Why online agencies have been told they will not be approved by ELAA-UK

July 18, 2019
yopa sales 2017

Following the recent decision by The Estate and Letting Agents Association UK not to approve online only agencies a number of them are asking for an explanation as to why they are not approving their applications.

As a result The Estate and Letting Agents Association UK (ELAA-UK) has released a statement explaining why they have made this decision:

‘As many of you will be aware, The Estate & Letting Agents Association UK has recently made the decision not to approve applications from online only agencies as our own research has led us to the opinion that online only agencies cannot provide the level of customer support, customer service or customer satisfaction that we, or the public, would expect from an ELAA-UK approved agent.

In addition to the overall customer service it is also our opinion that an online only agent may also lack in the knowledge of the local market which is an extremely important part of an estate or letting agents job and is crucial in the valuation, marketing and negotiating process.

We have also been made aware of what could be considered deceptive pricing by some online agents meaning clients could end up paying much more than they initially thought due to additional charges not clearly explained when being instructed. Our research has also shown that, on average, a property sold via an online only agent achieves around 5% less than similar properties sold by local estate agents meaning that home sellers could be losing out on tens of thousands of pounds.

There were a number of other factors that ELAA-UK also took into consideration when making this decision and you can see all the information and our analysis on the ELAA-UK website at www.ELAA-UK.org ’

ELAA-UK that created the hashtag #AppreciateEstateAgents has been proactively promoting the benefits of using local agents to home sellers and landlords throughout the UK and has recently seen a surge in the number of agents applying to become approved by the association making it the fastest growing association for Estate & Letting Agents in the UK.

To read the original article regarding the decision by ELAA-UK please visit http://bit.ly/30yws01 or for further information about ELAA-UK visit their website at www.ELAA-UK.org

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Crowded beaches - Clacton-on-Sea in Essex
Breaking News

£84.2bn in internationally owned homes across England

The latest market analysis by Jefferies London has found that the current market value of foreign-owned homes across England stands at an estimated £84.2bn, with London accounting for £43.9bn, the largest share of any region. Jefferies London analysed estimates of foreign homeownership across England, alongside average house price data, to calculate the estimated total market…
Read More →
Breaking News

Housing affordability improves across Britain

The latest research from Yopa has found that the average house price across Britain now sits at 8.3 times the typical annual salary, with affordability improving over the last year, driven by more measured house price appreciation and stronger earnings growth. This has helped to reduce the house price to income ratio across six out…
Read More →
Breaking News

Manchester tops list of Britain’s first‑time buyer hotspots

Manchester is the most popular location for first‑time buyers outside London First‑time buyers now account for around half of all mortgaged home purchases across Britain In the most popular areas, that rises to more than 70% Worcester is home to the fastest‑growing first‑time buyer market   New research from Lloyds reveals Britain’s hottest locations for…
Read More →
Breaking News

0% mortgages – are they too good to be true?

With the reintroduction of 0% mortgages, are they too good to be true? A property expert weighs in This morning, Melton Building Society announced that they’re now offering 0% mortgages to customers. However, are these too good to be true? The deal is a five-year fix at 5.99 per cent with a £199 application fee,…
Read More →
Estate Agent Talk

Property Auctions: What Buyers and Sellers Need to Know Before Taking the Plunge

As more homes are bought and sold via auction, consumers are being urged to fully understand the process so they can gain maximum benefit, according to Stuart Collar-Brown, President of NAVA Propertymark (National Association of Valuers and Auctioneers). Property auctions continue to grow in popularity, offering buyers speed and transparency and providing sellers with greater…
Read More →
Estate Agent Talk

5 Welfare Hire Providers to Consider for Your Next Housing Project

At a Glance Welfare facilities are essential on UK housing sites to meet compliance requirements and keep teams safe, comfortable, and productive. Choosing the right hire provider depends on unit type, capacity, sustainability features, site access, and service support. Here are 5 providers to shortlist from. Welfare Hire for Housing Projects On-site welfare facilities are…
Read More →