Finish the year strong, start the New Year STRONGER!

Who will you miss at Christmas

Are you doing what it takes to finish this year strong and start the New Year even stronger? As we all know, inbound business activity seems to slow down during the festive season. This can tempt some of us to take our foot of the pedal  and relax a bit. This is a big mistake and…

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Why are estate agents obsessed with the mad men approach to Direct Mail ?

After you have finished reading this post, you will learn the best way to double your response from leaflets, flyers and postcards. Please try to avoid what I call the mad man approach to advertising. You see… I have recently started watching Mad Men; it’s a drama about one of New York’s most prestigious ad agencies at the beginning of the 1960s,…

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