Aston Mead hits back at ‘planning pessimists’

Leading land agent Aston Mead has hit back at those who have doubted the ability of the UK to build a million new homes by 2020.

The pledge is at the heart of the government’s landmark Housing & Planning Bill, which received Royal Assent earlier this month. However, a recent survey of owners and directors of 389 housebuilders across England indicated that just over half (51%) thought the target would not be met.

Aston Mead Land & Planning Director Adam Hesse said: “The danger is that the planning pessimists out there will create a self-fulfilling prophecy. A million homes by 2020 is perfectly possible – as the Home Builders Federation have stated quite clearly. But it will need conviction and commitment, as well as further government policies in favour of development, and help to speed up the planning process.

“We’ve already seen huge increases in output, with build rates on large sites doubling since 2010. There were more than 180,000 new homes delivered in 2014/15, with this year’s figure expected to be higher still. And by 2019 the big companies will be building double what they did six years ago. Now we need to speed up the momentum even further, so that we ensure we reach the target of one million new homes by 2020.”

Despite his optimism, Adam Hesse says that the industry needs to see more land coming through the planning system, and processes that support both large and smaller house builders.

He explained: “Several significant advances have happened already. Brownfield sites will now automatically be approved for building, with £10m worth of funding to help local authorities prepare them. There are also plans to relax the planning rules for smaller house builders, enabling them to gain automatic planning permission on suitable sites. And changes to the section 106 agreement will enable developers to provide affordable homes to buy, instead of affordable homes for rent.

“But it’s local councils – the largest landowners in the country – which will be key to the success of this project. They must get up-to-date housing plans in place, ensuring that they are robust and evidence-based. They should review their planning application process and the conditions attached to planning which represent such a major challenge for developers. Plus they need to streamline their planning processes and improve communication so that once approved, building can get underway quickly.

“For their part, house builders are already investing in their supply chains and have taken on tens of thousands of new workers to ensure there is the capacity and skills required. All we need now is the conviction and commitment to carry it off.”

Breaking news from Property Publicity – Eric Dixon eric@propertypublicity.co.uk

Christopher Walkey

Founder of Estate Agent Networking. Internationally invited speaker on how to build online target audiences using Social Media. Writes about UK property prices, housing, politics and affordable homes.

You May Also Enjoy

Breaking News

Newcastle and Edinburgh commuter belts beat London

The latest research from The Property DriveBuy has found that Newcastle and Edinburgh rank as the best commuter belts in Britain, with all surrounding local authorities offering a more affordable average house price than the cities themselves, whilst Liverpool ranks as the worst. The Property DriveBuy analysed current house prices across 12 major British cities,…
Read More
Breaking News

Breaking Property News 16/10/25

Daily bite-sized proptech and property news in partnership with Proptech-X. Tlyfe and Eleos Life partnership brings embedded insurance protection to UK Renters In a first for the UK rental sector, Tlyfe (powered by OpenBrix) has partnered with digital insurer Eleos Life by adding embed life and income protection directly into its tenant app. Instead of…
Read More
Breaking News

Sellers of larger homes make £122.5k average capital gains, crushing the gains from flats

Sellers of detached homes made £122,500 in capital gains when selling their home over the last 18 months while flats yielded an average gain of £27,000 Sellers in England and Wales made an average gain of £72,000, a 38 per cent increase in value from when they bought the property The average seller in London…
Read More
Breaking News

London’s second homeowners face £16,446 CGT bill

London’s second homeowners face £16,446 capital gains tax bill, but prime London sellers escaping unscathed The latest research from Enness Global has found that whilst the London property market remains subdued, the city’s second homeowners could still be hit with significant costs when exiting their investments, with the average seller now facing a capital gains…
Read More
Love or Hate Rightmove
Estate Agent Talk

Rightmove launches new webinar to equip agents with market leading insights and business-boosting strategies

Rightmove, the UK’s largest property platform, is launching a new webinar to equip agents with the latest market intelligence and profit-boosting strategies to accelerate sales and improve conversion rates. The webinar titled, ‘From pitch to profit: Competing on more than just fee’, will take place live on Friday 17th October at 1pm, exclusively for Rightmove…
Read More
Estate Agent Talk

60% of homeowners admit to stress & sleepless nights

Managing your mortgage and mental health as 60% of homeowners admit to stress and sleepless nights The latest insight from award-winning mortgage adviser, Alexander Hall, has shown that for the majority of homeowners, their mortgage is their single largest financial worry, with 60% stating that their mortgage worries have impacted their mental health at one…
Read More