Newly Formed FIA Means Business – Signs Up Big Hitting Supplier

Fresh from recent news that Graham Lock is about to launch the Federation of Independent Estate Agents (FIA), is the announcement that one of our industry’s best known suppliers has agreed to partner with them.

Yomdel, the 24/7 managed live chat, mystery shopping and customer experience expert, has today said that they will be supplying their services to independent agents via and exclusive arrangement with the FIA and assisting in ensuring the FIAs high standards of membership are maintained by regularly mystery shopping each and every member of the fledgling trade body.

Yomdel joins 30 industry suppliers that have been hand-picked by Lock for his invitation only organisation and that can all be accessed at discounted rates. Through implementing Yomdel’s managed live chat on their websites, member agents will become 24/7 to cater for the modern consumer and will enjoy greater levels of qualified seller and buyer leads as a consequence.  

The FIA launches on 25th April and is a ‘fresh take on estate agency membership organisations for a sector that has seen its landscape change significantly in recent years’ says Lock, the veteran House Network online estate agency founder and industry consultant.

The FIA will ensure that its members adhere to excellent standards of professionalism and customer service. As such, Yomdel, the UKs leading supplier of experiential customer research for the property sector will be mystery shopping every agent applying to join. In these tough and politically uncertain times, Yomdel understands that businesses need to go above and beyond if they are to stand out from the crowd and successfully find ways to grow their market share. I’m delighted to be partnering with the FIA to help raise and maintain those high standards’, says Yomdel Founder & CEO Andy Soloman.

Our collaborations with great businesses like Yomdel are the first step in building a truly meaningful trade body, say Lock. ‘An organisation of likeminded independent agents that I’m bringing together to enjoy commercial advantage in competing on costs with the corporates. But, also, to genuinely ensure that our agent members are the best there is as flag carriers for customer service and integrity. Our industry is getting tougher and only the better agents will prosper now’.

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