What makes a good letting agent?

What makes a good letting agent? There are many qualities, resources and skills that a letting agent should possess in order to provide the best possible service to their clients.

Regulation
Being associated with the relevant regulated bodies will provide guidelines and regulation to a letting agent. This is helpful to both the letting agent and the client for the following reasons:

A) The regulatory bodies act as a great resource of information for letting agents on a variety of aspects specific to the business.

B) The regulation provides confidence to any potential clients that a letting agency is both legitimate and trust-worthy – ultimately putting a letting agent in a more competitive position than agents who are not regulated.

A selection of the main organisations include;

 

Client Money Protection
A letting agent who can offer client money protection, e.g. through the Safe Agent scheme which also entitles an agent to use the Safe Agent logo, is very popular as it provides extra protection to clients. This in turn allows an agent to display that it is a reputable organisation to their clients. CFP Software are avid supporters of the Safe Agent scheme.

Trained and Qualified Staff
A sign of a good lettings agency is also making sure that all staff are efficiently trained and qualified to do the job. Having industry qualifications, such as those provided by ARLA, is certainly an excellent place to start.

Good Quality Resources
Having the best resources, and in particular, high standard letting agency software, such as our leading lettings & property management software, CFPwinMan, allows a letting agent to spend less time on back end tasks and more time on landlords and tenants. This ultimately improves the overall customer service and relationship building necessary to grow your business.

The above points are all good measurable signs that a letting agency is credible to a client.  They provide confidence to clients that they will receive a quality service. If you have any contributions that you feel could add to this list, please let us know in the comments section below.

Alex Evans

You May Also Enjoy

Breaking News

First-time buyer enquiries fall 27% as borrowing costs rise

First-time buyer enquiries a quarter lower than last year as higher borrowing costs put moving plans on ice   The gap between housing supply and demand continues to widen as sales slow First-time buyer enquiries are a quarter (27 per cent)  lower than last year in the wake of the the Bank of England’s decision…
Read More →
Breaking News

Homes completing on Friday the 13th sell for less

With Friday the 13th fast approaching, new research from Homebuyer.Agency has revealed that homes completing on the supposedly unlucky date have sold for as much as £24,950 below the wider market median, while properties bearing the number 13 have also consistently commanded lower prices. Homebuyer.Agency analysed Land Registry price paid data across England and Wales…
Read More →
Breaking News

Surrey, Herts & Bucks named most exclusive markets

Surrey, Hertfordshire and Buckinghamshire have been named England’s most exclusive new-build property markets outside London, according to new research from UK Property Development (UKPD), with these counties boasting the highest proportions of new homes commanding asking prices of £1 million or more. UKPD analysed current new-build property listings across England using Rightmove data, before looking…
Read More →
Breaking News

Friday the 13th spooks home-movers

Rightmove analysis reveals that people avoid moving on Friday the 13th, despite Friday usually being the busiest day for home moves Analysis of Land Registry data going back to 1995 shows that Friday the 13th is the quietest Friday for home moves The 13th is also the quietest day of the month for home moves,…
Read More →
Letting Agent Talk

Section 21 reform divides landlords and tenants

Five months after Section 21 was abolished, landlords and tenants remain sharply divided over whether the reform was necessary, but both sides agree that good relationships and clear communication have the greatest influence on how secure a renter feels, according to new research from LRG. The Autumn 2026 Lettings Report, based on responses from 405…
Read More →
to let sign 2025
Breaking News

70% of landlords anticipate rent rise due to Autumn Budget

As landlord exodus threatens rental supply The latest research from LegalforLandlords has found that 70% of UK landlords are considering increasing rents following the Government’s latest property income tax changes, while almost half are considering selling properties or reducing their portfolios, raising concerns about the future availability and affordability of privately rented homes. LegalforLandlords commissioned…
Read More →