The most popular home design trends for autumn 2024, according to TikTok
- A new study reveals that candles are the most popular home design trend for autumn 2024, topping the ranking with over two million TikTok posts
- Bouquets are second on the list, with over one million posts, while modern home design aesthetics are in third place, with 780,000 posts
- The study analysed data from TikTok’s creative centre to determine the ranking
A new study has revealed that candles are the most in demand home design feature for autumn 2024, topping the ranking with over two million posts on TikTok.
Home warranty experts at Cinch Home Services analysed data from TikTok’s creative centre under the ‘Home Improvement’ section. The study then obtained data from the last 120 days to establish which home design trends have the highest number of posts on the social media platform, which determined the final ranking.
The study found that candles are the most popular home design trend for autumn 2024, leading the ranking with over two million posts on TikTok. As the weather starts to cool and Halloween looms closer, candles become a sought-after trend. Their earthy tones and decorative holders complement autumnal colour schemes, providing an undeniably cosy atmosphere for your home, which is why TikTok becomes obsessed with candles each year.
Bouquets are the second-most popular home design piece, with over one million posts on TikTok. A stylish bouquet, often bought from a local florist, finds its way into every aesthetic video uploaded to TikTok. When placed in an eye-catching vase, bouquets are a fantastic centerpiece for any room. Now that we’re in September, bouquets featuring an autumnal colour scheme of oranges, reds, and browns will be in high demand.
#Modern is the third leading hashtag under TikTok’s home design section, with a total of 780,000 posts over the past four months. When it comes to home décor, the modern aesthetic focuses on minimalism and functionality – the direct antithesis of cluttered spaces and an overflowing trinket collection. While there has been an ongoing debate on TikTok about the appeal of modern versus contemporary design, it seems like the minimalist aesthetic will be all the rage over the next few months.
#PlantTok is TikTok’s fourth-most prevalent home design trend, with over 579,000 posts in the past four months. Filling your home with plants is a fantastic way to connect with nature while brightening up your décor. In addition to improving the air quality of your home, indoor plants have an undeniable aesthetic quality, adding colour, texture, and life to a room. #PlantTok has become an incredibly popular subsection of TikTok, with each video amassing millions of likes and views.
The top ten most popular home design trends for autumn 2024:
|
Rank |
Trend |
Number of TikTok posts |
|
1 |
Candles |
2,000,000 |
|
2 |
Bouquets |
1,000,000 |
|
3 |
Modern |
780,000 |
|
4 |
PlantTok |
579,000 |
|
5 |
Blanket |
397,000 |
|
6 |
Luxury Living |
388,000 |
|
7 |
Spray Paint Art |
344,000 |
|
8 |
Arts and Crafts |
313,000 |
|
9 |
Sunflowers |
310,000 |
|
10 |
Rug |
234,000 |
Blankets have been named the fifth-most popular home design trend for autumn 2024, amassing over 397,000 posts in the past four months. As the weather begins to cool, blankets are essential for providing both warmth and aesthetic value. Both faux fur and weighted blankets have been rising in popularity due to their luxurious comfort. Blankets that feature rich, warm colours will be in high demand over the autumn months ahead.
#LuxuryLiving is TikTok’s sixth-most prevalent home design trend, with over 388,000 posts. This particular aesthetic focuses on minimalist décor and luxurious furniture, often aligning with the ‘quiet luxury trend.’ Some ‘luxury living’ home design features include marble coffee tables, outdoor fire pits, walk-in closets, and statement mirrors. This trend is the opposite of disorganisation and prioritises open spaces in the home.
Spray-painted artwork is the seventh-most popular home design trend, with over 344,000 posts. Over the past few months, this artwork has risen in popularity, becoming a unique feature of home design. People are increasingly using spray paint to add a pop of colour to pre-existing furniture, giving it a new lease on life. Spray paint has also been a popular method to decorate kitchen cabinets and door handles, making it a versatile home design trend.
#ArtsandCrafts is named as the eighth-most prevalent home design hashtag for autumn 2024, amassing over 313,000 posts. As Halloween looms closer, DIY home décor becomes all the rage. In addition to being cost effective, hand-crafting your own seasonal décor is an excellent creative outlet to prepare for the start of autumn. Handmade items are also fantastic for adding a personal and unique feel to your home, making this hashtag a prevalent trend in the coming months.
Sunflowers are the ninth-most popular home design trend for autumn 2024, with over 310,000 posts on TikTok. These flowers are perfect for adding a pop of colour to your home and brightening up your surroundings. The rich golden hues of sunflowers perfectly align with the warmth of an autumn colour palette, making them a must-have feature for your home. The flowers typically begin to bloom in late summer and early autumn, so they are a natural choice for brightening up bouquets over the next few months.
Rugs are in tenth place, with over 234,000 posts on TikTok over the past four months. The start of autumn means that cosy aesthetics have become all the rage, which is why rugs are such a popular home design feature. Rugs containing rich autumnal colours are a popular home design feature, making them a must-have for enhancing your home’s comfort levels and aesthetics.
Other trending home design features include fireplaces, which have 186,000 posts on TikTok, and the ‘Pottery studio aesthetic,’ which has over 154,000 posts on the site.
A spokesperson for Cinch Home Services commented:
“Over the past few years, there has been a rise in autumnal home décor trends on TikTok as people become inspired to refresh and re-decorate their homes in preparation for the new season.
“Autumn home design trends on TikTok are all about creating cosy and inviting spaces that reflect the warmth and comfort of the season. We’re seeing many individuals incorporate rich and earthy tones into their homes’ colour schemes via bouquets, blankets, and candle holders.
“While autumn is an exciting season for home design, it’s important not to fall into any throwaway trends, such as bulk buying Halloween-themed items purely for the sake of it. Instead, it’s more sustainable to embark on some seasonal DIY projects, such as creating custom wreaths or pumpkin-themed décor pieces.”
This information was provided by home warranty experts at Cinch Home Services.
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