Waterfords welcomes review culture with Trustpilot

Waterfords, which has branches in Camberley, Chobham, Fleet, Yateley, Sunningdale and Farnham, has introduced an independent review system to offer consumers complete transparency over its service. In just 6 weeks, the company has received 70 reviews and has an average 9 out of 10 rating.

Following continued business growth with the opening of another branch, as well as the launch of its Customer Contact centre last year, which ensures customer phone calls never go unanswered, the decision was taken to find a suitable method in which the customer journey with Waterfords could be measured.  Sophie Brooks, Marketing Manager at Waterfords, said “We’re confident that we do all we can to offer exceptional customer service, evident by the plethora of gifts, thank you cards and glowing testimonials our branches receive which we regularly post on the Waterfords website. However, we appreciate that any company can post a positive testimonial, but what about when something doesn’t go according plan? We wanted to go one step further to offer complete transparency and guaranteed authenticity to any new customers interested in using our services.”

 

Trustpilot is an independent dedicated review site which imposes strong guidelines, coupled with manual and automated processes to ensure complete trust in online reviews.  Genuine reviews written by consumers are published instantly without censoring, and Waterfords has the opportunity to openly reply to them.

 

To launch Trustpilot as their official review system, Waterfords has been running a competition inviting past clients, who exchanged within the last year, to write a review in return for being entered into a prize draw to win £100 Love to Shop vouchers. Congratulations to Mr Martinez who left 5-star review after purchasing a property through Waterfords’ Camberley office.

Mr Martinez’ review says:-

“We purchased our house in September 2015 and completed in November (yes, of the same year)! The whole process was smooth with the agents always polite and professional. Where we had things to chase up with the vendor, they were quick to respond and always kept us well informed. We had a minor hiccup on our end along the way which we sorted quickly and during that time they were understanding and didn’t pile on any pressure. Great team, would recommend!”

 

Managing Director of Waterfords, Brendan Cox, says the introduction of the scheme has had a positive impact on everyone, ensuring customer service is even more of a priority than ever before. He comments: – “We pride ourselves on being upfront, honest and changing the perception of estate agency and want to prove that we really do go above and beyond for our clients.  Giving all customers the opportunity to review their experience, good or bad, allows us to invest in further training for our staff in areas that our customers sometimes feel let down. The only way to do this is to be completely transparent and let our customers give us honest and constructive feedback. If we know how our customers truly feel, then we can only go from strength to strength by putting improvement plans in place.”

 

 

Christopher Walkey

Founder of Estate Agent Networking. Internationally invited speaker on how to build online target audiences using Social Media. Writes about UK property prices, housing, politics and affordable homes.

You May Also Enjoy

Breaking News

England tightens planning rules to save local pubs

Turning pubs into housing or offices will be made harder as part of changes to government planning rules in England. Under the updated National Planning Policy Framework (NPPF), anyone seeking to change the use of a beloved local venue must now provide strict proof that the business cannot survive, including evidence that it has been…
Read More
Breaking News

UK modern method auction house sales up nearly 15%

UK house sales via modern method auctions increase nearly 15% year-on-year New data from leading estate and lettings agency network shows growing appetite for modern method auctions, with completion times 43% quicker on average versus traditional methods Modern method auction (MMoA) sales are gaining ground in the UK housing market. New data from Lomond, the UK’s leading network of lettings and sales…
Read More
Breaking News

London’s garden squares commanding huge market premiums

The latest research by London lettings and estate agent, Benham and Reeves, has revealed that homes surrounding some of Prime London’s most prestigious garden squares continue to command huge values even in cooler market conditions, with buyers paying property premiums as high as 175% compared to the wider borough. Wilton Crescent Garden, located on the…
Read More
Breaking News

Full Steam Ahead to Fast-Track More Homes Near Stations

Thousands of quality homes to be built closer to stations, cutting commute times and helping families live closer to work, school and transport New planning rules will fast-track building quality homes near transport hubs in England Part of the biggest rewrite of planning rules in over a decade to build homes faster, drive good growth, unlock investment, jobs and education opportunities   Thousands of new homes will be built around England’s train, tram and underground stations under new planning…
Read More
Breaking News

Breaking Property News 17/8/26

Daily bite-sized proptech and property news in partnership with Proptech-X.   New regional property roadshow to generate conversations with vendors, buyers and homeowners   Fine & Country West Wales, in partnership with Homes of Wales, is launching a new regional property roadshow designed to generate conversations with vendors, buyers and homeowners whose moving plans have…
Read More
Rightmove logo
Breaking News

Largest August price drop since 2018 despite mini Burnham bounce in demand

Average newly-listed asking prices drop by 2.0% (-£7,360) this month to £364,999, a much larger than usual August drop: Many summer sellers slash their price expectations in reaction to the quieter holiday period and 12-year high number of homes for sale at this time of year Average prices are now 1.0% lower than a year…
Read More