Are you thinking of updating your office?
February 1, 2016
The first thing you need to do before updating your window displays is to work out a clear brief. Below are a few really useful tips.
- A new office design can make a huge difference to your business. At the early stage it is really important that you prepare a clear brief. A good starting point is to write down your brand guidelines if you have not already done this. The challenge that we find is that many of the smaller companies only have a logo and some colours. The office needs to reflect a lot more than just a colour scheme and a logo. You want to end up with a design that is totally unique to you and will be instantly recognisable if you remove the name of the company. Before going ahead with a colour scheme check out all the local competition and make sure your colours are different as this could cause confusion at a later date. Just imagine your office – like an individual with a personality, make a list and with this information it will help ensure that you get a design that reflects your business values. Your USP’s should also include reasons why clients should select you as an agent. At the design stage, a marketing display or wording can then be included in the design.
- Style – are you looking for a traditional office with a modern twist, minimalistic design with contemporary colours or a fashionable office with a quirky twist? Perhaps a current design with vintage elements. The displays, furniture and lighting levels will be completely different depending on the design image you want. We have found that many independents want to show clients that they have a good understanding of the local area; this is being achieved by using large images or maps of the local area. The images can be in full colour or in a monotone depending on the design approach.
- Work style – the way agents are communicating with clients is changing. Many offices now have a discussion area and meetings are not held in front of desks. Do you want your office to be divided up into zones for meeting and greeting, staff working areas and perhaps a private meeting area? The use of Digital Signage with interactive screens will have also have an effect on the office design. You will require a seating area facing a screen.
Once you have considered some of these points you can select a professional company who will probably ask you more questions and suggest few more ideas that you may not have considered.
You are now ready to have a design prepared so that you can truly visualise your future office and this will help you to see what you like and dislike. If you use a professional interior designer this could cost you in excess of a thousand pounds, but if you go straight to the estate agency professionals who supply the equipment you will be able to get a full 3D visual design for only a few hundred pounds. A good design takes about two full days of work with a tremendous amount of thinking and planning so don’t think of it as a quick sketch.
Fairfield Displays & Lighting have three highly skilled interior designers on staff and are able to produce you stunning realistic visuals. Call 01252 812211 or visit www.estateagencydisplays.co.uk to see examples of their work.
Janice Fairfield
You May Also Enjoy
Rightmove asks government to consider retaining first-time buyer stamp duty threshold
New analysis shows only 37% of homes for sale will be eligible for first-time buyer stamp duty relief in England come next April, down from 58% of homes that are currently eligible Currently, a first-time buyer pays no stamp duty on properties up to £425,000, but this is due to drop back to £300,000 from…
Read More 
5 Steps to Becoming the Best Estate Agent in Your Town
Are you passionate about your estate agency and want to become the most noted estate agency in your local area? Finding a family their dream home can feel like the greatest accomplishment, and can be extremely rewarding. In order to become the best estate agent in town, here are some top tips for success. 1.…
Read More 
Breaking Property News – 25/07/24
Daily bite-sized proptech and property news in partnership with Proptech-X. Latest property data trust framework helps digitise conveyancing The Open Property Data Association (OPDA) has released the newest version of its property data trust framework which, among other benefits, will help key conveyancing information to be provided digitally. It will be easier for consumers to…
Read More 
Rightmove’s weekly mortgage tracker
Matt Smith, Rightmove’s mortgage expert said: “We’ve seen average mortgage rates drop at a pace not seen for a while this week, faster than many expected as lender competition hots up. The first sub 4% rate for those with larger deposits and prepared to pay a higher fee is the headline-grabber, but we’ve also seen…
Read More 
Why You Should Invest in Herne Bay Property
Herne Bay, a charming coastal town in Kent, is fast becoming a hotspot for property investment. With its picturesque seafront, vibrant community, and excellent transport links, Herne Bay offers a wealth of opportunities for property investors. If you are considering a property investment and looking for estate agents in Herne Bay to guide you through…
Read More
Breaking Property News – 24/07/24
Daily bite-sized proptech and property news in partnership with Proptech-X. The recent UK election, with a new Labour government, is set to have significant implications for lettings. As housing is a devolved matter in Wales, local governance and devolution will play a crucial role in shaping this sector. Williams & Goodwin The Property People,…
Read More