Flash the cash – a note of caution on upfront rental payments.

It used to be home buyers in Central London that bemoaned the cash power of the global elite – making offers on properties they coveted, bandying about sums way above the asking price and paying in cash. And who could blame the vendors for preferring the outright buyer who could move quickly over those trying to purchase with a mortgage?

But the coin has flipped and it is now the prime Central London rental market that is being stunned by the financial audacity of the super rich. Wealthy tenants offering to pay six months to a year’s worth of rent up front are taking over the capital and letting agent E J Harris has crunched the numbers to reveal that £100 million in rent has been paid upfront by wealthy tenants to landlords since the beginning of January 2015. It claims in a normal year just one in ten tenants would pay rent in advance. That figure has now climbed to one in five. Why?

There are a number of trains of thought. Competition is one. The appetite for luxury rental property in London is voracious, being fed by the prospect of a post-election mansion tax. Flashing the cash is a quick way of trumping rival tenants as the scramble intensifies. There’s also the stamp duty reform that has made buying a home cheaper for 98% of people. But if you’re buying in prime Central London, you’re most likely to be in the 2% who now find their stamp duty bill has increased. Why give that money to the British government when you can rent and use the surplus to buy another super car?

But, alarmingly, the industry sights the ‘under the radar’ aspect of paying upfront with cash as a growing trend. When rent is covered for a year or so in advance, the tenant can stay anonymous and forgo the credit checks and references. Stop!

Really? Would you want to waive your right to knowing a tenant’s background just because they have £50,000 in notes burning a hole in their pocket? Does that not ring alarm bells? Okay, so you might not be able to pursue a employer’s reference is a Sultan or oligarch pops into the office with a brown envelope but a degree of fact finding, chasing up and maybe some Googling should be a matter of course, despite who the tenants is.

* Simon Duce is the Managing Director of ARPM Outsourced Lettings Support

ARPM

Simon Duce is the Founder and Managing Director of ARPM Outsourced Lettings Support - a business designed to help small and start-up letting agents/property managers offer a full suite of property management and tenancy administration services through outsourcing.

You May Also Enjoy

Home and Living

War over bin blunders as legal expert reveals what you can actually do

Rows over rubbish are bubbling up, with fed-up homeowners losing patience over neighbours who refuse to bring their bins back in. Now, a legal expert has revealed the simple steps you can take before things spiral into a full-blown neighbourhood feud. Natalie Peacock of Rogers and Norton explained that while it might be tempting to…
Read More
Breaking News

The UK’s best place to be a buy-to-let landlord in 2026 – and it isn’t London

Manchester tops the list with an average property price below the UK average and an annual rental return of 6.4%, beating all 32 London boroughs. Newcastle upon Tyne ranks second and is the only area in the study to deliver an annual return of more than 7%, while Blackpool places third. New research ranks 310…
Read More
Home and Living

Don’t Let Dirty Windows Cost You a Sale

You’ve spent months preparing your home for sale. You’ve decluttered, repainted the hallway, replaced the kitchen handles, and had the carpets professionally cleaned. But have you looked at your windows lately, really looked at them? Dirty windows are one of the most overlooked deal-breakers in property sales. They’re also one of the easiest to fix.…
Read More
Home and Living

Home longevity spas tipped to become the next must-have in prime property

Longevity expert has noticed a huge influx in home spas from investors Country and Townhouse reported that wellness is expected in luxury homes Ralph Montague discusses core shifts he’s seen over the past two years Once, cinema rooms, wine cellars and home gyms were considered luxury home features. Now, the next major trend in prime…
Read More
Breaking News

Nationwide House Price Index for April 2026 – Thoughts from the Industry

House prices increased by 0.4% between March 2026 and April 2026. This was a weaker rate of monthly growth compared to the previous month (0.9%). Annual growth sat at 3% in April 2026, with this annual rate of growth increasing from 2.2% versus March 2026. The average UK house price now stands at £278,889.  …
Read More
Breaking News

House price growth remained resilient in April

UK annual house price growth picked up to 3.0% in April, from 2.2% in March House prices were up 0.4% month on month Headlines Apr-26 Mar-26 Monthly Index* 554.8 552.7 Monthly Change* 0.4% 0.9% Annual Change 3.0% 2.2% Average Price (not seasonally adjusted) £278,880 £277,186 * Seasonally adjusted figure (note that monthly % changes are…
Read More