The postcodes where home sellers are paying £36.5k to sell – UK estate agent fees revealed

July 26, 2019

Estate agent comparison website, GetAgent.co.uk, has revealed where home sellers are forking out the most money to sell their home based on the average percentage fee being charged and what this translates to on the average house price in that area.

GetAgent’s data shows that estate agents across the UK are currently charging an average fee of 1.2% which equates to a fee of £3,846 on the average house price.

Highest percentage fees 

The highest percentage fees per postcode are surprisingly not found in the capital, but in East Ayrshire, where agents in the KA15 postcode are charging 2.9% to sell a home. However, on the average house price of £89,729, this equates to just £2,646.

CT11 and CT12 in Thanet are also home to an average fee of 2.4% and 2.3% respectively. DN31 in North East Lincolnshire is the next highest at 2.1%, along with E20 in Newham, TS3 in Middlesbrough, CT9 in Thanet and L4 in Liverpool. SW10 and SW5 in Kensington and Chelsea complete the top 10 with the average estate agent fee at 2%.

At 0.6%, PH7 in Perth and Kinross, IV19 in Highland, PA20 in Argyll and Bute and KA2 in East Ayrshire are the postcodes home to the lowest average fee in the UK.

Highest fee paid 

Outside of London, KT11 in Elmbridge is home to the highest fee paid by UK home sellers, with a 1.6% commission equating to £14,921. GU25 in Runnymede is the second highest at £13,408. While the average commission in Chiltern’s HP9 drops to 1.4%, the average fee paid is still £12,780.

KT24 in East Horsley (£11,811), GU20 in Surrey Heath (£11,290), KT10 in Elmbridge (£11,115) and RG9 in South Oxfordshire (£10,122) are also home to a double-digit fee to sell a home.

SG10 in East Hertfordshire, SO42 in the New Forest and HP8 in South Buckinghamshire complete the top 10 highest fees paid in the UK, all coming in above £9,000.

In London, the fees being paid by homeowners increase dramatically due to the higher cost of property and postcodes home to the top 10 biggest are all located in Kensington and Chelsea and Westminster.

SW7 is home to the highest with the average commission of 1.9% equating to a fee of £36,540 on the average house price in this postcode. While the average commission increases to 2% in SW3, a slightly lower average house price sees the fee paid come in at £35,343. W1, W8 and WC2 are also home to an average fee of over £30,000.

In SW1, SW10, W11, SW5 and NW8 the average fee paid sits between £21,000 and £26,000.

The postcode with the lowest fee paid in London is IG11 in Barking and Dagenham at £3,282, while outside of London it’s PA20 in Argyll and Bute at just £567.

Founder and CEO of GetAgent.co.uk, Colby Short, commented:

“A mixture of competition from online and hybrid agencies and a Brexit inspired market slowdown has seen many traditional agents lower the levels of commission they are charging UK homeowners in order to remain competitive.

Of course, the actual money paid is all relative to the area and the price at which you sell and therefore 1.4% commission in London will set you back a great deal more than the same charge in Scotland. The difference is quite drastic and even between the largest fees paid in the capital compared to those outside of it, there is a gulf of some £20,000.

That said, if the rapid rise and fall of the online model has taught us anything, it’s that you really do get what you pay for. A number of high profile company collapses and nightmare stories from customers have made home sellers realise that the high street agent, the service they provide, and the cost of selling via the traditional model is much better value for money than previously thought.”

Area
Commission %
Fee in £
Average UK fee
1.2
£3,846
Average London fee
1.4
£8,646
Ranking – by highest average fee % – UK
Outcode
Average fee %
Local Authority
Average Price
Average Fee (£)
KA16
2.9
East Ayrshire
£89,720
£2,645.84
CT11
2.4
Thanet
£236,124
£5,754.34
CT12
2.3
Thanet
£236,124
£5,317.51
DN31
2.1
North East Lincolnshire
£123,905
£2,657.76
E20
2.1
Newham
£371,772
£7,862.98
TS3
2.1
Middlesbrough
£110,740
£2,286.78
CT9
2.1
Thanet
£236,124
£4,859.43
L4
2.1
Liverpool
£126,458
£2,593.66
SW10
2.0
Kensington and Chelsea
£1,250,926
£25,581.44
SW5
2.0
Kensington and Chelsea
£1,250,926
£25,556.42
Ranking – by lowest average fee % – UK
Outcode
Average fee %
Local Authority
Average Price
Average Fee (£)
PH7
0.6
Perth and Kinross
£188,831
£1,082.00
IV19
0.6
Highland
£171,996
£1,018.22
PA20
0.6
Argyll and Bute
£144,348
£874.75
KA2
0.6
East Ayrshire
£89,720
£549.98
KW8
0.7
Highland
£171,996
£1,123.14
FK5
0.7
Falkirk
£122,578
£826.18
PA33
0.7
Argyll and Bute
£144,348
£1,008.99
FK15
0.7
Falkirk
£122,578
£882.56
KA26
0.7
South Ayrshire
£129,413
£935.66
KA22
0.7
North Ayrshire
£110,995
£815.82
Ranking – by highest average fee £ – OUTSIDE LONDON
Outcode
Average fee %
Location
Average Price (by outcode)
Average Fee (£)
KT11
1.6
Elmbridge
£937,270
£14,921
GU25
1.6
Runnymede
£832,292
£13,408
HP9
1.4
Chiltern
£900,629
£12,780
KT24
1.4
East Horsley
£823,044
£11,811
GU20
1.5
Surrey Heath
£750,171
£11,290
KT10
1.3
Elmbridge
£830,079
£11,115
RG9
1.5
South Oxfordshire
£672,086
£10,122
SG10
1.3
East Hertfordshire
£786,534
£9,989
SO42
1.3
New Forest
£760,720
£9,965
HP8
1.3
South Buckinghamshire
£753,222
£9,777
Ranking – by lowest average fee £ – OUTSIDE LONDON
Outcode
Average fee %
Location
Average Price (by outcode)
Average Fee (£)
PA20
0.6
Argyll and Bute
£93,557
£567
KA22
0.7
North Ayrshire
£77,567
£570
KA20
1.0
North Ayrshire
£56,556
£590
KA21
0.8
North Ayrshire
£77,374
£610
FK3
0.9
Falkirk
£71,933
£633
KA1
0.9
East Ayrshire
£68,429
£642
KA12
0.9
North Ayrshire
£77,305
£660
KA25
1.1
North Ayrshire
£61,162
£703
PA15
1.5
Renfrewshire
£47,720
£714
G67
1.0
North Lanarkshire
£75,537
£761
Ranking – by highest average fee £ – INSIDE LONDON
Outcode
Average fee %
Location
Average Price (by outcode)
Average Fee (£)
SW7
1.9
Kensington and Chelsea
£1,932,329
£36,540
SW3
2.0
Kensington and Chelsea
£1,739,328
£35,343
W1
1.9
Westminster
£1,823,355
£34,844
W8
1.9
Kensington and Chelsea
£1,782,290
£34,238
WC2
1.8
Westminster, Camden, City of London
£1,846,786
£33,741
SW1
1.9
Westminster, Kensington and Chelsea
£1,366,724
£25,708
SW10
2.0
Kensington and Chelsea
£1,184,680
£24,227
W11
1.9
Kensington and Chelsea
£1,170,364
£22,600
SW5
2.0
Kensington and Chelsea
£1,071,548
£21,892
NW8
1.6
Westminster
£1,296,160
£21,296
Ranking – by lowest average fee £ – INSIDE LONDON
Outcode
Average fee %
Location
Average Price (by outcode)
Average Fee (£)
IG11
1.1
Barking and Dagenham
£289,162
£3,282
DA17
1.1
Bexley
£312,387
£3,439
RM9
1.1
Barking and Dagenham
£322,723
£3,634
RM10
1.1
Barking and Dagenham
£324,515
£3,729
RM8
1.2
Barking and Dagenham
£318,811
£3,743
DA6
1.0
Bexley
£384,808
£3,810
SE28
1.3
Greenwich
£300,979
£3,847
TW14
1.2
Hounslow
£327,143
£3,850
RM6
1.2
Barking and Dagenham
£352,426
£4,085
SE2
1.1
Greenwich
£371,622
£4,173.32

 

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