Zoopla Property Group appoints Goodstuff
Zoopla Property Group the digital media business that owns and operates some of the UK’s leading online property brands including Zoopla and PrimeLocation, has appointed Goodstuff to handle their media planning and buying business worth £15m.
The ZPG marketing team has seen a number of changes of the last few months as they look to take on the market more aggressively. This includes the appointment of Gareth Helm as CMO, previously with MoneySuperMarket and Creature as the new ATL creative agency.
Gareth Helm, CMO of Zoopla Property Group said “We have exciting plans in place for the next few years and to deliver them we need the right partners. The Goodstuff team has demonstrated they share our way of thinking and has the firepower to create a real step change. They’ve had a good track record with us and by widening their remit they’ll be able to deliver the impact we want.”
Andrew Stephens, Co-Founder of Goodstuff said: “This is a great endorsement not only of our approach and business model but the great work our team have done to grow the relationship with ZPG.”
The above information was taken from a new release by ZPG, full details can be seen on their website: http://www.zpg.co.uk/media/news-releases/zoolpa-property-group-appoints-goodstuff-handle-%C2%A315m-media-account