The increasing importance of Live Chat by Yomdel:

We are spending much more time online these days and especially now that we more or less all own smart phones with internet access. Grabbing someones attention whilst online is one of the smartest forms of advertising from viral video campaigns to prime position advertising on Google – Getting your brand in front of the target audiences equates to sales!

So with all this time and money spent on attracting people to your business online, should we simply let opportunities slip through our fingers when all the hard work has been done? By offering live chat on your website you are quite literally opening a channel of communication at the exact time a potential new client has your company / service in their mind so are more likely to be in a position to respond to questions… Compare this to telemarketing and you are trying to catch that one person at the right convenient time who just happen to be thinking about the product / service you are offering (much less targeted and less success ratings).

Many shopping website out there now use live chat to help potential new customers to make a purchasing decision so why not in the property industry too? With all the competition out there from traditional estate agents to hybrid, capturing the audiences you build online is becoming more important than ever!

 

See below a useful info-graphic from Yomdel based on data taken from the 2015 UK State of Multi-channel Customer Service Report, which shows the impact live chat is starting to have on the customer experience in the UK.

Andy Soloman

You May Also Enjoy

Breaking News

Popping the Asking Price Bubble

Where in the Uk Can Buyers Snap Up Property Bargains and Where Properties Go for a Premium Above Asking Price   New research from fast selling property company, Upstix has uncovered the UK’s most surprising postcodes for snapping up a property at bargain prices this year, highlighting a widening gap between sellers’ expectations and the…
Read More
Rightmove logo
Breaking News

Highest demand to lease office space since pre-pandemic

The latest insights from the UK’s number one commercial property website Rightmove, reveals that the number of unique enquiries to lease office space is at its highest point since pre-pandemic, as businesses look for spaces that meet modern requirements. Demand to lease office space is 19% higher than the same period a year ago and…
Read More
Planning disputes on new build land
Estate Agent Talk

Planning consultations for major infrastructure to be streamlined

Robert Bruce, a planning and infrastructure partner at law firm Freeths LLP, said he: “Welcomed the change as a significant step to speeding up the DCO process and the focus on the quality and effectiveness of the consultation, rather than box ticking and a risk averse approach to pre-application consultation due to the current legal…
Read More
Breaking News

‘The property ladder pulls further away’ warns Open Property Group

For many first-time buyers across England, the dream of homeownership continues to slip further out of reach. Despite rising wages, soaring house prices are making it harder than ever to get on the property ladder. A leading UK professional house buying company ‘Open Property Group’ based in Buckinghamshire UK, has raised concerns over the ongoing…
Read More
Estate Agent Talk

How Long It Takes to Buy a House in the UK: 5 Common Delays That Can Slow Down Your Home Purchase

Wondering how long it takes to buy a house in the UK? The average timeline ranges from 8 to 22 weeks, but even that can stretch significantly due to unexpected delays, especially if you’re a first-time buyer or caught in a chain. That’s why working with experienced professionals like Belvoir — one of the UK’s…
Read More
Love or Hate Rightmove
Breaking News

Rightmove to host Renters’ Rights Bill webinar with Guild of Lettings

Rightmove is hosting a live and interactive webinar session with the Guild of Lettings to help agents get Renters’ Rights Ready. The webinar will take place from 10:00am – 11:00am on Wednesday 23rd April. Susie Crolla, Managing Director for the Guild of Lettings, will be joining Rightmove to help agents with questions they may have about…
Read More