Newly Formed FIA Means Business – Signs Up Big Hitting Supplier

Fresh from recent news that Graham Lock is about to launch the Federation of Independent Estate Agents (FIA), is the announcement that one of our industry’s best known suppliers has agreed to partner with them.

Yomdel, the 24/7 managed live chat, mystery shopping and customer experience expert, has today said that they will be supplying their services to independent agents via and exclusive arrangement with the FIA and assisting in ensuring the FIAs high standards of membership are maintained by regularly mystery shopping each and every member of the fledgling trade body.

Yomdel joins 30 industry suppliers that have been hand-picked by Lock for his invitation only organisation and that can all be accessed at discounted rates. Through implementing Yomdel’s managed live chat on their websites, member agents will become 24/7 to cater for the modern consumer and will enjoy greater levels of qualified seller and buyer leads as a consequence.  

The FIA launches on 25th April and is a ‘fresh take on estate agency membership organisations for a sector that has seen its landscape change significantly in recent years’ says Lock, the veteran House Network online estate agency founder and industry consultant.

The FIA will ensure that its members adhere to excellent standards of professionalism and customer service. As such, Yomdel, the UKs leading supplier of experiential customer research for the property sector will be mystery shopping every agent applying to join. In these tough and politically uncertain times, Yomdel understands that businesses need to go above and beyond if they are to stand out from the crowd and successfully find ways to grow their market share. I’m delighted to be partnering with the FIA to help raise and maintain those high standards’, says Yomdel Founder & CEO Andy Soloman.

Our collaborations with great businesses like Yomdel are the first step in building a truly meaningful trade body, say Lock. ‘An organisation of likeminded independent agents that I’m bringing together to enjoy commercial advantage in competing on costs with the corporates. But, also, to genuinely ensure that our agent members are the best there is as flag carriers for customer service and integrity. Our industry is getting tougher and only the better agents will prosper now’.

EAN Breaking News

Breaking News from the team at Estate Agent Networking. Have a new story to share with us? Then please get in contact today! When and where we can we will refer to third party websites with a 'live link back' where news was released first.

You May Also Enjoy

AI in estate agency letting agency property
Breaking News

Can AI-powered search platform push out Rightmove for renters?

Boss of global architecture firm takes on Rightmove with AI-powered search platform where renters describe where they want to live An AI-powered start-up launched by the former boss of a major architecture business wants to disrupt the duopoly of Rightmove and Zoopla by enabling renters to find homes by using normal everyday language – as…
Read More
Breaking News

Midlands sees largest property management fees increase

The latest research from Rushbrook & Rathbone has found that property management fees in the Midlands have increased by an estimated 53.9% over the past decade, the fastest rate of growth across England’s regions, highlighting a widening divide in costs between the North, Midlands, and South. The research analysed average rental values across England’s regions…
Read More
Breaking News

Continued season momentum with applicant demand up for lettings

Foxtons Lettings Market Index – May 2026 Continued season momentum with applicant demand up month on month and supply increasing.   The season’s momentum carried on undeterred. Applicant demand climbed sharply month on month, supply held ahead of last year and the market stayed balanced through it all. Competition eased compared with last year, with…
Read More
Breaking News

Breaking Property News 22/6/26

Daily bite-sized proptech and property news in partnership with Proptech-X.   Eco Approach Collaborate with Leading UK Buy-to-Let Lender The Mortgage Works to Deliver Free Energy Assessments for Landlords Ahead of 2030 Deadline. Eco Approach selected as the expert retrofit partner for a major new energy efficiency pilot. Initiative addresses critical knowledge gap, with 67% of UK…
Read More
Breaking News

How to secure a rented home if you used to pay rent up front

One change that has come into effect under the Renters’ Rights Act (RRA) is that landlords may no longer accept more than one month’s rent in advance of a tenancy beginning. Previously, there was no limit to how much rent tenants could pay up front to secure a property, which was particularly helpful in certain…
Read More
Kerb appeal
Breaking News

Whoever Leads Britain Next Must Focus on Growth, Housing and Opportunity

Neil Louth – Group Executive Director, LRG and CEO, Acorn Group From my perspective, the question is less about who occupies Number 10 and more about what they do once they get there. Whether it is Sir Keir Starmer continuing in office, Andy Burnham emerging as a future challenger, or someone else entirely, the next…
Read More