Aston Mead hits back at ‘planning pessimists’

Leading land agent Aston Mead has hit back at those who have doubted the ability of the UK to build a million new homes by 2020.

The pledge is at the heart of the government’s landmark Housing & Planning Bill, which received Royal Assent earlier this month. However, a recent survey of owners and directors of 389 housebuilders across England indicated that just over half (51%) thought the target would not be met.

Aston Mead Land & Planning Director Adam Hesse said: “The danger is that the planning pessimists out there will create a self-fulfilling prophecy. A million homes by 2020 is perfectly possible – as the Home Builders Federation have stated quite clearly. But it will need conviction and commitment, as well as further government policies in favour of development, and help to speed up the planning process.

“We’ve already seen huge increases in output, with build rates on large sites doubling since 2010. There were more than 180,000 new homes delivered in 2014/15, with this year’s figure expected to be higher still. And by 2019 the big companies will be building double what they did six years ago. Now we need to speed up the momentum even further, so that we ensure we reach the target of one million new homes by 2020.”

Despite his optimism, Adam Hesse says that the industry needs to see more land coming through the planning system, and processes that support both large and smaller house builders.

He explained: “Several significant advances have happened already. Brownfield sites will now automatically be approved for building, with £10m worth of funding to help local authorities prepare them. There are also plans to relax the planning rules for smaller house builders, enabling them to gain automatic planning permission on suitable sites. And changes to the section 106 agreement will enable developers to provide affordable homes to buy, instead of affordable homes for rent.

“But it’s local councils – the largest landowners in the country – which will be key to the success of this project. They must get up-to-date housing plans in place, ensuring that they are robust and evidence-based. They should review their planning application process and the conditions attached to planning which represent such a major challenge for developers. Plus they need to streamline their planning processes and improve communication so that once approved, building can get underway quickly.

“For their part, house builders are already investing in their supply chains and have taken on tens of thousands of new workers to ensure there is the capacity and skills required. All we need now is the conviction and commitment to carry it off.”

Breaking news from Property Publicity – Eric Dixon eric@propertypublicity.co.uk

Christopher Walkey

Founder of Estate Agent Networking. Internationally invited speaker on how to build online target audiences using Social Media. Writes about UK property prices, housing, politics and affordable homes.

You May Also Enjoy

Rightmove logo
Breaking News

Political uncertainty adds to the many distractions for summer buyers

The average asking price of newly-listed homes for sale drops by 1.0% (-£3,832) this month to £372,359, substantially larger than the average July drop over the last ten years of 0.2%, as new sellers try to tempt summer buyers who are facing many distractions: Number of available homes for sale is 1% below this time…
Read More
Breaking News

Here’s how to avoid garden rows this summer

Brits are being warned not to let summer fun turn into a neighbourhood battleground as BBQs, late-night parties, flying footballs and fence rows return to Britain’s gardens. With families spending more time outside, children playing for longer and homeowners tackling garden jobs, small irritations can quickly spiral when people are hot, tired and trying to relax. Jordan Kluth,…
Read More
Breaking News

Breaking Property News 16/7/26

Daily bite-sized proptech and property news in partnership with Proptech-X.   The Housing Market Does Not Need Saving: It Needs De-Risking   Thought leadership by Olivier Jauniaux, Founder of NestLink   “Everything starts with a good home,” Andy Burnham told a hall full of highly hopeful supporters at the People’s History Museum in Manchester in June 2026, in the…
Read More
Breaking News

Why the postcode can make a big difference to your rebuild costs

93% of UK properties are insured for the wrong amount, according to research by RebuildCostASSESSMENT.com. The regional breakdown behind this figure shows why location still matters when calculating rebuild values. National figures demonstrate the scale of the issue and regional data helps show where inaccurate sums insured are more common. “Two similar properties in different…
Read More
Rightmove logo
Breaking News

New record rents as rental supply falls for first time since 2022

The average advertised rent of homes outside London has risen by 1.9% this quarter to a new record of £1,397 per calendar month, the first quarterly rent record since Q3 2025: The average advertised rents outside London is now 2.3% higher than a year ago, an increase from 1.6% last quarter London also reaches a…
Read More
Breaking News

Our predictions for the property market in the second half of 2026

Allison Thompson, Chief Lettings Officer, Leaders part of LRG. There is a lot going on right now that’s impacting the property market, both in terms of direct legislation and the wider economy: Global conflicts affecting consumer confidence and interest rates Ongoing cost of living issues challenging affordability for homeowners and renters The recent introduction of…
Read More