5 Factors that Largely Influence the Property Market

Planning to invest in real estate? If so, there are a lot of things you will need to learn, this includes the driving forces behind the property market. You must understand what makes the prices of properties rise and fall to make well-informed decisions. If you are interested to learn more, keep on reading as we’ll talk about these factors in a little more detail.

Before we start, if you want to learn more about assessing real estate properties and their potential, consider taking real estate courses. This will equip you with the knowledge and skills to be able to make informed choices.

Economy

The overall health of the economy affects the property market. Economic indicators like gross domestic product and inflation will have critical roles in the property market. Currently, the global economy is experiencing a massive slowdown because of the COVID-19 pandemic. This has already and will likely continue to have a negative effect on the property market. Governments are implementing temporary measures to help revive the economy, such as by introducing tax cuts. It is important to note that these temporary measures can impact the prices of properties for a significant amount of time.

Interest Rates

Just like in any other investment, interest rates will drive value in the property market and will dictate prices in real estate. It will have a profound impact on financing and mortgage rates. When the interest rates are high, buyers will be more hesitant. When it is low, on the other hand, more buyers will be interested since it will make property financing more affordable.

Location

Anyone in the real estate sector will know how important location is and how it can significantly impact the prices of properties. Those that are more convenient and accessible will command a premium price. Yet, many buyers will not mind paying the high cost in exchange for its many benefits. So, if you are on a budget, then you should be ready to potentially compromise location.

Demographics

Age, gender, race, and socioeconomic status are some of the most important demographic data that will have a huge impact on the property market. Major demographic shifts, such as baby boomers transitioning into retirement, can affect demand. More so, millennials are projected to buy the most houses this year. This means that those in the real estate industry should be more proactive in steering their marketing strategies toward millennials.

Government Policies

From tax credits to subsidies, government policies will have a huge effect on property demand and supply. The current government initiatives will drive the performance of the real estate market. For instance, in 2009, the United States introduced the first-time homebuyers tax credit. This is a move to initiate the sluggish economy. As a result, there has been a spike in demand.

From the economy to government policies, several factors will impact the property market. Whether it is in residential or commercial real estate, understanding the factors mentioned above is important to make better informed decisions.

EAN Content

Content shared by this account is either news shared free by third parties or sponsored (paid for) content from third parties. Please be advised that links to third party websites are not endorsed by Estate Agent Networking - Please do your own research before committing to any third party business promoted on our website. As an Amazon Associate, I earn from qualifying purchases.

You May Also Enjoy

Estate Agent Talk

Half of Brits would retrofit their property to make it more appealing to future buyers

The government is funding £13.2 billion in retrofitting properties Two-thirds (61%) of homeowners state that upfront cost is the biggest barrier to retrofitting Younger homeowners are more open to green improvements in their homes Over half of Brits think retrofitting would make their property more appealing to future buyers Over half  (59%) of homeowners would…
Read More
Breaking News

Buyers hit pause: Housing market records first annual fall in new sales in two years as more buyers adopt ‘wait and see’ strategy

House price growth has slowed over 2025, currently standing at 1.3 per cent which is broadly in line with the level a year ago Uncertainty over the November Budget has driven a growing ‘wait and see’ attitude amongst home buyers, leading to the first annual fall in new sales agreed in two years The usual…
Read More
Rightmove logo
Breaking News

Rents hit new record as pace of new rental homes coming onto the market slows

The average advertised rent of homes outside of London rises again in Q3 2025 to a new record of £1,385 per calendar month (pcm). Average rents outside of London are now 3.1% higher than a year ago Average advertised rents in London also reach a new record of £2,736, however rents in the capital are…
Read More
Estate Agent Talk

The ‘Rentvesting’ Strategy: Owning a Home Where You Can’t Afford to Live

Oh, the ever-evolving property market. Keeps us wondering: how will I keep my head above water? And this is how a war-like property strategist is born. One of these savvy strategies is called: rentvesting. This is the art of renting where you want to live and buying where it fits your wallet.  Getting your foot…
Read More
Rightmove logo
Breaking News

Momentum gathers for retail investment as Bank Rate cut again

Demand to invest in retail property was up by 30% in Q3 2025 compared to the same period in 2024 The office market is also continuing to recover, with investment demand up by 31% over the same period, and leasing demand up by 7% Overall demand to invest in commercial property was up by 11%…
Read More
Breaking News

Surge in first-time buyers’ preference for cheaper homes subsides as market adjusts to April’s stamp duty changes

Proportion of first-time buyers purchasing properties under £300k decreased to 64.3 per cent in September, following a peak of 72.0 per cent in May after changes to stamp duty thresholds Detached and semi-detached homes now make up nearly two-thirds of non-first-time buyer purchases, as ‘second-steppers’ look for long-term security Spending on mortgage and rental payments…
Read More