, gives people the chance to find out what exactly really is happening – you get the news as it happens, unedited and direct from source. How would President Trump have challenged Clinton and win his place as leader of the USA without his Twitter account whereas Clinton mostly relied on nearly all US news channels and celebrities to do her campaigning for her.
People today want the truth and want it fast and direct, despite the many awful things happening across the world, we still want to dip in and see what is happening live so we have a clearer picture – Long gone are the days that we rely on the newspaper morning headlines to gather our daily dose of what happened yesterday.
Businesses are also able to get the same accurate and fast exposure for their services and products to be viewed by millions across the global, no boundaries, no unreasonable restrictions, the message you share and those you share it to are over to you to decide. Consumers want to be able to deal directly with companies they purchase from, be it supermarkets or home energy suppliers, sharing feedback on their holidays or purchasing their next family car – It all takes place on social media and helps to bring consumers and businesses closer together.
Are you following us at Estate Agent Networking on Twitter I ask! For sure 1,000’s of estate and letting agencies across the UK use Twitter and activity use their accounts to build networks and share content.
So, with all this activity on Twitter, that it is central to most news and online promotions, and the knowledge that the platform is still very much in limbo with how to fully monetise their platform, is it no surprise that it is looking in to charging members or at least giving professional users of its platform an advanced service for a set fee monthly? Just like Linkedin with it’s Premium account offering, Twitter could very well soon be releasing something similar where if your Twitter account is that important to you for communicating your message to the world then you will be tempted in to paying a monthly member fee to access more detailed data?
Twitter already provides a great service for free to include already analytics for you to monitor how your time spent is engaging with your communities, so what could Twitter have in store for a paid for service?
- A new back end to enable scheduling of posts?
- A more detailed analytics area?
- A special icon on your account showcasing that you are a ‘premium member’?
- Increase your chances of being found in searches?
- Discounts on advertising on Twitter?
- Lengthier Tweets rather than restricted 140 characters?
A quote from Twitter is stated as saying “This premium tool set will provide valuable viewing, posting, and signaling tools like alerts, trends and activity analysis, advanced analytics, and composing and posting tools all in one customizable dashboard… “