Buyer demand climbed in Q1 ahead of pandemic market freeze

April 24, 2020

The latest buyer demand index from GetAgent.co.uk has revealed that buyer demand climbed in Q1 of this year, up 2% when compared to the previous year and on the previous quarter alone, while in London demand lifted by 7% annually and 3% quarter to quarter. Both nationally and in London, Q1 of this year saw demand exceed levels seen throughout all quarters of 2019.

See the full data tables here.

Using data from the major property portals, GetAgent.co.uk looked at where has seen the largest levels of buyer demand across the UK’s most populated towns and cities, based on the total level of the stock listed for sale and the ratio that has already gone under offer or sold subject to contract.

Most in-demand

Where current buyer demand is concerned, Falkirk (65%), Bristol (62%), Dartford (61%), Glasgow (60%) and Sheffield (59%) were the hottest markets pre-pandemic lockdown, whilst Derry (+12%), Belfast (+8%), Basingstoke (+7%), Birkenhead (+6%) and High Wycombe (+6%) enjoyed the largest quarterly uplift when compared to the end of last year.

On an annual basis, Woking (+15%), High Wycombe (+12%), Bristol (+10%), Basildon (+10%) and Reading (+9%) had enjoyed the largest bump in buyer demand when compared to the first quarter of last year.

In London, Bexley (64%), Waltham Forest (57%) and Havering (54%) were amongst the most in-demand boroughs with buyers, with Ealing (+11%), Southwark (+7%) and Bromley (+7%) enjoying the largest uplift on the previous quarter.

Ealing and Waltham Forest also enjoyed some of the biggest increases on an annual basis, up +14% and +13% respectively.

See all data tables for most in-demand areas here.

Least in-demand

Aberdeen remains the least in-demand location for homebuyer demand by far, at just 7% in the first quarter of this year. Blackpool (25%), Stockton-on-Tees (26%), Darlington (27%) and Middlesbrough (29%) were also amongst some of the areas for the lowest buyer demand.

Despite a wider Boris market bounce, Exeter (-5%), Hove (-4%) and Dudley (-3%) saw the largest decline in buyer demand when compared to quarter four of last year, while despite a strong quarterly uplift, Derry saw the largest decline when compared to the start of last year at -12%.

The City of London (10%) was the least in-demand borough for current demand, joining Camden (-2%) with the largest quarterly decline, as well as seeing the largest annual drop at -8%.

See all data tables for least in-demand areas here.

Properganda PR

National and local media coverage for property businesses. Journo quotes delivered in minutes.

You May Also Enjoy

Estate Agent Talk

Are ‘for sale’ boards becoming obsolete?

Earlier this year, Westminster Council announced that it would apply to ban estate agents from displaying sales boards outside residential properties in the local area; now, Epping Forest Council is the latest to follow suit. With this in mind, Jack Malnick, Property Expert and Managing Director at Sell House Fast has shared his thoughts on…
Read More →
Christmas Decorations - Good or Bad for Selling
Breaking News

A More Affordable Christmas for Homebuyers

The latest research from award-winning mortgage adviser, Alexander Hall, has revealed that – despite the government failing to leave any affordability-focused initiatives under the tree in the recent Autumn Budget – this Christmas is shaping up to be a far more positive one for the nation’s homebuyers, as borrowers entering the market today are benefitting…
Read More →
buying at auction uk
Breaking News

Most active property markets in 2025 revealed

Scotland and Yorkshire home to UK’s most active property markets in 2025 The latest research from The Property DriveBuy reveals that Scotland and Yorkshire have been home to the UK’s most active housing markets in 2025, with Birmingham, Somerset, Cornwall and Buckinghamshire also ranking within the top 10. The Property DriveBuy has analysed the latest…
Read More →
Estate Agent Talk

The Renters’ Rights Act: turning change into advantage

The private rental sector is entering a period of unprecedented change. For estate agents, the Renters’ Rights Act 2025 taking effect from May is not just another piece of legislation – it will reshape how you advise landlords, manage tenancies and maintain compliance. Mustafa Sidki of the real estate team at Thackray Williams explains how…
Read More →
Christmas Decorations - Good or Bad for Selling
Breaking News

Lower mortgage rates help Santa deliver 600 more toys this Christmas

With Christmas fast approaching, falling mortgage rates could be doing more than easing household finances this festive season. In fact, if Santa himself were to secure a mortgage on the North Pole today, he would be saving more than £2,000 a year on his monthly mortgage repayments compared to taking out the same mortgage at…
Read More →
Christmas Decorations - Good or Bad for Selling
Breaking News

Has your property paid for Christmas this year?

The latest research from Yopa has revealed that, despite a quieter year for the UK property market, the vast majority of homeowners will have effectively seen their property pay for Christmas, based on the increase in the average house price versus the average festive spend. Yopa analysed house price growth since the start of the…
Read More →