How to finish the year on a sales and lettings high

With less than eight weeks of business realistically left before the Christmas holidays there’s still time to finish the year with a sales and lettings flourish.

I guess at this point you’re asking ‘how?’

Good question. Well right now is that crazy time of the year when house builders, chasing their year-end sales targets are frantically trying to sell units which need to completed before the end of the year.

And that presents a great opportunity for agents willing to work to win those instructions and bank those commissions.

The very same developers and builders who might have turned down your advances a few months ago might well welcome you now with open arms.

Because you have what they want – BUYERS for them and TENANTS for many of their prospective clients.

If that sounds easy well it is and isn’t.

Of course you’ll have to work at it but with support of the Land and New Homes Network it’s something very achievable.

You may have been a bit slack in getting to know the new homes’ site staff in your area who’ve been merrily selling off plan for months if not years.

The good news is it’s not too late to remind them why they should be working with your agency.

Especially at this time of year when they tend to be more open to working with agencies due to a more urgent need to hit targets.

Some of those plots are going to be completing over the next 2 months and many of them may be sold to investors who have one thing in common – they are desperate to have tenants in place for when they complete.

So now’s a great time to do an audit of your sales and lettings offer.

What’s your proposition to developers?

How do you grab their attention and stand out from your rivals?

How strong is your lettings’ offering to those investor buyers?

What do you do to tap into those buyers?

At the Land and New Homes Network we can help with our proven techniques, knowledge and marketing collateral.

These include yield cards, professionally designed investor packs, access to our industry experts who have decades of experience in the land and new homes sector and much more.

There’s never been a better time for estate agencies to get into the new homes market and never a better time to join our network.

To have a chat with us about how we can help you call us on 01672 556310 or email us at

Kevin Ellis

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