Flash the cash – a note of caution on upfront rental payments.

It used to be home buyers in Central London that bemoaned the cash power of the global elite – making offers on properties they coveted, bandying about sums way above the asking price and paying in cash. And who could blame the vendors for preferring the outright buyer who could move quickly over those trying to purchase with a mortgage?

But the coin has flipped and it is now the prime Central London rental market that is being stunned by the financial audacity of the super rich. Wealthy tenants offering to pay six months to a year’s worth of rent up front are taking over the capital and letting agent E J Harris has crunched the numbers to reveal that £100 million in rent has been paid upfront by wealthy tenants to landlords since the beginning of January 2015. It claims in a normal year just one in ten tenants would pay rent in advance. That figure has now climbed to one in five. Why?

There are a number of trains of thought. Competition is one. The appetite for luxury rental property in London is voracious, being fed by the prospect of a post-election mansion tax. Flashing the cash is a quick way of trumping rival tenants as the scramble intensifies. There’s also the stamp duty reform that has made buying a home cheaper for 98% of people. But if you’re buying in prime Central London, you’re most likely to be in the 2% who now find their stamp duty bill has increased. Why give that money to the British government when you can rent and use the surplus to buy another super car?

But, alarmingly, the industry sights the ‘under the radar’ aspect of paying upfront with cash as a growing trend. When rent is covered for a year or so in advance, the tenant can stay anonymous and forgo the credit checks and references. Stop!

Really? Would you want to waive your right to knowing a tenant’s background just because they have £50,000 in notes burning a hole in their pocket? Does that not ring alarm bells? Okay, so you might not be able to pursue a employer’s reference is a Sultan or oligarch pops into the office with a brown envelope but a degree of fact finding, chasing up and maybe some Googling should be a matter of course, despite who the tenants is.

* Simon Duce is the Managing Director of ARPM Outsourced Lettings Support

ARPM

Simon Duce is the Founder and Managing Director of ARPM Outsourced Lettings Support - a business designed to help small and start-up letting agents/property managers offer a full suite of property management and tenancy administration services through outsourcing.

You May Also Enjoy

Breaking News

NPPF review is a chance to fix planning, build homes, restore wildlife and help SMEs

The latest National Planning Policy Framework (NPPF) unveils an ambitious package of reforms designed to speed up the planning process and make smaller sites more viable. This includes trimming environmental regulations and cutting Building Safety Levy on smaller sites, as well as providing more funding to local authorities to process planning applications faster, whilst taking…
Read More
Letting Agent Talk

Five key tax mistakes made by landlords

By Allison Thompson, National Lettings Managing Director, Leaders Landlord tax is a hugely complicated area, so if you are investing in buy-to-let or renting out any property you own, it’s well worth consulting a specialist property tax adviser. They can help ensure you: a. Own, let, take income and realise gains from your investment in…
Read More
Breaking News

House prices post third consecutive quarter of growth

The latest Property Market Index Review by London lettings and estate agent, Benham and Reeves, has revealed that the property market continued to demonstrate positive momentum during the third quarter of this year, with house prices increasing for a third consecutive time, although the rate of growth seen did slow considerably when compared to the…
Read More
Breaking News

Estate agent predicts ‘Boxing Day Bonanza’ as property market reignites

A leading estate agent is forecasting a “Boxing Day Bonanza” for home movers. Brendan Kay, Managing Director of Parkers Properties in West Oxfordshire, says that the “market is coiling and about to spring” after months of inertia driven by Budget uncertainty. Brendan, who has offices in Witney and Eynsham, looks after clients in some of…
Read More
Estate Agents should not all look the same
Breaking News

Agent numbers set to grow by 4% in 2026

The latest research from The Property DriveBuy reveals that the number of estate agency businesses in the UK could be set to increase by over 4% in 2026, marking another year of solid expansion for the sector and further increasing the level of market competition. Property DriveBuy analysed available Office for National Statistics data (2017-2025)…
Read More
Breaking News

Rental supply climbs 15% despite landlord uncertainty

The latest research from Dwelly has found that, despite what has been an incredibly uncertain year for landlords – marked by political back and forth over the Renters’ Rights Act, its eventual approval, and the additional 2% tax hit delivered in last week’s Autumn Budget – there are currently 15% more rental homes available to…
Read More