Advice is Free to Implement

September 4, 2014

The world is becoming increasingly mobile and with the demand on agencies increasing, to provide 24/7 availability to data and communications, the web enables smart phones and tablets we use to become more important in the way that we communicate with our clients.

As a solutions provider we invest huge resources on our client portal technology, client reports and documentation, to ensure that the image that our agency clients promote, is on point with both the brand image and clarity of our clients.

So we turned our thoughts to the big problem – 52% of business emails are now sent via mobile and tablet devices, which have very limited capacity for delivering all of the expensive investments in marketing and style.

Something that is easy to rectify and really stands out as platitude is the signature text. The line of text that phone companies so gauchely add to mobile emails, advertising their product: “Sent from my iPhone,” etc.

Research shows that this is often the first impression that the message provides and using some imagination this can really enhance the delivery of the message. Caution however, is advised as the same “block” will apply to all communications so it needs to reflect your brands style.

Here are some examples to replace, “Sent from my iPhone”

  •  Sent from the bottom of my heart
  • Live from my Five (until the iPhone 6 comes out)
  • iPhone. iTypos. iApologize.
  • Sent by your iAgent
  • Sent from mobile device, all error self-inflicted by fat fingers
  • Sent from your local property expert

We would love to hear your own spin on how to take advantage of this growing communication method. What is your signature block?

 

Founded in 1989, VTUK is the UK’s leading independent property software company. Our award-winning software, widely acknowledged as setting the industry standard, is used by over 1500 agents nationwide. Our products are bespoke, with specific software solutions for each distinct group of property professional, including lettings and management agents, estate agents, councils, housing associations and many more.

To find out more about VTUK follow us on Twitter (https://twitter.com/VTUK), Facebook (https://www.facebook.com/vtukpropertysolutions) & LinkedIn (https://www.linkedin.com/company/1885480?trk=tyah&trkInfo=tarId%3A1409819545738%2Ctas%3Avtuk%2Cidx%3A2-1-4).

Give us a call FREEPHONE 0800 3280460 or visit www.VTUK.com to find out how we can assist your business.

 

 

Alex Evans

You May Also Enjoy

Breaking News

Homebuyers face longer buying timelines

The latest research from Lyons Bowe suggests the homebuying process could become even slower in 2026: as the number of conveyancers operating across the UK is thought to have fallen by almost -13% while transaction volumes rise, placing further pressure on completion timelines. Lyons Bowe has analysed data on the number of active conveyancers in…
Read More →
Breaking News

Breaking Property News 1/4/26

Daily bite-sized proptech and property news in partnership with Proptech-X.   Winning the AI Era: A Playbook for UK Estate Agencies The AI-Driven Rewiring of UK Estate Agency Thought Leadership by Andrew Stanton CEO Proptech-PR Real estate has historically been conservative, fragmented, and inefficient. A surge of startups, is introducing automation, data-driven decision-making, and better customer experiences. This…
Read More →
Breaking News

What renters and landlords need to know ahead of major rental law changes

With just one month to go until the first phase of the Renters’ Rights Act comes into force, the leading professional body, Propertymark, is urging renters and landlords across England to understand how the changes could affect them. From 1 May 2026, the legislation will introduce some of the biggest changes to the private rented…
Read More →
Estate Agent Talk

Tackling Empty Properties

A UK Perspective on Best Practice and Recommendations for Reform Propertymark, the UK’s leading professional body for property agents, has today published a comprehensive new position paper highlighting the urgent need for coordinated, practical and properly resourced action to bring long-term empty properties back into use. With over 359,000 homes sitting empty for more than…
Read More →
Breaking News

Pet-friendly rentals plunge 39%

New research from Inventory Base reveals that the number of pet-friendly rental homes in England has fallen by -39% since the start of 2026, as landlords appear to be reducing the number of homes openly marketed as allowing pets ahead of the Renters’ Rights Act taking effect from 1st May. The Renters’ Rights Act (RRA)…
Read More →
Breaking News

Latest Nationwide house price data showing a 2.2% increase

Industry reaction to Nationwide house price data showing UK annual house price growth picked up to 2.2% in March, from 1.0% in February. Nathan Emerson, CEO of Propertymark, comments: “An uplift in house prices will be welcomed by the market and suggests that buyer demand remains resilient despite ongoing economic headwinds. Improved sentiment, coupled with…
Read More →