The best & worst change in Estate Agency Industry in last 20 Years?

Written by Christopher Watkin on - Marketing -

Nathan Emerson, legend of UK Estate Agency, PropertyMark (aka ARLA and NAEA) Main Board member, respected by everyone in UK Estate Agency, ExDirector of Pygott and Crone (leading East Midlands Estate Agent that won everything).

In a series of 17 videos, filmed in the late Summer of 2018, Nathan shares his thoughts, worries, fears and frustration on various topics on the UK Estate Agency profession. All the videos can be found via a Playlist link at the end of the video.

All the videos can be found via a Playlist link here https://goo.gl/df1y18

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Author: Christopher Watkin

I teach, guide, support, mentor, consult, counsel, partner many hundreds of UK Estate and Letting Agents in their quest to grow their estate and lettings agencies business.

Old school techniques of touting, landlords wanted leaflets, ring us for a free valuation, we have sold this in your street leaflets don't work anymore. There are too many competitor agents .. meaning cheap fees are epidemic, overvaluing is almost a norm to get the stock and don’t even mention about the online/hybrid threat.

So a few years ago, I set about looking around the UK and spotted that certain agents (not many mind you) in certain towns were still seen as the ‘go to person on property’, the person the newspaper editor rang up every week for a comment and I looked at what they did and they were doing some thing quite remarkable…. Only one thing but they were doing it so well .. and reaping the reward in terms of decent listings and decent fees, happy staff, decent sales pipeline and exchange income, managed lettings portfolios in the many hundreds .. but more importantly, they really enjoyed the job… they enjoyed getting up in the morning and people looked up to them

Over 400 agents around the UK are on a mission to change the way our Estate and Lettings agency profession is perceived and looked upon, doing it town by town, city by city. I guide these 400 agents, teach them, mentor them and support them to be seen in a different light, to be seen as the ‘go to person for property’, actually be the ‘local property expert’ and prove it.

Christopher Watkin
07950 147 572
[email protected]

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