The most in-demand prime London streets bucking Brexit uncertainty
Leading London lettings and estate agent, Benham and Reeves, has revealed the capital’s prime and super-prime streets where buyer activity remains robust despite a wider market freeze due to an uncertain political landscape.
Benham and Reeves analysed property sales between £3m and £10m and £10m+ over the last 12 months to find the streets that remain hot for London’s high-end home buyers and how much they’re paying.
Prime London
In the last year, the prime market (£3m-£10m) has seen a total of 917 sales across London with an average price paid of £4.5m, and sales totaling £4.1bn.
The most sought after road in London at this level of the market is Blackfriars Road in Southwark with a huge total of 51 sales in the last 12 months totaling £227.5m – the largest total sales value.
Bishops Avenue in Barnet and Chiltern Street in Westminster rank second with 13 sales apiece, with Marylebone Lane, also in Westminster, and Campden Hill in Kensington and Chelsea, Water Lane in the City of London, Waterfront Drive in Hammersmith and Fulham and Young Street in Kensington and Chelsea also amongst the most in-demand with six sales each.
Campden Hill was also home to the highest average price per sale at almost £7.6m.
Super Prime London
At the very top end of the London market, there has been a total of 79 transactions in the last 12 months, averaging £17.2m a sale with a total of £1.4bn worth of property sold.
Ashburton Place in Westminster tops the table with six transactions, followed by Avenue Road, also in Westminster, with four transactions. Wilton Crescent in Westminster and Tregunter Road and Campden Hill, both in Kensington and Chelsea, have also seen three sales each in the last year.
Ashburton Place not only tops the table for transactions but is home to the highest average sold price at a staggering £27.5m, as well as the highest total value of property sold at £165.4m.
Managing Director of Benham and Reeves, Anita Mehra, commented:
“The continued political and economic uncertainty caused by our prolonged departure from the European Union has had an impact on buyer sentiment across London’s high-end market, and we’ve seen this caution lead to a fall in transactions and a decline in the price achieved during a sale to a certain extent.
However, to have seen as many as six sales transact over the ten million pound mark on one street alone is proof that London remains one of if not the most desirable market in the world, despite this tougher landscape.
In addition to this, it seems as though we have very much seen the bottom of the market over the last few months and there has already been a notable uplift in buyer and seller activity which is already stimulating the prime and super-prime markets.”
|
Prime London Streets – by number of sales between £3m-£10m in the last 12 months
|
||||
|
Number of sales
|
Street
|
Borough
|
Average Price
|
Total value
|
|
51
|
BLACKFRIARS ROAD
|
Southwark
|
£4,460,554
|
£227,488,249
|
|
13
|
THE BISHOPS AVENUE
|
Barnet
|
£4,830,769
|
£62,800,000
|
|
13
|
CHILTERN STREET
|
City of Westminster
|
£4,363,969
|
£56,731,600
|
|
9
|
MARYLEBONE LANE
|
City of Westminster
|
£5,142,678
|
£46,284,100
|
|
6
|
CAMPDEN HILL
|
Kensington and Chelsea
|
£7,573,974
|
£45,443,843
|
|
6
|
WATER LANE
|
City of London
|
£5,071,917
|
£30,431,500
|
|
5
|
RATHBONE PLACE
|
City of Westminster
|
£5,879,828
|
£29,399,140
|
|
5
|
CARLTON HILL
|
City of Westminster
|
£5,380,000
|
£26,900,000
|
|
6
|
YOUNG STREET
|
Kensington and Chelsea
|
£4,160,000
|
£24,960,000
|
|
6
|
WATERFRONT DRIVE
|
Hammersmith and Fulham
|
£4,113,600
|
£24,681,600
|
|
4
|
REGENTS PARK ROAD
|
Camden
|
£6,069,875
|
£24,279,500
|
|
4
|
TITE STREET
|
Kensington and Chelsea
|
£5,744,610
|
£22,978,440
|
|
4
|
SOUTH STREET
|
City of Westminster
|
£5,568,750
|
£22,275,000
|
|
5
|
EATON PLACE
|
City of Westminster
|
£4,090,690
|
£20,453,450
|
|
4
|
ABINGDON ROAD
|
Kensington and Chelsea
|
£4,418,750
|
£17,675,000
|
|
917
|
All Sales
|
£4,569,742
|
£4,190,453,173
|
|
|
Super Prime London Streets – by number of sales at £10m and above in the last 12 months
|
||||
|
Number of sales
|
Street
|
Borough
|
Average Price
|
Total value
|
|
6
|
ASHBURTON PLACE
|
City of Westminster
|
£27,568,085
|
£165,408,507
|
|
4
|
AVENUE ROAD
|
City of Westminster / Camden
|
£22,837,500
|
£91,350,000
|
|
2
|
ILCHESTER PLACE
|
Kensington and Chelsea
|
£21,425,000
|
£42,850,000
|
|
2
|
MOUNT STREET
|
City of Westminster
|
£21,250,000
|
£42,500,000
|
|
2
|
CHESTER SQUARE
|
City of Westminster
|
£20,294,250
|
£40,588,500
|
|
3
|
WILTON CRESCENT
|
City of Westminster
|
£17,666,667
|
£53,000,000
|
|
3
|
TREGUNTER ROAD
|
Kensington and Chelsea
|
£15,716,667
|
£47,150,000
|
|
2
|
HOLLANDGREEN PLACE
|
Kensington and Chelsea
|
£14,187,500
|
£28,375,000
|
|
2
|
MULBERRY WALK
|
Kensington and Chelsea
|
£13,750,000
|
£27,500,000
|
|
2
|
CHESTER TERRACE
|
Camden
|
£12,750,000
|
£25,500,000
|
|
2
|
LANSDOWNE ROAD
|
Kensington and Chelsea
|
£12,497,950
|
£24,995,900
|
|
2
|
EATON PLACE
|
City of Westminster
|
£12,245,000
|
£24,490,000
|
|
3
|
CAMPDEN HILL
|
Kensington and Chelsea
|
£12,105,208
|
£36,315,625
|
|
2
|
HORTENSIA ROAD
|
Kensington and Chelsea
|
£11,950,000
|
£23,900,000
|
|
2
|
HAMILTON TERRACE
|
City of Westminster
|
£11,300,000
|
£22,600,000
|
|
79
|
All Sales
|
£17,193,545
|
£1,358,290,052
|
|
You May Also Enjoy
5 Practical Examples: This is How AI is Changing Real Estate
Overheating moves up the housing agenda
Annual house price growth slows in June
Nationwide House Price Index May 2026
Breaking Property News 30/6/26
