Social Media figures… Avoid at your peril!

It’s only just over ten years ago that we’d have been living a life devoid of Facebook, Twitter, Instagram, Snapchat, LinkedIn, Youtube – Names that for many are now household names and even to some, a big part of our everyday lives.

Some people would admit that they can not live without their fix of social media, children and adults have their accounts and updating their every moments from what’s for dinner to enjoying deep see diving. People are renaming themselves after their social media account usernames, businesses are spending millions on marketing using them and we have even had blockbusting movies made on their creation, breaking news hits their news channels first over dedicated news channels, celebrities/politicians/royalty all use it… It’s a busy world of social media out there, just where we are going with it who knows!

Be amazed at some figures below to help you to decide if Social Media really is important for your business:

Importantly, not only have these platforms an amazing amount of dedicated users spending lots of their time discovering content on them, the social media platforms allow you to market to their members. You are able to target to your specific required criteria exactly who you are looking to attract and, very similar to how Google Ads work, you can look to share your content to the people who matter to your business within a relaxed social environment. Target age, gender, location, interests and more to help build the audience to your business – Key tips on becoming successful on social media can be read here.

Christopher Walkey

Founder of Estate Agent Networking. Internationally invited speaker on how to build online target audiences using Social Media. Writes about UK property prices, housing, politics and affordable homes.

You May Also Enjoy

Breaking News

House Price Index for April 2026 – Thoughts from the Indutry

The latest Halifax House Price Index for April 2026 shows that: – On a monthly basis, house prices remained largely static, down by just -0.1% between March and April 2026. Annually, house prices were up 0.4%, albeit this rate of annual growth had slowed from 0.8% the previous month. As a result, the average house…
Read More
Breaking News

House prices remained broadly stable in April

• House prices edged down -0.1% in April, following a -0.5% fall in March • Average property price now £299,313, compared with £299,609 in March • Annual growth slowed to +0.4%, from +0.8% in March • Northern Ireland continues to record the strongest annual growth at +7.6%   Amanda Bryden, Head of Mortgages, Halifax, said:…
Read More
Breaking News

Breaking Property News 7/5/26

Daily bite-sized proptech and property news in partnership with Proptech-X.   The Hidden Economics of AI Agents: Why Businesses May Spend More Than They Ever Did on SaaS AI agents are rapidly being positioned as the next evolution of enterprise software. The problem is that many companies are still evaluating them through a SaaS lens…
Read More
Estate Agent Talk

£15m property market accounts for 0.04% of all homes

The latest analysis from AgentWise has found that while more than 30,000 homes are currently for sale across Great Britain with an asking price between £1m and £5m, properties priced above £1m account for just 6% of all available housing stock, with the market becoming dramatically smaller and increasingly relationship-led as values rise. With so…
Read More
Home and Living

Beware of the underinsurance risk created by property alterations

Property owners are being warned that while alterations may well improve a building, they can also change its rebuild cost. Where works materially affect a building’s size, layout, specification or services, the amount it is insured for may need to be reviewed, as a matter of urgency, according to experts at RebuildCostASSESSMENT.com “It’s a common…
Read More
Breaking News

One in four prospective sellers pull plans to move

The latest research by GetAgent has revealed that a proportion of home sellers are rethinking their plans in 2026, with almost a quarter (24%) no longer intending to sell in the near future, while a further 27% say they still plan to move but are far less certain than they were at the start of…
Read More