The main Skill behind successful Social Media marketing.
October 2, 2014
Social Media for many is still only just a vaguely understood new marketing tool that usually is only dabbled in to every now and then. These kind of people will generally have their own social media accounts created, though their updates are very random or they mainly use their channels to read up on what other people are doing.
So what is the all important skill that really needs to be worked on in order for you to go from an unmeaningful social media presence to building momentum and some action for the time you commit?
It really boils time to the skill of time management as by you committing more and more time to your social media campaigns will generally see you get a far better response that if you give little to none at all. By time management I mean spending at least an hour a day to cover the following important key points:
- Research. Research what is current within your industry and share that content out to your followers.
- Content. Study the best content that will make the biggest impact and get the best reactions from your key target audience.
- Blogs and Images. Spend time accumulating your own content to include writing useful blogs that helps the audience you are building as well as thinking about quality images to enhance all your posts.
- Creativity. Be sure to investigate all that is happening on social media and be sure to join in on community / themed events such as Hangouts, Twitter hours and other live activities that rather like local business networking, gets a target and active crowd together in one place.
- Schedule. Be clever with your time and use social media management softwares such as Hootsuite and SproutSocial that enables you to schedule your social media updates so that you are not having to constantly access your accounts to deliver content.
You May Also Enjoy
Fewer than 3% of London rental homes available
The latest research from Benham and Reeves has found that fewer than 3% of London’s private rental homes are currently available to tenants, highlighting the severe lack of supply across the capital at a time when further legislative changes could place additional strain on supply within the sector. Benham and Reeves analysed current rental market…
Read More 
Cottagecore Design
The term “cottagecore design” has risen by 100% since November 2025, with the term “cottagecore” itself now getting nearly 10,000 searches (9,900), according to Traditional Beams. Cottagecore refers to an aesthetic that romanticises simple, rural and sustainable living, popularised on platforms such as Instagram and Tiktok, and embraces a cosy and pastoral lifestyle. However, while…
Read More 
Property specialist predicts spike in traditional interiors after Bridgerton hit
With Bridgerton Season 4 debuting with an impressive 39.7 million views in its first week on Netflix, property specialist predicts that traditional interiors will be the biggest renovation trend of 2026. Mitchell Martyn, Property Finance Specialist at Pure Property Finance, predicts that the appetite for traditional, heritage-inspired interiors is set to surge once again. As…
Read More 
Reduced supply of homes to landlords selling up
2025 saw Westminster enact one of the biggest changes to England’s private rental sector in decades via the Renters’ Rights Act, and it has already triggered a mixed response from those working in the property industry alongside landlords. One of the biggest changes includes the retirement of section 21 ‘no-fault’ evictions. This is a move…
Read More 
The Art of the Add-On: 5 Simple Ways Letting Agents Can Upsell in 2026
Letting agents are brilliant at delivering value, but not always brilliant at charging for it, according to Sally Lawson… Here are her five simple steps for charging for what you’re worth (and more) this year. “Far too many agents bundle services together, do the extra work, solve problems, take calls, fix issues. And they never…
Read More 
Rightmove reaction to the Bank of England Base Rate decision
Matt Smith, Mortgage Expert at Rightmove, said: “Today’s decision to hold the Bank Rate was widely expected, and for most homeowners and home‑buyers, there’s no immediate change to worry about. For those looking to secure a new mortgage rate or coming up to remortgage, even small rises in rates can have a real impact on…
Read More