Zoopla Property Group appoints Goodstuff

Zoopla Property Group the digital media business that owns and operates some of the UK’s leading online property brands including Zoopla and PrimeLocation, has appointed Goodstuff to handle their media planning and buying business worth £15m.

The ZPG marketing team has seen a number of changes of the last few months as they look to take on the market more aggressively. This includes the appointment of Gareth Helm as CMO, previously with MoneySuperMarket and Creature as the new ATL creative agency.

Gareth Helm, CMO of Zoopla Property Group said “We have exciting plans in place for the next few years and to deliver them we need the right partners. The Goodstuff team has demonstrated they share our way of thinking and has the firepower to create a real step change. They’ve had a good track record with us and by widening their remit they’ll be able to deliver the impact we want.”

Andrew Stephens, Co-Founder of Goodstuff said: “This is a great endorsement not only of our approach and business model but the great work our team have done to grow the relationship with ZPG.”

The above information was taken from a new release by ZPG, full details can be seen on their website: http://www.zpg.co.uk/media/news-releases/zoolpa-property-group-appoints-goodstuff-handle-%C2%A315m-media-account

Allen Walkey

Highly experienced businessman with a successful career in property sales and investment both in the UK and abroad. Now a freelance writer and blogger for the property and Investment Industry, keeping readers up-to-date with changes and events in a rapidly changing world.

You May Also Enjoy

Breaking News

Housing sales end 2024 on a high, but buyers more cautious about how much to pay for homes as mortgage rates drift higher

Buyers and sellers returned to the market over 2024 building a sales pipeline 30 per cent larger than a year ago with 283,000 homes worth £104bn progressing to a sale in 2025. This is the largest end of year total value for four years. House prices have returned to growth with the average house price…
Read More
Breaking News

£21 million to live on UK’s most expensive street

· Knightsbridge in London now the priciest UK street · The UK’s 10 most expensive streets all in the capital, with an average price tag of £16.5 million · East Road in Weybridge the most expensive address outside of London · Priciest UK properties are 60 times more than a typical home Lloyds has revealed…
Read More
Breaking News

Breaking Property News 20/12/24

Daily bite-sized proptech and property news in partnership with Proptech-X.   Why estate and letting agents must embrace innovative technology in 2025   As we step into 2025, the UK property market continues to shift, and estate agents face mounting pressure to meet the evolving expectations of buyers and sellers. The days when static images sufficed…
Read More
Breaking News

Breaking Property News 19/12/24

Daily bite-sized proptech and property news in partnership with Proptech-X.   High street Auctions’ initiative launches to revive Britain’s town centres   This month the UK Government rolls out its highly anticipated ‘High Street Auctions’ scheme, a flagship measure of the Levelling Up and Regeneration Act 2023. This initiative grants local authorities the power to take…
Read More
Estate Agent Talk

Moving Up In The World: Finding Your Dream Home

Finding your dream home is one of life’s most exciting and transformative experiences. Whether you’re looking to upsize, relocate, or finally purchase that ideal property you’ve always envisioned, the journey is both thrilling and filled with important decisions. As you embark on this path, it’s essential to plan carefully, consider your priorities, and approach the…
Read More
new build home fronts
Breaking News

These cities are the keenest to move house in 2025

Bournemouth is the keenest area in the UK to move home, with 38,132 average monthly searches for moving-related topics per 100,000 residents. Plymouth is second, with 35,198 average monthly searches for moving, and Birmingham is third, with 35,181. Derry is the least keen area to move house, with only 3,170 average monthly searches related to…
Read More