A little tip to keep you busy during the summer holidays

More stock this summer

With the holiday season approaching, it’s that time of year when new instructions to the market sometimes tend to dry up a little bit.

So what should you be doing during this time?

In my opinion, the holiday season is a great time to be speaking to any stock which is already on the market and hasn’t sold with their current agent. I know this might be frowned upon by some of you, however this is business and stock is not in infinite supply.

Now I’m not saying that you should go out there and tell vendors that you are much better than their current agent or that you’ve got buyers lined up who want to see their property as this may constitute unethical behaviour.

To be honest, they’ve probably heard it all before anyway.

However I am saying that you should be out there actively engaging with all vendors who are currently on the market.

After all it is your marketplace…

Introduce yourself to them, find out what is motivating them to sell and see if you can help them. Remember they probably don’t want to hear how great you are at this stage, but they will most likely love to tell you about any issues they may be experiencing.

At the very least, open some sort of dialogue with a view to starting a relationship. In fact I’d go so far as to say that building relationships with your marketplace will grow your brand into the estate agent of choice in your town and a listing generating machine.

Marketing gets the ball rolling, relationships keep it going…

With that in mind here’s a FREE letter you can start sending which will help you break the ice with potential vendors.

It’s good to note that the response rate with printed letterbox marketing can be hit and miss (mostly miss), but something with a timely, relevant message it can be a great ice breaker and help you get through more doors!

So download the letter today, send it to vendors already on the market and open a dialogue. Remember to follow it up with another letter to see how they are getting on or maybe a handy guide to getting the best price for their home.

My favourite is a personal visit, ask them if they received your letter and start building that relationship…

Most importantly remember to let me know how you get on, I love to hear your success stories!

You May Also Enjoy

Home and Living

Top 4 Indications That Your Two Story Home is in Need of Pest Control

Have you noticed tiny pests crawling around your home? Pests are more than just a nuisance. They can cause damage and spread diseases. If you live in a two story home, it can be even harder to spot the signs of an infestation. Knowing what to look for is the key. In this guide, we…
Read More
Estate Agent Talk

Matching Your Needs: Choosing The Ideal Residential Property Management Services

Owning residential properties can be an excellent investment, but managing them can quickly become hard. From handling tenant issues to maintenance and rent collection, it’s a time-consuming task. Fortunately, there is a solution—property management services. They can handle these tasks for you, freeing you to focus on other priorities. However, with so many options available,…
Read More
Breaking News

Third of Private Renters Are Struggling to Afford Their Rents Says New Research

Over a third of all private renters are finding it difficult to afford their rent according to new research out today. Whilst overall 35 per cent of renters said they were finding it difficult or very difficult to afford their rent, this proportion increased to 56 per cent for those not in work due to…
Read More
Home and Living

Why Select High-Quality Shower Drains for Stunning Wet Room Design

A wet room is a fully waterproofed bathroom with an open shower area, where the floors and walls are designed to handle water exposure. One of the most important aspects to consider when designing a wet room is your shower drain. With a great range of available designs, homeowners and those in the construction industry…
Read More
Breaking News

Bank of England’s decision to hold the Base Rate – Industry Reaction

The Bank of England held interest rates at 5.25% for the seventh time in a row. The decision comes despite official figures yesterday which revealed inflation had fallen to the Bank’s target of 2% for the first time in nearly three years. Here are some thoughts from the property industry.   Rightmove’s mortgage expert Matt…
Read More
Breaking News

Breaking Property News – 20/06/24

Daily bite-sized proptech and property news in partnership with Proptech-X.   OpenBrix, Home, & TDS unite to digitally upgrade the tenant user experience Full disclosure Adam Pigott and the team at Openbrix are one of my original and long serving clients in my day job of getting proptechs from MVP to exit (Proptech-PR). But as…
Read More