How to improve your agency’s communications

When it comes to selling houses, speed can be of the essence. Properties can move incredibly quickly and both sellers and buyers want to know exactly what stage their house sale or purchase is at all times.

When a property comes onto the market, potential buyers want to view it as quickly as possible before anyone else has a chance to see it and make an offer. This can result in a large volume of calls coming into the office when a property goes live.

This makes estate agent telephone systems vitally important to sales and customer satisfaction. With a call overflow system and voicemails which also send as emails, you can handle all these calls at peak times with ease and arrange the viewings with maximum efficiency.

CRM Integrations

We are in an age where personalisation is everything and gives a good first impression to a caller. If your telephony system enables your team to recognise who is calling and address them personally, clients will feel valued.

In order to benefit from these personalised interactions with your clients, you need your CRM system integrated with your telephony system. Global 4 Communications can integrate the top five estate agency industry CRM systems into your telephony system.

User personal phones with the office number

Estate agency negotiators are often on the road conducting valuations and carrying out viewings. Whilst almost everyone has a personal mobile phone, not everyone will want to use theirs for work, or to give their personal number to clients. This often results in businesses providing team members with a ‘work’ mobile phone in order to professionally make and receive calls from vendors and purchasers.

With the Global 4 Communications app, calls from the office can be directed to a negotiator’s personal mobile without clients requiring their personal number. The negotiators can use the app to make calls, charging them to the office account and removing the need for an additional work mobile. The personalised service your callers have come to expect also remains in place as the app provides the caller display function.

Identify training requirements

Training requirements for your estate agents can be identified through call recording by your telecoms system. Statistical call reporting also enables you to track the call performance of your branches, review call volumes, call answer speeds and missed calls. This enables you to staff your offices in line with call volumes and provide call handling training if required.

Join 40% of UK estate agents

Over 4,800 estate agent branches use Global 4 Communications telephone systems and we work with in excess of 40% of the estate agency industry. Our clients include both small agencies and estate agents with branches throughout the UK.

To discuss how we could help you stay connected with your clients and improve your estate agency communications, please contact or call 01403 272910.

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