Posts by Alex Evans
Digital tech is changing traditional industries… Are you adapting to the change?
Digital tech businesses are at the heart of the UK economy and are playing an important role in driving growth. They’re changing the employment landscape, driving productivity, and re-imagining traditional industries. Last month, Tech City UK, the UK government-backed organisation tasked with accelerating the growth of digital business, launched the Tech Nation 2016 report. The…
Read MoreHow can you drive more people to your website?
Your website is your online shop window, it is the first place clients will go to find out more about your business before they decide to get in contact with you. If you are going to try and send as many people as possible to your website it is important to first establish some key…
Read MoreWhat a pair of bollards, a career threatening crash and 100 deal clinching words
I’m cycling from London to Amsterdam this summer in aid of Prostate Cancer UK. Which means I’ve had to start training for it on my bike. Now I’m more Bradley Walsh than Bradley Wiggins and as much as I enjoy the peace and fresh air cycling brings I’m not very good at it. Just this…
Read MoreARE YOU MAD? NO. FORWARD THINKING!
Following a conversation with an old friend and a twitter conversation with @theagentsdiary, I decided to look at my business model from the perspective of my competitors. ‘So, you’re an estate and letting agent but don’t have a shop?’, my friend who I hadn’t seen since school asked as we had a coffee in Costa.…
Read MoreFactors to consider when hesitating about Rent or Buy.
“Renting is always cheaper than buying” is not always on the agenda. There are so many factors to consider when making this decision that it`s almost impossible to consider all the factors. Yet next are included some examples and useful tips that can help in your decision. Factor 1: The location of the property. Whether…
Read MoreSofa Revival – Home Staging Tip of the Week.
For simple restyling – scatter cushions rule! I was asked to upgrade the Kensington rental flat featured here. The property had good quality but tired furniture, especially the sofa which was looking so out of shape the owner felt they would have to replace it, but I love a challenge and I knew that with…
Read MoreSubletting – A housing crisis for North West Landlords.
Subletting – the practice of an official tenant letting out part (or in some cases all) of their rented accommodation to another person, known as a ‘sub-tenant’. The meaning in legal terms is that the act of leasing the property comes from the tenant rather than the landlord. Most landlords will be well aware of…
Read More7 top tips for post-sale success!
You’ve made a sale! Great! Now there’s more work to do as you don’t want to lose it. We’ve come up with 7 top tips on how to make sure your post-sale service achieves the results you need to get your sales to a successful completion. Manage timescale expectations It’s easy in the excitement of…
Read MoreEstate Agency Fees Debunked.
The world’s oldest profession is prostitution. Similarly, the world’s second oldest profession is probably estate agency. People have sought housing since the days that we clambered around in huts made of animal skin and phlegm and therefore it follows that there would commensurately have been purveyors of said dwellings from an early stage in our existence.…
Read More71% more likely to increase your instruction rate by doing this…
Following Christopher Walkey’s recent article, “Ditching Print Media for Digital Marketing”, it does statistically prove traditional advertising methods need to change; however, there is a unique platform most haven’t thought of… cars! Rollin’Ads is a unique Out-Of-Home Advertising Agency that promotes brands on privately owned, non-staffed, GPS tracked vehicles. For example, we brand 10 Colchester…
Read MoreIs your house struggling to sell because of all the new build properties?
Are you trying to sell your modern home only to be told by your estate agent that the new build properties which have popped up across Lancaster and Morecambe are why it is struggling to sell? Are they telling you that buyers prefer brand new homes citing they are a blank canvass and everything is…
Read MoreKitchens – How to upgrade on a budget.
Deciding to install a new kitchen is always a big investment, and although I love the opportunity to start from scratch there is no reason why with a little creativity you can’t either upgrade existing or go for one of the less expensive suppliers. As with some careful ‘hacking’ you can create something unique. The…
Read MoreTop Tips on Smelling your home!
Top Tips on Smelling your home! No no, it’s not a typo… we meant to write ‘smell’. Everyone’s heard the old tricks of brewing coffee and baking bread to sell a home – but did you know that 75% of emotions that we generate on a daily basis are associated with scent? With this is…
Read MoreIndustry Insights Guide – The State of the UK Property Market
Kremer Signs, the UK market leader in property signage, have produced their first Industry Insights Guide. Providing the latest updates on the status of the UK property market so far in 2016. The ‘news in brief’ analysis is aimed at agents and property professionals as a ‘one stop shop’ to review the latest property market…
Read MoreAre You ready to Learn The USP Hack Most Estate agents Are Missing ?
In an industry, which appears like the sea of sameness to vendors and Landlords, the agent that demonstrates clearly how they can help them, will have an office white board full of leads. So how can your agency stand out? By incorporating the most underused component of marketing into your sales cycle. Imagine This Scenario I call your…
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